Go-To-Market Associate, Workday
$74-111k
More information about location
Enterprise AI platform for managing HR, finance & IT
Be an early applicant
Enterprise AI platform for managing HR, finance & IT
1001+ employees
Be an early applicant
$74-111k
More information about location
1001+ employees
Company mission
To leverage the power of AI to elevate humans and supercharge work, moving business forever forward.
Role
Who you are
- 1+ years of professional experience in a commercial, sales, go-to-market, or business development role; OR 1+ years of experience in management consulting
- Demonstrated experience in pipeline generation, client outreach, or lead qualification
- Professional proficiency in English with excellent written and verbal communication skills
- Preferred Experience: Prior experience working in a high-growth B2B SaaS startup environment or at a top-tier management consulting firm (e.g., McKinsey, BCG, Bain)
- Education: A Bachelor's degree or higher from a highly competitive or top-tier university
- Strategic Execution: Proven ability to assess complex markets, identify key opportunities, and execute relentlessly to convert insights into revenue
- Problem Solving: A "first-principles" thinker with a strong bias for action, comfortable navigating ambiguous and fast-paced environments
- Culture Fit: Highly collaborative, inherently curious, humble, and driven by a desire to exceed goals and elevate the team around you
What the job involves
- Sana (now a part of Workday) is an AI lab building superintelligence for work
- Our mission is to empower organizations to accomplish their goals faster by helping teams effortlessly access knowledge, automate repetitive work, and learn anything with the help of agentic AI
- Trusted by pioneering global companies and serving over 1 million users worldwide, we are looking for pragmatic dreamers to join us in reshaping how humans harness knowledge
- The Go-To-Market team brings our cutting-edge AI products to the global market
- As a GTM Associate, you will serve as the crucial first touchpoint for stakeholders at leading global organizations
- This is a highly strategic, individual contributor role focused on sourcing high-value deals and building a robust sales pipeline
- You will work closely with our leadership team to navigate an unprecedented market, shape our go-to-market motion, identify emerging trends, and set the blueprint for scalable growth
- Drive Pipeline Generation: Act as the initial point of contact for prospective enterprise clients, executing lead generation, qualification, and high-value deal sourcing
- Execute Market Strategy: Assess markets to identify emerging trends, strategic organizational needs, and opportunities where Sana’s AI solutions can add immediate value
- Shape the GTM Motion: Collaborate with sales leadership to refine outreach blueprints, tools, and methodologies that enable global scaling
- Build Relationships: Transform strategic insights into tangible results through relentless tactical execution and relationship-building with executive-level stakeholders
- Impactful Work: Help shape the future of AI alongside brilliant minds formerly from Google, Apple, Spotify, Notion, Slack, and Databricks
- Accelerated Growth: Swift professional development supported by continuous feedback and direct mentorship from senior leaders
- Global Collaboration: Work alongside exceptional teammates across 5+ countries from our highly collaborative and inspiring office spaces
Our take
Workday is a cloud-based software vendor that provides management of workforces and finances. The company uses a single database for workforce management and financial management to offer integration and optimize business intelligence across companies. It has added to the packages and tools it offers over the years, providing analytic options that allow companies to combine third-party data with information collected by Workday.
The company has also grown through acquisitions and partnerships to broaden its capabilities. Most recently, in 2025 it purchases Sana, an AI-driven enterprise knowledge and learning platform, to create a "new front door for work". This acquisition allows Workday to integrate Sana's AI-powered search, agents, and learning capabilities with its own data and workflows, allowing employees to access information, automate tasks, and complete their day entirely within Workday.
Through a combination of strategic acquisitions and in-house development, Workday has built a comprehensive suite of HR, financial, and enterprise tools. By focusing on innovation and AI-driven workflows, the company continues to push productivity and decision-making for organizations worldwide. Building on this track record, Workday is very much positioned for even more growth, reinforcing its status as a leader in shaping the future of work.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Oct 2011
$85m
SERIES F
Apr 2009
$75m
SERIES E
Total funding: $215.3m
Company HQ
Pleasanton, CA
Leadership
Aneel Bhusri
(Co-Founder & CEO)Annel began their career at Morgan Stanley as a Corporate Finance Analyst. They then spent nearly 6 years at PeopleSoft as a Senior VP before co-founding Workday in 2005.
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