Senior Director of Performance Marketing, Nav
$200-240k
Financial health hub for small businesses
Open for applications
Financial health hub for small businesses
101-200 employees
Open for applications
$200-240k
101-200 employees
Company mission
To give every small business owner the chance to succeed.
Role
Who you are
- The ideal candidate combines strategic vision with hands-on execution capabilities, driving measurable growth through data-driven decision-making
- 10+ years of experience in performance marketing, including quickly scaling budgets
- Bachelor's degree required; MBA or advanced degree in a relevant field preferred proven track record of scaling user acquisition through paid and organic channels
- Demonstrated success building and leading high-performing marketing teams
- Deep expertise in SEM, paid social, display advertising, and measurement
- Experience scaling campaigns across channels like direct mail and TV with a performance driven approach
- Strong understanding of SEO best practices and ability to drive organic growth
- Expertise in marketing attribution, incrementally testing, and marketing analytics
- Proficiency with marketing technology platforms and data visualization tools
- Experience building marketing operations from the ground up
- Excellent collaboration skills and ability to work cross-functionally
- Strong analytical mindset with the ability to translate data insights into actionable strategies
- Entrepreneurial “test & learn” mindset with a track record of innovation; ability to move & pivot quickly
- Strong track record of bringing to life complex innovation initiatives from concept through deployment
- Passionate about Nav’s mission
- A methodical and clear communicator, with operational rigor
- An epic storyteller who can paint a vision and build excitement to bring people along
- You are comfortable operating on both strategic and tactical levels
- You are highly skilled communicator able to distill complex ideas in understandable, relatable, and executive friendly ways
- You have a customer first mentality
- You are constantly researching and assessing companies’ best practices through networking and strategic partnerships
- You are curious and try new ideas constantly, learn from them and execute again
- You challenge the status quo
What the job involves
- We are seeking an experienced Director/Sr. Director of Performance Marketing to build and lead our performance marketing function
- In this pivotal role, you will oversee all paid channels and SEO initiatives while building a high-performing team
- Build and lead a team of performance marketing specialists across paid channels and SEO
- Develop and execute a comprehensive performance marketing strategy to drive user acquisition and retention while optimizing LTV:CAC
- Own the growth roadmap for all paid channels including SEM, social media, display, and emerging channels like direct mail and TV
- Lead SEO strategy and execution, collaborating with technical and content teams to improve organic visibility and traffic
- Establish robust measurement frameworks, attribution models, and incrementally testing protocols
- Forecast and manage marketing budgets effectively to meet growth and efficiency targets
- Build and optimize the marketing technology stack needed to scale operations
- Collaborate closely with creative and content teams to develop and test high-performing marketing assets
- Create and present strategic roadmaps and performance reports to leadership
- Stay current with industry trends and identify new channel opportunities to drive growth
Our take
Nav, previously known as Creditera, is a fintech aiming to help small and mid-sized businesses (SMBs) gain easy, transparent access to available financing and credit options.
Nav gives free access to personal and business credit reports from major consumer and commercial credit bureaus including Experian, Dun & Bradstreet, Equifax and TransUnion, and hosts a robust marketplace with more than 100 business financing products including loans and credit cards. Its emphasis on reducing administration for SMBs, and matching them with their best financing options, has helped lighten the workload for many SMBs applying for finance.
Nav is used by over a million SMBs across the United States. SMBs, albeit as a loose category, make up about 99% of firms nationwide, and over half of these firms report that needs like credit services are going unmet, especially so during a period of economic downturn. So the potential market in which Nav operates is fertile ground, and the company has been proving this through expansions and acquisitions.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
Feb 2019
$45m
SERIES C
May 2017
$13.8m
SERIES B
Total funding: $95.1m
Company benefits
- Generous time off. 16 paid holidays and flexible paid time off
- Top-notch benefits. Company sponsored health, dental, and vision insurance for employees and dependents
- Remote working stipends. Funds for home office support, wellness, education, and food
- Company ownership. We are all owners of the business, and have stock options as part of our compensation package
- 401(k) match. We match up to 3.5%
Company HQ
Shoreview, San Mateo, CA
Leadership
Levi King
(Founder, CEO & Chairman)They studied Business Administration before founding a raft of financial services companies.
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