Senior SEO Manager, Smarter Technologies

• We’re seeking a Senior SEO Manager with a proven track record of driving significant organic growth
• Educational Background: Bachelor’s degree in Marketing, Computer Science, or a related field
• Proven Experience: A minimum of five years of experience in SEO with a strong portfolio of successful campaigns in the tech or healthcare industries
• Technical Proficiency: Expertise in SEO tools (e.g., Google Analytics, Search Console, SEMrush, Ahrefs), keyword research, technical SEO, and content optimization
• Analytical Acumen: Strong data analysis skills with the ability to interpret metrics and translate them into actionable strategies
• Project Management Skills: Exceptional organizational skills with the ability to manage multiple projects simultaneously and meet deadlines
• Adaptability: Thrive in a fast-paced, dynamic environment with a proactive, can-do attitude
• Communication Skills: Excellent written and verbal communication skills, with the ability to collaborate effectively with cross-functional teams

Desirable

• Your mission will be to develop and execute a robust SEO strategy that maximizes our search engine visibility, attracts high-quality leads, and supports our overarching marketing goals
• As a critical member of our marketing team, you will be responsible for all aspects of our SEO strategy
• Your role will be to optimize our website, content, and overall online presence to improve search engine rankings, increase organic traffic, and drive conversions
• Your efforts will directly contribute to our mission by ensuring that our revolutionary AI solutions are easily discoverable by healthcare professionals and decision-makers
• SEO Strategy Development and Execution:
• Develop and implement a comprehensive SEO strategy that aligns with Thoughtful AI’s business goals
• Conduct keyword research and competitive analysis to identify opportunities for growth
• Optimize on-page elements including meta tags, headers, and content to improve search rankings
• Content Optimization:
• Collaborate with the content team to ensure all written and visual content is optimized for search engines
• Provide SEO guidelines and best practices to content creators to ensure alignment with SEO goals
• Technical SEO:
• Perform regular technical SEO audits and implement solutions to fix issues related to crawlability, indexation, site architecture, and page speed
• Work closely with the development team to ensure SEO best practices are integrated into the website's design and functionality
• Link Building and Outreach:
• Develop and execute a white-hat link-building strategy to increase the authority and ranking of our website
• Engage in outreach and relationship-building with industry influencers and webmasters to acquire high-quality backlinks
• Analytics and Reporting:
• Utilize SEO tools (e.g., Google Analytics, Search Console, SEMrush) to monitor performance, track KPIs, and identify areas for improvement
• Generate and present regular reports on SEO performance, progress, and ROI to the marketing leadership team
• Innovation and Trend Monitoring:
• Stay updated on the latest SEO trends, algorithm changes, and best practices
• Continuously explore and implement new strategies to maintain and enhance our competitive edge in search rankings