Product Marketing Associate, Luma Health
$90-100k
+ Stock Options
Patient engagement platform
Be an early applicant
Patient engagement platform
101-200 employees
Be an early applicant
$90-100k
+ Stock Options
101-200 employees
Company mission
To make it easy for patients to connect to their healthcare provider in a way that’s modern and mobile-first.
Role
Who you are
- 1–2 years of experience in general marketing, communications, or a related field (experience in B2B or healthcare a plus but not required, specific experience in product marketing not required)
- Hungry to achieve and deliver, especially on a lean marketing team in a company with aggressive growth goals
- Enthusiastic about working on a small team where you can make a big impact
- Curious, resourceful, and eager to learn
- Strong writer and communicator, with an interest in making complex ideas easy to understand
- Comfortable working in an extremely fast-paced environment with evolving priorities
- Organized and detail-oriented, with the ability to manage multiple tasks at once
What the job involves
- Support messaging & positioning - assist in creating clear, compelling messaging that highlights the value of Luma’s products. Help update and maintain message libraries and talk tracks
- Sales enablement - work with marketing and sales to help build pitch decks, one-pagers, and other materials that make it easier for our customer-facing teams (AEs, SDRs, and customer success managers) to talk about our products
- Product launch coordination - support the planning and coordination of product and feature launches, including internal rollout materials and launch announcements
- Market and competitive research - conduct research to understand our buyers, competitors, and target markets. Help maintain competitive battlecards and persona profiles
- Content development - collaborate with writers, designers, and product managers to produce content such as blog posts, product overviews, presentations, and customer-facing collateral
- Analyst and partner relations – manage and maintain partner and marketplace listings, and assist with building positive relationships with key analysts and industry influencers
- Cross-functional collaboration - partner with teams across the company, including product, engineering, sales, and customer success, to ensure alignment and execution of product marketing initiatives
- Learn and grow - this is a growth-oriented role. You’ll be mentored by an experienced product marketer and high-performing marketing team, and will gain skills in product positioning, GTM execution, and customer storytelling
Our take
Missed appointments cost the US healthcare industry over $150B annually, cancellations frequently go un-rescheduled, and distant appointment bookings leave patients dissatisfied and prone to defect from providers. All these are common and significant healthcare issues that Luma Health aims to solve with its streamlined patient-provider, mobile-first, communication platform.
Luma is embedding its product throughout the healthcare sector by way of strategic partnerships and integrations, including Uber Health, Cisco Webex Teams, and Carecloud. Luma Health has partnerships with thousands of providers, over 24 million patients, and a strong NPS score of 89.
Recently, Luma was recognized as one of the Best Places to Work in Healthcare by Modern Healthcare for 2024, an honor reflecting the company's mission-driven culture and commitment to creating an engaging workplace for its employees. If Luma can maintain this momentum - both in terms of its growth and its reputation as an employer - it stands to become a key player in the healthtech industry.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Nov 2021
$130m
SERIES C
Aug 2019
$16m
SERIES B
Total funding: $155.7m
Company benefits
- Competitive Health Benefits: Luma Health covers 99% of the employee and 85% of the dependent premium costs
- Work Life Balance
- Flexible Time Off
- Wellness Programs
- Discounted Perks
- 401(k) and Company Equity
Company HQ
Downtown, San Mateo, CA
Leadership
Adnan Iqbal
(Co-Founder & CEO)Graduated from Stanford with an MS/MBA in General Management, Global Leadership and Innovation. Previously a Consultant at Deloitte, a Manager, Senior Manager, and Market Planning Manager at Genetech, and a Social Entrepreneur Lab Fellow at Hasso Plattner Institute of Design at Stanford.
Tashfeen Ekram, MD
(Co-Founder & CMO)Studied Medicine at Michigan. Founded Healthkibo.com. Has worked as a Consultant for Keas, and for Ortotele. Has worked in Radiology, currently as a Diagnostic Radiologist for Alata Vista Radiology.
Aditya Bansod
(Co-Founder & CTO)Began their career as a Software Developer at QuakeWireless and Laboratory for Patient Informatics. They have also spent time at Microsoft as a Lead Program Manager and at Adobe Systems as a Principal Product Manager.
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