General Manager, Upway
New Services
+ Equity shares in the form of stock options
More information about location
Reconditioned e-bike marketplace
Job no longer available
Reconditioned e-bike marketplace
201-500 employees
Job no longer available
+ Equity shares in the form of stock options
More information about location
201-500 employees
Company mission
To accelerate e-bike adoption and reduce waste.
Role
Who you are
- Experience: 8+ years of experience in Finance, Strategy Consulting, Operations, General Management or equivalent
- Business Acumen: Strong understanding of business models, P&L management, and revenue generation
- Able to define and execute strategies that drive growth, make data-informed decisions, and balance short-term priorities with long-term vision
- Analytical Skills: Strong analytical and problem-solving abilities, adept at extracting actionable insights from data
- Project & Stakeholders Management: Ability to plan and execute initiatives of varying durations and scales while effectively managing stakeholders
- Adaptability: Ability to adapt to a fast-paced environment, demonstrating flexibility and resilience
- Language Proficiency: Fluency in English. French is not required
What the job involves
- Upway is hiring a General Manager, New Services — a role dedicated to developing all revenue streams beyond e-bike sales, including Accessories, Subscription Plans, Financial and Insurance Services and Servicing
- This is a unique opportunity to build our New Services business from the ground up across all our operating markets. Starting with an ambitious five-year vision, you will shape and execute the strategy to make it happen
- You’ll define the roadmap, recruit and lead the team needed to deliver it, and work closely with cross-functional partners in Product, Tech, and local market teams to tailor solutions to each market’s specific opportunities and challenges
- You will have full ownership of both revenue growth and profitability for this new business area
- Develop and scale new revenue streams beyond e-bike sales, including accessories, insurance, warranties, subscriptions, and financing
- Define and execute the long-term strategy for New Services, starting from a 5-year vision down to actionable plans
- Build and lead a high-performing team, hiring, training, and mentoring talent to operationalize the strategy
- Collaborate with cross-functional and local teams (Product, Tech, Operations, Marketing) to deploy new services at scale while respecting market-specific opportunities and challenges
- Get a deep understanding of consumer needs in each market and build a strategy around them
- Ultimately own the business outcomes, including revenue growth, profitability, customer satisfaction and overall performance of New Services across all operating markets
- You will operate in an environment where you can take as much responsibility as you are able to handle. This will present great learning and growth opportunities
- You’ll work in a fast paced environment, where we favour quick decision making and getting things done
- You’ll work on a great product. Electric and sustainable mobility will be ever present in your day-to-day, and you’ll become an expert in these topics
Application process
- Applied
- Review
- 1st interview - introduction
- 2nd stage interview
- Case study
- Co-Founder/Leadership interview
- Hired
Our take
Upway is a second-hand marketplace for electric bicycles, offering a more affordable alternative to new models. The company purchases e-bikes from both private sellers and e-bike companies, refurbishing them and reselling at a discount, a model that appeals to those looking for quality e-bikes at a lower cost.
The electric bike market in Europe is booming and expected to double in value over the next decade. Upway capitalises on this growth by addressing consumer concerns about the quality of second-hand bikes. Through its refurbishment process, it ensures customers can confidently purchase pre-owned bikes, reducing both costs and environmental impact.
In addition to its expansion into key European markets, Upway has recently formed a strategic partnership with Rad Power Bikes. Through this collaboration, customers of Rad's US retail locations can trade in their old e-bikes for discounts on new models, supporting a circular economy. Paired with its $60 million funding round in 2025, Upway is consolidating its position as a leader in sustainable mobility.
Steph
Company Specialist at Welcome to the Jungle
Insights
107% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Nov 2025
$60m
SERIES C
Nov 2023
$30m
SERIES B
Total funding: $121m
Company benefits
- Competitive Package: Attractive salary plus equity participation
- Perks & Benefits: Corporate Benefits program, phone allowance, Deutsche Bahn ticket, and regular team offsites
- Global Collaboration: Work with an ambitious, international, and collaborative team spread across Paris (HQ), Berlin, Antwerp, Los Angeles, New York City, and more
Company HQ
Gennevilliers, France
Leadership
Toussaint Wattinne
(Co-Founder & CEO)Before co-founding Upway, spent eight years at Uber in a variety of roles, including Director and Regional General Manager.
Stéphane Ficaja
(Co-Founder & COO)Engineer with experience at AirFrance and FinTech company Misys. Like co-founder Toussaint Wattinne, worked at Uber for eight years in a number of Directorial and Regional Management roles.
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