Web Performance Product Manager, Justworks
$127-173.3k
More information about location
2 days a week in office
Business operations platform
Be an early applicant
Business operations platform
1001+ employees
Be an early applicant
$127-173.3k
More information about location
2 days a week in office
1001+ employees
Company mission
Justworks' mission is to help entrepreneurs and businesses grow with confidence.
Role
Who you are
- This is a hands-on, execution-oriented role that requires strong cross-functional collaboration, an analytical and UX-minded approach, and a passion for improving digital experiences with measurable outcomes
- Customer-focused – Approach decisions through the lens of user needs, behaviors, and motivations, with a bias toward simplicity and value
- Collaborative – Partner effectively across teams, helping to align diverse stakeholders around shared goals and delivery plans
- Analytical – Use data to validate decisions, define metrics, and measure the effectiveness of initiatives
- Detail-oriented – Translate complex requirements into actionable tasks and anticipate potential blockers or risks
- Curious and adaptable – Stay current on web experience trends and proactively seek opportunities to improve performance
- Strong communicator – Deliver compelling updates and product storytelling that generate clarity and alignment across audiences
- 5+ years of product management or related experience in web, marketing tech, or digital product environments
- Proven experience managing large-scale digital projects (websites, media campaigns, content marketing, etc.)
- Strong knowledge of digital marketing channels and tactics (SEO, PPC, email, social, etc.)
- Ability to “translate” business needs into technical requirements
- Exceptional organizational, time management, and problem-solving skills
- Familiarity with web analytics (e.g., GA4, Looker, Amplitude) and experimentation practices
- Working knowledge of modern CMS platforms (Contentful preferred)
- Understanding of SEO, accessibility, and web performance best practices
- Comfortable working in agile development environments
- Strong communication, organization, and problem-solving skills
- Bonus: Experience supporting go-to-market, growth marketing, or customer acquisition programs in a B2B or SaaS context
What the job involves
- The Web Performance team is responsible for improving the customer journey across our public-facing web experience
- As Product Manager, Web Performance, you will support the Director of Web Performance in delivering roadmap initiatives that drive user acquisition, engagement, and web performance improvements
- Your focus will be on translating business goals and stakeholder inputs into action, and supporting the planning, coordination, and optimization of key web workflows and features
- Support the Director of Web Performance in delivering high-impact projects aligned to marketing and growth priorities
- Lead end-to-end project management for multiple concurrent website projects balancing prioritization to business objectives
- Develop detailed project plans, timelines, resource allocations, and risk mitigation strategies
- Work cross-functionally to clarify goals, document development requirements, and track execution of web updates, enhancements, and experimentation
- Collaborate with internal teams including creative, strategy, copywriting, paid media, SEO, development, and analytics to ensure successful delivery
- Leverage user research, A/B testing, and behavioral data to inform prioritization and iterate on digital experience optimizations
- Collaborate with stakeholders to refine customer personas, user journeys, and conversion funnels to identify areas of friction and opportunity
- Partner with Product Marketing, Brand, SEO, and Analytics teams to ensure launches are aligned with messaging, KPIs, and tracking
- Maintain a consistent rhythm of performance reporting, helping to define and monitor success metrics and OKRs for web initiatives
- Write clear documentation and updates that communicate rationale, goals, and progress to technical and non-technical stakeholders alike
- Conduct post-project evaluations and continuous improvement efforts
Our take
Justworks operates in an increasingly crowded space of all-in-one business operation suites, that include tools like human resources, payroll, employee management, benefits, and others that businesses critically need to operate as they scale.
Globally, human resource management has become an extremely fertile field, worth over $20 billion annually and predicted to grow to over $50 billion annually by 2030 - creating great opportunity for Justworks to continue to grow. The company is regarded as a market leader, but does see competition in the shape of Paychex Flex, Rippling, Paylocity, and TriNet, among others.
Solutions delivered by Justworks have proven to be extremely popular with SMEs, and this has not gone unnoticed by investors, with the company picking up exceptional amounts of funding. Justworks is known to have sights on going public, though action towards this end has been delayed until global mass-market conditions have settled from a period of volatility. However, the company's acquisition of
Steph
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Nov 2023
$16.9m
LATE VC
Jan 2020
$50m
SERIES E
Total funding: $159.9m
Company benefits
- Paid volunteer work.
- Paid parental leave.
- Work from home opportunities.
- Medical, dental, and vision insurance, plus access to One Medical, Kindbody, and Teladoc.
- Premium access to Headspace, ClassPass stipends, and webinars to support your overall wellness on topics like nutrition, budgeting, mindfulness, and more.
- All Justworks offers include equity, and Justworkers can continue to earn more over time with promotions and tenure.
- Extensive learning & development opportunities through workshops, ExecOnline, Udemy, and BetterUp coaching.
- Engineering Apprenticeship program that supports internal movement and growth
Company HQ
Fulton Ferry District, NY
Leadership
Isaac Oates
(Executive Chair)Experience as a Senior Product Manager at Amazon before founding Adtuitive and serving as COO for a year. Left this position to spend 3 years as a VP at Etsy, before founding Justworks.
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