International Field Marketing Lead, Hirevue
Online platform for screening, recruiting and interviewing potential hires
Be an early applicant
Online platform for screening, recruiting and interviewing potential hires
201-500 employees
Be an early applicant
201-500 employees
Company mission
To help candidates and workplaces around the world to reach their full potential.
Role
Who you are
- SaaS Industry Expert: You bring 7 to 10+ years of proven success in B2B SaaS demand generation, field marketing, or regional marketing leadership
- Global Perspective: You have hands-on experience supporting and growing B2B technology pipelines across EMEA and/or APAC markets
- Relationship Champion: You are an expert at stakeholder management, possessing the executive presence to partner directly with Sales VPs, directors, and enterprise customer leaders
- Event & ABM Strategist: You have a proven track record of designing high-touch executive experiences, customer programs, and targeted ABM plans
- Tech-Fluent Marketer: You are highly comfortable navigating modern marketing ecosystems, including Salesforce, HubSpot, webinar/event platforms (such as Goldcast), and attribution tools
- Adaptable & Commercially Minded: You thrive in fast-paced, high-growth environments where you can blend strategic long-term thinking with agile, day-to-day execution
- The individual in this role must be able to work from home in an environment free from distractions, where they can attend virtual video meetings. Opportunity for travel to key international industry conferences and regional corporate events
What the job involves
- Are you a builder, a strategist, and a world-class relationship-builder? We are looking for an exceptional GTM leader to spearhead our international field marketing strategy across EMEA and APAC
- At Hirevue, we believe talent is our greatest advantage. In this role, you won't just keep the marketing engine running—you will be a vital strategic partner to the business
- You will bridge the gap between global strategy and local execution, collaborating closely with Sales, Customer Success, BDR, and Product Marketing teams to design and scale high-impact, integrated programs that accelerate pipeline, drive regional growth, and create unforgettable customer experiences
- Whether you are an ambitious Senior Manager ready to take your next career step, or a seasoned Director looking to drive cross-border GTM strategy for a leading global SaaS brand, this is your platform to make a measurable, highly visible impact
- Own the GTM Strategy: Develop, execute, and scale our international field marketing roadmap across EMEA and APAC, aligning every marketing investment directly to regional pipeline objectives
- Be a Trusted Partner: Act as the primary marketing liaison to International Sales, Customer Success, and BDR leadership, building tight alignment on target account strategies, territory plans, and campaign priorities
- Build Scalable Frameworks: Establish best practices and playbooks that ensure a premium, consistent customer experience across all regional marketing programs
- Integrated GTM Campaigns: Partner with central Demand Gen, Product Marketing, and Digital teams to launch multi-channel campaigns tailored for localized markets
- Signature Experiences: Own the end-to-end strategy and execution for regional field events, executive roundtables, webinars, and partner co-marketing programs
- Precision ABM: Create and launch tailored account-based marketing (ABM) and industry-specific programs to land, expand, and accelerate high-value enterprise opportunities
- Elevate Customer Stories: Discover and showcase international success stories, partnering with local CS and Brand teams to build a powerful network of regional customer advocates
- Foster Executive Networking: Curate peer-to-peer engagement opportunities and exclusive executive networks that strengthen long-term corporate relationships
- Data-Driven Decisions: Define, track, and report on key marketing performance indicators (KPIs) including pipeline contribution, customer engagement metrics, and regional program ROI
- Continuous Optimization: Use performance data, market insights, and real-time sales feedback to continually refine our international investments and campaign strategies
Our take
Companies are facing increasing competition to attract job seekers and therefore need new ways to make interviewing processes more accessible. Hirevue does exactly this, working with companies to conduct video interviews - live or recorded - that are scheduled around a candidate’s availability.
In order to do so, the company has deployed the use of artificial intelligence, which assesses and scores a candidate based on skills like problem-solving and communication. This not only doubles the number of interviews and hires that a company can make (in less than half the time) but improves candidate quality. For this reason, companies like Amazon and Unilever deploy its services to scale and accelerate their hiring processes, a great reflection of the quality of Hirevue's offering.
The company has met criticism, however, with some claiming its analysis of factors like facial movements, word choice or speaking voice is simply a blend of superficial measurements and arbitrary number-crunching that could be seen as unfair discrimination. Despite this, Hirevue does seem to have found an interesting angle into the fruitful hiring industry and will look to expand its position over the coming years.
Steph
Company Specialist at Welcome to the Jungle
Insights
-7% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2015
$45m
SERIES E
Oct 2013
$25m
SERIES D
Total funding: $93m
Company benefits
- Rich benefits: We offer quality medical, dental, and vision options at an affordable price.
- Flexible paid time off: We all need time away from work to recharge. Full-time team members are eligible for flexible time off. And we want you to use it!
- Fun: Join us for Lunch and Learn, Virtual Fun Days, and more. We have a pool table and video games in our HireBrew pub at our Utah Headquarters.
- Paid parental leave: We support our team members and their families with Paid Parental Leave. This includes paid Maternity & Adoption, Parental Bonding, and Granternity Leave.
Company HQ
South Jordan, UT
Leadership
Jeremy Friedman
(CEO)Jeremy previously co-founded Spiral Connect and founded Schoology where he served as the CEO for over 10 years until it was acquired by PowerSchool in 2019. He then became the SVP of Schoology at Powerschool.
Walker Ellis
(CRO)Prior to joining Hirevue in 2023, Walker spent 3 years at PowerSchool as the VP of Sales and Group VP of Strategic Accounts & Government Affairs. He also spent over 6 years at Microsoft, joining in Solution Sales before moving into the role of Director of Americas Enterprise Sales, Dynamics and then Sales Leader of Americas Business Applications.
Smitha Venugopal
(CFO)Prior to joining Hirevue in 2024, Smitha was the CFO at Escalent for 2 years. Before that, she spent nearly 8 years at Solera as the VP, Corporate Controller and FP&A. She also spent over 5 years at Comverse as a Director of Revenue Recognition and Assistant Corporate Controller and nearly 6 years at Deloitte as a Manager.
Alberto Silveira
(CTO)Alberto is the author of "Building and Managing High-Performance Distributed Teams". Previously, he served as the Head of Engineering at LawnStarter and as a Senior Director/Head of Engineering at Schoology.
Marcy Daniel
(Chief Product Officer)Prior to joining Hirevue in 2024, Marcy was the CPO at Quorum and PowerSchool.
Mike Hudy
(CSO)Prior to joining Hirevue in 2023, Mike was the CSO at Modern Hire. He also served as an Executive VP of Selection Science at Shaker International for nearly 18 years and as a Senior Consultant at SHL for 4 years.
Sibyl McCarley
(Chief People Officer)Sibyl worked at Modern Hire as a VP of Human Resources and Senior VP of Talent until it was acquired by Hirevue in 2023. She then moved into the role of VP of People & Engagement, Senior VP of People in 2024 and CPO later that same year. She also spent over 5 years at Michael Best & Friedrich in HR roles, and nearly 7 years at Deloitte as a Resource Management Consultant, Talent Specialist, and Talent Business Advisor.
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