Field Marketing Manager, SonarSource
EMEA
More information about location
3+ days a week in office
Code quality management platform
Open for applications
Code quality management platform
501-1000 employees
Open for applications
More information about location
3+ days a week in office
501-1000 employees
Company mission
To enable developers and development teams to write clean code and remediate existing code organically, so that they can focus on the work they love and maximize the value they generate for businesses.
Role
Who you are
- This role requires a strategic thinker with a deep understanding of the EMEA market, excellent project management skills, and the ability to work collaboratively across different departments and cultures
- Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus
- 5+ years of experience in field marketing or a similar role, preferably within the EMEA region
- Proven track record of developing and executing successful marketing campaigns that drive business results
- Strong understanding of the EMEA market dynamics, cultural nuances, and business practices
- Excellent project management and organizational skills
- Ability to work independently and manage multiple projects simultaneously
- Strong analytical skills with the ability to interpret data and make informed decisions
- Exceptional communication and interpersonal skills.Proficiency in marketing automation tools and CRM systems (e.g., MarketingCloud, Salesforce)
What the job involves
- We are seeking a dynamic and results-driven Field Marketing Manager to join our team in the EMEA region. The ideal candidate will be responsible for planning, executing, and optimizing regional marketing strategies to drive brand awareness, lead generation, and sales growth
- Regional Marketing Strategy: Develop and implement comprehensive field marketing plans tailored to the EMEA region to support overall business objectives and sales targets
- Campaign Management: Plan and execute regional marketing campaigns, including events, webinars, trade shows, and digital marketing initiatives
- Lead Generation: Drive lead generation activities through targeted marketing programs and campaigns, ensuring a consistent pipeline of high-quality leads for the sales team
- Market Research: Conduct market research to identify new opportunities, understand customer needs, and stay ahead of industry trends within the EMEA region
- Partner Marketing: Collaborate with channel partners to develop joint marketing initiatives that drive mutual growth and success
- Budget Management: Manage the regional marketing budget, ensuring effective allocation of resources and maximizing ROI
- Performance Analysis: Track, analyze, and report on the effectiveness of marketing programs and campaigns, making data-driven decisions to optimize performance
- Cross-functional Collaboration: Work closely with sales, product, and corporate marketing teams to ensure alignment of marketing strategies and messaging
- Brand Management: Maintain and enhance the company’s brand presence in the EMEA region through consistent and impactful marketing efforts
- Compliance: Ensure all marketing activities comply with local regulations and industry standards
Salary benchmarks
Our take
It has been reported that bug-prone software costs enterprises close to $3 trillion every year, and with developers now handling higher volumes of code than ever, SonarSource’s products automatically ensure that only clean code is embedded when they update software.
The company was founded in Switzerland in 2008, and has become the market leading platform for code quality control. While its first decade was encouraging, the period from 2018 and today has been an astounding period of hyper growth.
It has earned Unicorn status, opened up offices across Europe, as well as in the US and Asia, and counts the likes of Nasa, Microsoft, and IBM amongst its customer base. Indeed, the vast majority of the Fortune 100 use SonarSource.
With its position at the head of the market established, SonarSource is aiming to expand its headcount and continue its momentum, especially in the US and Asia-Pacific, where the tech industry is booming
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Apr 2022
$412m
LATE VC
Nov 2016
$43.1m
LATE VC
Total funding: $455.1m
Company benefits
- Safe work culture - we value respect, kindness, and the right to fail.
- Flexible hours - we schedule our days in order to be effective at work, while also being able to enjoy life’s important moments.
- Great people - we value people skills as much as technical skills and strive to keep things friendly and laid back. Still, that does not prevent us to be passionate leaders in our domains. Our 300+ SonarSourcers from 33 different nationalities can relate!
- Work-life balance - keeping a healthy work-life balance is important. This is why we have a hybrid work policy and some people prefer working some days from home.
- Always keep learning - in an ever-changing industry, learning new skills is a must, and we're happy to help our team to acquire them.
Company values
- Continuous innovation: Our R&D teams continuously innovate to make it easier for all developers to deliver clean code.
- Continuous feedback: Community inputs help us build new features that are impactful and valuable to users.
- Continuous enhancements: To strive to continuously improve and enhance existing features to provide more value to customers.
Company HQ
Vernier, GE
Articles
Leadership
Olivier Gaudin
(CEO)Co-founded SonarSource in 2008 alongside Freddy Mallet and Simon Brandhof, who have since moved on. Previously worked at JP Morgan and Deutsche Bank, before becoming Head of Development at Marketing Services company CIFEA DMK.
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