Senior Manager of Content Marketing, Dandy

• 6+ years of experience in content marketing, brand management, or content strategy roles
• Experience leading creative teams and developing content that drives measurable growth
• Proven track record of producing high-impact campaigns and leading complex creative projects across digital and traditional channels
• Hands-on experience managing end-to-end photo and video production and providing art direction across multiple mediums
• Creative thinker with excellent storytelling, writing, and creative strategy skills
• Strong understanding of content performance metrics and how to use data to inform creative decisions
• Exceptional communication, presentation and collaboration skills with the ability to manage multiple cross-functional stakeholders
• Highly organized and able to manage multiple projects simultaneously in a fast-paced environment
• Familiarity working within Figma and Adobe Creative Suite

Desirable

• We’re looking for a dynamic and strategic Senior Manager of Content to join Dandy’s Growth Marketing team
• This role will serve as the creative engine behind many of our marketing efforts – driving content strategy, creative direction, and execution across a variety of brand and growth channels
• You’ll drive the development of compelling, high-performing content that communicates Dandy’s value, strengthens our brand, and fuels growth across paid social, email, direct mail, events, organic social, integrated campaigns, and more
• You’ll support the management of members of our creative team, freelancers, and external creative agency partners to drive content that converts
• You’ll also partner closely with channel leads, product marketing, and customer marketing to bring bold, cohesive, creative ideas to life
• If you’re equal parts creative strategist and operational leader who thrives turning complex ideas into content that deliver results, this is your opportunity to make a measurable impact at the intersection of brand and growth
• Lead and evolve Dandy’s content strategy across key growth marketing channels, with a specific focus on direct mail, photo/video content, paid media, and developing new content formats – ensuring every asset aligns with brand goals and delivers measurable business results
• Oversee end-to-end creative development — from concept through execution — including large-scale design projects, campaign production, and photo/video shoots
• Manage and mentor high-performing creative team members, and freelancers, fostering a culture of creativity, accountability, and collaboration
• Partner cross-functionally with Demand Generation, Product Marketing, and Customer Marketing to align content strategy with insights, positioning, and business objectives
• Analyze creative performance to identify insights, test new ideas, and continuously improve content effectiveness across channels
• Translate complex industry topics into engaging creative concepts and storytelling that resonate with dental professionals
• Uphold high standards for design, storytelling, and execution, ensuring every asset reflects Dandy’s commitment to quality, innovation, and clarity