Senior Manager of Customer Marketing & Advocacy, Picus Security
Security validation platform
Job no longer available
Security validation platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To give organizations a clear picture of their cyber risk based on business context.
Role
Who you are
- If you’re a results-driven person with an entrepreneurial mindset, who takes the initiative and thrives in a dynamic environment, then this is a great opportunity to play a pivotal role in a fast-growing cyber security company
- We are looking for a smart and driven leader to have a direct impact on the future of our business by helping to influence global adoption of our award-winning Picus Security Validation Platform
- 7+ years in marketing, including progressive roles working with technical customer audiences
- Experience delivering customer reference program case studies and building a reliable customer reference database
- B2B enterprise technology, SaaS and cybersecurity experience preferred
- Strong understanding of customer journey mapping and B2B marketing principles and technologies. Salesforce navigation experience is a must
- Proven experience capturing customer stories and developing case studies that showcase the customers experience and the value they received from the product
- Excellent written and verbal communication skills, with the ability to build relationships with stakeholders
- Strong project management skills and the ability to own multiple initiatives and drive them forward simultaneously
- Keen ability to problem solve and connect with people all over the world!
What the job involves
- As the Customer Marketing and Advocacy lead, you will play a pivotal role in establishing our customer reference, advisory and advocacy programs
- Your primary focus will be to capture and tell our customers dynamic stories and share them through various mediums to engage the market and drive results from awareness to advocacy
- This role places you at the heart of the company, with our customers
- Here you will be instrumental in creating a clear path sourcing and delivering customer led content to be shared broadly
- Working in tandem with Product Marketing, Sales and Customer Success teams you will establish the framework for this new program, and show our teams how to shape the amazing stories our customers have to share
- Establish and manage a vibrant customer reference program that sources and nurtures key customer relationships to deliver a portfolio of advocates who can tell stories through various channels and mediums (i.e. case studies, videos, 1:1 conversations etc.)
- Connect and collaborate with customers and sales teams to capture and develop customer stories that tell the value of our offerings, and make our customers the champion
- Set up and initiate and own our global customer advisory committee and create events and digital communication touch points to keep the advisory and our product management teams connected
- Work cross functionally with marketing, creative, product and sales teams to create and deliver the output of customer reference efforts including presentation, social, case studies, collateral and videos
- Define KPIs and metrics to measure the effectiveness of customer marketing activities and provide regular updates on performance
- Own vendor relationships with reference analyst firms and companies such as G2 and Gartner Peer Insights. Developing and executing programs to enhance and leverage these platforms to drive awareness and demand generation
- Create and launch upsell and cross sell initiatives working closely with the Growth team and Product marketing
- Own and execute a quarterly customer newsletter
Our take
Picus Security’s unique approach to cyber security un-siloes exposure data so that its enterprise customers' cyber security teams can discover, analyse and fix critical gaps and weakness. In short, data analysis and automated penetration testing provide customers with robust methods of defence that suit their respective company’s infrastructure.
Founded by a team of Turkish mathematicians, Picus turns heads with its attack simulations which uncover unforeseen weaknesses in security infrastructure. Its continuous validation processes discover and shield from potential threats, shoring up the protection of its clients.
The company has simulated over 1 billion cyberattacks for its customers, who include Mastercard, Visa and Vodafone. With considerable funding raised, Picus’s unique and robust approach to cybersecurity has positioned it well within the market and we expect it to continue its path of success.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Sep 2024
$45m
SERIES C
Oct 2021
$24m
SERIES B
Total funding: $79.2m
Company benefits
- Stock Options - Share in Company growth
- Remote-work - Flexible location, same impact
- Annual-leave - Time for rest and leisure
- Work-from-home budget - budget for remote setup
- Birthday bliss - Enjoy a day off to celebrate
- Rest & relaxation day - Day to recharge and unwind
- Volunteering time off - Making a difference in communities
Company HQ
Financial District, San Francisco, CA
Leadership
Hamdi Alper Memis
(Co-Founder & CEO)Previously Advisor to the Chairman of the Limak Group and was the Senior Associate of the Turkish Treasury.
Suleyman Ozarslan
(Co-Founder & Vice President)Previously an Associate Professor at Kocaeli University, Cyber Defence Trainer at the NATO Science for Peace and Security Programme and a Researcher at Middle East Technical University.
Voltan Erturk
(Co-Founder & CTO)Previously an Information Services Security Manager at Barikat, as well as Information Security Consultant at Turkish Eximbank and inTellect.
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