Product Marketing Legend, Conveo AI

• Proven experience in product marketing (or equivalent: strong product narrative + GTM outputs)
• Strong writing and communication, you can explain complex things simply
• Great taste: you know what’s compelling vs generic
• High agency: you create clarity and output without needing permission
• Able to work fast and stay accurate while product changes weekly
• Deep interest in AI, research, B2B SaaS, or buying behavior (ideally more than one)
• Ability to produce basic assets (Figma/Canva) without waiting on design
• Mindset: Truth-first, not fluff-first; Opinionated, not generic; Structured thinker, but fast-moving executor; Low ego, high standards; Comfortable being early, iterating publicly, and improving fast; Obsessed with leverage: templates, systems, reuse, speed;

Desirable

• 1) Own product narrative and positioning (in real time). You maintain the “source of truth” for how Conveo is understood externally: positioning; messaging; differentiation; ICP/vertical lenses (industry/use case); proof points; competitive framing; You don’t make this “once.” You evolve it constantly as the product evolves
• 2) Translate product into assets people actually use. You turn product truth into high-leverage outputs, such as: product slides in decks; one-pagers and overviews per ICP/vertical; customer-facing product updates; weekly product email (internal + external); product changelog that doesn’t read like engineering notes; battlecards + talk tracks; onboarding and lifecycle messaging; documentation that sells, not just explains; product-focused webinars and demos; The bar: accurate, differentiated, compelling, consistent
• 3) Make product marketing non-blocking, but a multiplier. PMM should never be a bottleneck. But it should absolutely be an accelerator. You build systems/templates so the org can move fast without creating chaos: reusable slide templates; messaging frameworks; launch kits; mini-playbooks per feature type; structured input/output loops with product + sales + marketing
• 4) Ship content that makes the market smarter. You create product-centric content that actually lands: “here’s what changed, and why it matters”; “here’s what people get wrong about AI research”; “here’s how to evaluate research quality now”; “here’s how top teams use AI interviews”; “here’s what Conveo enables that others don’t”; You can write. You can explain. You can simplify without dumbing down
• 5) Be in the loop: product, sales, customers. You embed close to reality: know the roadmap; understand what’s shipping weekly; talk to customers; join sales calls when needed; watch what actually converts; adjust messaging fast