Marketing Manager, Farther

Systems & Platforms

Salary not provided

SQL

React

AWS

CSS

TypeScript

HTML

JavaScript

Tableau

Looker

Google Analytics

Salesforce

Hubspot

Wordpress

Snowflake

BigQuery

Zapier

Optimizely

Webflow

Braze

Appsflyer

Contentful

Senior and Expert level

New York

Wealth management platform

Open for applications

Wealth management platform

201-500 employees

FintechB2CB2BMarketplaceInvesting

Open for applications

Salary not provided

SQL

React

AWS

CSS

TypeScript

HTML

JavaScript

Tableau

Looker

Google Analytics

Salesforce

Hubspot

Wordpress

Snowflake

BigQuery

Zapier

Optimizely

Webflow

Braze

Appsflyer

Contentful

Senior and Expert level

New York

201-500 employees

FintechB2CB2BMarketplaceInvesting

Company mission

To create comprehensive wealth management to ensure clients prosperity now, and far into the future.

Job

Company

Role

Who you are

5-7+ years in marketing operations, martech, or growth engineering—preferably in fintech, financial services, or high-growth B2B SaaS
Deep expertise with modern martech: Google Analytics 4, GTM, Zapier, AppsFlyer, Braze (or similar), Search Console, Salesforce/HubSpot, testing platforms like Optimizely and measurement platforms like CrazyEgg
Strong technical chops: HTML, CSS, React, JavaScript, API integrations, SQL for analytics, and comfort with AWS products
Webflow expert (or similar CMS platforms like Contentful or WordPress) with experience building, scaling, and optimizing sites end-to-end. Experience managing a large portfolio of related but distinct sites, such as hundreds of microsite experiences, is a strong plus
Proven track record optimizing Core Web Vitals, page load times (you know the material difference between FCP, LCP and CLS), and overall site performance
Experience managing complex, integrated martech stacks—you know how to make disparate tools play nice
Strong SEO, AIO and Local SEO (GMB) experience and expertise leveraging on-page, off-page, schema and best practices to deliver a meaningful result
Strong project management instincts with ability to juggle multiple stakeholders and competing priorities
Excellent communication skills—you can translate technical complexity into plain English for non-technical teammates

Desirable

Experience in wealth management, financial services, or highly-regulated industries
Familiarity with React, TypeScript, and modern JavaScript frameworks
Background in growth marketing, conversion rate optimization, or growth engineering
Experience with data warehousing (Snowflake, BigQuery) and BI tools (Looker, Tableau)
Certifications in Google Analytics, GTM, HubSpot, or Salesforce
Understanding of privacy regulations (GDPR, CCPA) and consent management

What the job involves

Own and optimize the complete martech stack—from Google Analytics 4 and AppsFlyer for attribution to Braze for lifecycle marketing, plus all the connective tissue in between
Manage the technical health of all website properties, including scaling advisor microsite experiences from 50 to 100+ by year-end
Architect and maintain data flows and integrations between first-party data lakes and third-party martech tools, ensuring clean attribution and zero data leakage
Design and execute A/B testing programs across web, email, and campaigns—building an experimentation culture that compounds marketing ROI
Partner with product, growth, and engineering teams to ensure marketing technology is a competitive advantage, not a bottleneck
Rapidly build and iterate marketing landing pages in concert with the growth team, build promotional microsites, and campaign-specific experiences that convert—fast
Drive SEO and LLM optimization to ensure Farther shows up where high-net-worth individuals and top advisors are searching

Our take

The Wealth Management market consists of two different segments, Financial Advisory and Digital Investment. Farther is looking to take clients' wealth “farther” by delivering both in its integrated service, alongside offering advisors the tools to earn and accelerate the growth of their books.

Through the platform, users can visualise and control every step of their financial transition, as well as access an advisor with the speciality that they need. Advisors in turn are able to use the same portal to streamline their service and reduce paperwork, so they can spend more time on customer interaction.

So far, Farther has shown impressive year-over-year growth and raised significant amounts of funding. It's substantial 2024 influx will be used to expand its advisor network and enhance its wealth management platform. The company has also announced its surpassed $5 billion in assets under management.

Kirsty

Company Specialist at Welcome to the Jungle

Insights

Top investors

Glassdoor (4.6)

Trustpilot (4.3)

Company

Funding (last 2 of 3 rounds)

Oct 2024

$72m

SERIES C

Oct 2023

$31m

SERIES B

Total funding: $118m

Company benefits

Opportunity to work with a talented team of professionals.
Drive the success of a venture-backed, rapidly growing firm

Company HQ

World Trade Center, New York, NY

Leadership

Taylor Matthews

(Co-Founder)

Also co-founded Essmart. Prior to this, worked as Head of Account Management, Customer Success and Business Operations at ForUsAll.

Bradley Genser

(Co-Founder & CTO)

Previously a US Army Officer and VP at Goldman Sachs.

Salary benchmarks

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