Head of Marketing, Windfall
$170-225k
+ Bonus + Equity
Data intelligence company
Open for applications
Data intelligence company
101-200 employees
Open for applications
$170-225k
+ Bonus + Equity
101-200 employees
Company mission
To change how organizations perceive and use people data.
Role
Who you are
- 8+ years of experience in tech marketing, specifically with enterprise, finance, or data companies
- Marketing generalist experience including demand generation, product marketing, field marketing, and content marketing
- Significant team building and team leadership experience as a player-coach who inspires and gets the most from their teams
- A specialty in crafting and propagating differentiated brand messages through a wide range of channels and mechanisms
- Mastery of data marketing analytics, including how to speak to AI, and experience with all major marketing platforms
- Experience managing outside agencies and resources as a compliment to an internal team
- Relevant B.A. degree, MBA a plus
- Ability to work fully onsite from our SF office
What the job involves
- You'll be the architect of our marketing engine, leveraging Salesforce and HubSpot to build a scalable, efficient system that hums
- As the Head of Marketing, you'll be the conductor, not just the composer
- This means you'll be deeply involved in every facet of marketing, from product positioning and demand generation to content creation, ABM, and marketing operations
- We're looking for someone who can roll up their sleeves, master HubSpot, craft compelling data sheets, manage vendor relationships, and lead agency partnerships – all while working directly with the CEO to drive explosive growth
- Partner with our CEO, Product, Sales, Business Development, and Customer Success teams to deeply understand customer needs and develop a marketing strategy to differentiate Windfall from our competitors
- Develop strategies to galvanize our sales pipeline and nurture key enterprise, mid-market, and nonprofit leads by conveying quality and trust
- Differentiate and launch our products to develop high-quality, qualified leads
- Become the master communicator for Windfall, ensuring our brand story is told effectively across all channels
- Leverage Salesforce and HubSpot to build and optimize demand generation campaigns
- Create workflows that empower the entire Windfall team to contribute to marketing efforts
- Build strong relationships with customer success managers to enhance customer experience
- Manage vendor relationships and agency partnerships
- Create compelling collateral, data sheets, and other marketing materials
Our take
Consumer financial data is notoriously inaccurate and many data brokers depend on census data, surveys, and zip codes, which are infrequently updated and can lead to false generalisations. This dependency on inaccurate information leads to costly financial mistakes for businesses.
With a focus on the affluent, Windfall delivers a precise net worth figure for individual households which is updated on a weekly basis. The platform collates accurate, up-to-date information from public and private domain records through partnerships with data vendors. It syncs with commonly used tools such as Salesforce, HubSpot and Shopify to power data-driven outreach to customers. Windfall's customer base includes hundreds of non-profits as well as businesses across a wide range of industries looking to better target their own sales and marketing efforts.
Having raised significant funding in 2021, Windfall has gone on to enjoy 100% year-on-year growth. In the immediate future it intends to double down on its success by expanding its sales and marketing reach and by further developing its product, including its application to give go-to-market teams direct access to its platform.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-1% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2025
$65m
SERIES B
Mar 2021
$21m
SERIES A
Total funding: $95m
Company benefits
- Medical, dental, and vision
- Retirement benefits
- Commuter benefits
- Long-term disability and life
- Paid time off
- Paid sick and volunteer days
- Paid parental leave
- Floating holidays
- Stock options
- Fully-stocked kitchen
- Pet-friendly office
- Remote-enabled
Company HQ
Jackson Square, San Francisco, CA
Leadership
Arup Banerjee
(CEO)Started his career in investment banking and growth equity, before switching to product management after completing an MBA at Haas School of Business.
Cory Tucker
(CTO)Spent 9+ years at Sun Microsystems and Guidewire in various software engineering roles, before moving to a Director of Engineering role at Radius Intelligence, a Big Data company.
Daniel Stevens
(COO)Studied Economics, Spanish, Markets & Management at Duke University. Background in investment and advisory services banking. Previously Head of Business Operations at Radius Intelligence for 1 year.
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