Partnerships Manager, Craft Gin Club
2+ days a week in office
Subscription service for gin lovers
Be an early applicant
Subscription service for gin lovers
21-100 employees
Be an early applicant
2+ days a week in office
21-100 employees
Company mission
To transform the way people discover and enjoy new gins by offering the most rewarding drinking experience in the comfort of our members’ own homes.
Role
Who you are
- Partnerships/sales/account management experience (2-3 years minimum)
- Ability to negotiate and build best in class relationships with partners at all levels
- Experience in both digital and offline performance channels
- Confident and commercially savvy – you’ll need to feel comfortable interacting with internal and external stakeholders at varying levels
What the job involves
- Now entering its tenth year, Craft Gin Club has an exciting opportunity for a Partnerships Manager to join and support our passionate and talented marketing team
- You’ll work in close collaboration with The Head of Acquisition to help identify, mastermind and bring to life partnerships with other businesses that allow us to advertise to their customers, and ultimately acquire new Craft Gin Club members
- Manage a portfolio of existing brand-to-brand, network and affiliate partners to ensure repeat business
- Identify new opportunities and ways of working with new and existing partners
- Natural desire to get out there, win new business and drive acquisition performance
- Own the execution and launch of your deals, from contract negotiation, creation of landing pages, ad design, scheduling and reporting
- Account-manage big partnerships and ensure best in class service to internal and external teams
- Outreaching: Prospecting new business, building your own pipeline
- Selling: Having a natural flair for selling what you’re trying to do
- Creativity: Thinking creatively about how we can craft a mutually beneficial partnership
- Negotiating: Smartly negotiating deals so they make sense for both parties
- Iterating: Test and learn in partnerships to improve the customer offer
- Relationships: Managing ongoing relationships and keep us front of mind
- Quality over quantity: View growth beyond that of just acquisition; taking into account retention and LTV of customers acquired
Salary benchmarks
Our take
Using similar methods to subscription services like the Wine Society, Craft Gin Club offers new craft gins to its customers and delivers them to their doorsteps, alongside tonics and garnishes curated around the gin of the month.
With few UK competitors harnessing the same level of subscription numbers, Craft Gin Club is on to a winning mix. It has early backing from the TV show Dragon’s Den, and has grown thanks to crowdfunding rounds and a dedicated fanbase.
The company also doubles up as a marketing exercise for new distilleries, helping them reach a wider audience. Its dedication to the beverage, which includes a magazine with news and guides on gins, is what allows it to stand out in the beverage space.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (1 round)
Jul 2023
$1.1m
SEED
Total funding: $1.1m
Company benefits
- Flexible Working Hours
- Hybrid Working
- Free Monthly Gin Boxes
- 25 days holiday rising to 30 days with length of service
- Social Events
- Employee Assistance Scheme
- Birthday Treats
- Great Career Opportunities
- Generous Staff Discount on our Online Store
Company values
- Test-and-learn culture, where new ideas and approaches are always welcome
Company HQ
Fitzrovia, London, UK
Articles
Leadership
Jon Hulme
(CEO)Previously Managing Director at Contentive and worked at Dresdner Kleinwort Investment Bank.
John Burke
(Director)Previously Consultant at Innovation Media Consulting, Business Development Director at Independent Consultant, Head of PR at Lookingo, and Deputy Director of the World Editors Forum at WAN-IFRA.
Share this job
View 2 more jobs at Craft Gin Club