Marketing Lead, Spade
$150-170k
+ Equity Package + Equity Grant
Financial data enrichment API
Job no longer available
Financial data enrichment API
21-100 employees
Job no longer available
$150-170k
+ Equity Package + Equity Grant
21-100 employees
Company mission
To empower customers to uncover the truth hidden within their transaction data.
Role
Who you are
- 7+ years of marketing experience, including as a generalist or in different types of marketing roles
- 3+ years of fintech experience with understanding of the payments, banking, and/or financial services landscape
- Demonstrated success building and executing comprehensive marketing strategies
- Experience owning a marketing budget and measuring impact of spend, with track record of ROI-driven decision making
- Comfortability managing contractors and external agencies to execute marketing initiatives efficiently
- Experience in a marketing function at an early stage, high growth company
- As part of our commitment to health and safety, Spade requires employees to be fully vaccinated against COVID-19 as permitted under applicable law
Desirable
- 5+ years of fintech experience with deep industry connections (including PR contacts) and understanding of market dynamics
- Experience leading marketing at a Series A or B startup, understanding the unique challenges of scaling in high-growth environments
- Experience building and leading marketing teams
- Spent more than $100k/year on marketing (not including headcount)
- Managed or done PR with experience developing media strategies and managing press relationships
What the job involves
- As Spade’s first marketer and founding marketing lead, you will own our brand presence and growth strategy across all channels
- You’ll be responsible for building awareness in the fintech ecosystem, telling compelling customer stories, and driving demand through strategic marketing initiatives
- Develop compelling content including customer stories, case studies, and white papers that showcase Spade’s value proposition and technical differentiation
- Build brand awareness through strategic campaigns, creative initiatives like holiday gifts, and consistent messaging across all channels
- Plan and execute industry events, conferences, and sponsorships to build relationships, generate leads, and establish Spade as a thought leader in fintech
- Manage marketing budget and contractor relationships, measuring ROI and optimizing spend across channels to maximize impact
- Lead press and media relations, including managing PR strategy, developing relationships with fintech journalists, and securing coverage in key industry publications
- Own website updates and SEO strategy to drive organic traffic, improve search rankings, and optimize conversion paths for target audiences
- Be a cultural founder. As an early employee, you’ll play a meaningful role in defining and building our culture
- Get in on the ground floor. We’re a small but well-funded team – joining now comes with limited risk and unlimited upside
- Build the next generation of financial infrastructure. Our products will power the next wave of innovation in fintech, helping our customers deliver better, more transparent products and services to the consumer
Our take
Founded in 2021, Spade is a universal transaction enrichment API built for fintech companies. Often there is a vast amount of data that cannot be tracked or is not provided within transactions. Sometimes the name used isn't the company name, the geo data is different to where you paid etc. So this is where Spade wants to build a new generation in fintech infrastructure.
The company has developed an API that enhances all the data details around financial activity, fraud detection, merchant matching, and category organisation. These are all super appealing features for Spade customers to get to know their users’ spending habits better and keep internet banking secure.
Spade attracted considerable Series A funding when it was just two years old, demonstrating the need for this product in the market. With this funding, the company has worked on expanding its team and developed its merchant intelligence product and now boasts clients like Stripe, Bilt, Corpay, Mercury, and Unit.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Mar 2026
$40m
SERIES B
Dec 2023
$10m
SERIES A
Total funding: $62.4m
Company HQ
Civic Center, New York, NY
Leadership
Oban MacTavish
(Co-Founder & CEO)Previously co-founded Hubly. More recently worked as an Investment Analyst at Cove Street Capital (CSC).
Cooper Hart
(Co-Founder & CTO)Co-founded Spade in October 2021.
Salary benchmarks
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