With the rise of mobile apps, using technology to access outdoor adventures has never been more popular. Komoot, founded in 2010, helps millions of people across Europe plan and enjoy hiking and cycling tours with its Android and iOS apps.
Komoot is aiming to become the go-to app for cyclists and hikers across Europe. To do this, it's growing its community status through competitive and friendly route-sharing technology, as well as increasing its brand awareness to compete with other apps such as Strava and MapMyRide.
With staff all over the world, this work-where-you-want operational structure makes Komoot well-placed to expand into new markets. With this strategy, Komoot is helping more and more people to enjoy exploring nature, by putting as little friction as possible between users and the outdoors.
Steph
Company Specialist at Welcome to the Jungle