Senior SEO Manager, Minute Media
$80-120k
Tech, media & advertising company
Job no longer available
Tech, media & advertising company
201-500 employees
Job no longer available
$80-120k
201-500 employees
Company mission
To power the world’s most passionate storytellers.
Role
Who you are
- Experience of working in a fast paced SEO environment, ideally in both, or in at least one of, a digital agency or publishing environment
- At least 7 years' hands on SEO experience. Detailed content planning and optimisation experience is a must. Fundamental technical SEO & UX/UI experience is also required. Advanced technical SEO understanding is preferred, as is link generation experience
- A track record of providing actionable SEO insight that leads to tangible growth for web based properties
- Experience of optimizing for Traditional Google Results, Google Discover, and ideally Top Stories listings
- Direct experience of working with editorial teams, as well as engineering and product teams
- Able to work across several disciplines of SEO, including content specification, on-page optimisation, technical SEO, link generation and UX
- Able to undertake effective keyword (entity) research, content planning and content optimisation, at scale, for both the short and long term
- An understanding of the importance of UX/UI and user metrics in contemporary SEO
- Ability to interpret Core Web Vitals and provide appropriate recommendations
- Knowledge of standard SEO skills & tools, across both content, links & technical, including, but not limited to: Google Search Console, Screaming Frog (& cloud based crawlers), JetOctopus, SEMRUSH, AHREFs, Majestic, Google Analytics, Google Publisher Centre, Heatmaps
- An understanding of web development technologies, including knowledge of HTML, CSS, JavaScript, dynamic languages, and ideally REACT
- Excellent verbal and written communication skills, to collaborate with stakeholders in Engineering, Growth and Content teams. Able to effectively communicate complex concepts to many different audiences, including C-suite level
- Entrepreneurial spirit, with a proactive approach, able to ensure that initial ideas and concepts are delivered to completion, with tangible impacts
- Knowledge of link creation, including creative ideas and outreach strategies. A good understanding of how links are generated and able to apply this understanding to Minute Media properties
- Able to generate and manipulate large datasets for insights, ideally able to utilize Data Studio and SQL (BigQuery). Any python knowledge is a plus. Ideally experience with utilizing various APIs
- Critical thinking skills, able to use logic and rationale to identify the root cause of any SEO issue, with clear actions to resolve with an impactful solution
- Ideally, knowledge of international and multi-language SEO. Fluent English is a must, any multilingual skills are a plus, with Spanish and Portuguese preferred
- An understanding of Google updates, ability to plan for future updates, and react to current algo changes
- Knowledge of ChatGPT and how to effectively use AI for SEO
- Knowledge of YouTube optimization, ASO and other growth channels is a plus
- An interest and understanding of US sports is a plus
What the job involves
- Minute Media is looking for an experienced Senior SEO Manager to help deliver our global organic search growth strategy and execution across our leading sports and entertainment websites
- Reporting directly into Minute Media’s VP of Growth, you will work hand-in-hand with our content and engineering teams to help manage and grow our visibility in search, implementing both technical and content best practices in-line with the latest industry guidelines, recommendations and techniques
- Conduct technical site analysis and collaborate with the VP of Growth and our engineering team to prioritize and implement changes leading to search visibility improvements
- Creation of weekly and season long sports related content strategies, communicated to multiple international editorial teams
- Actionable & insight focused data analysis, leading to tangible audience growth
- Undertake deep competitor analysis across all aspects of SEO, identifying weakness in our strategies and approach, as well as opportunities for growth
- Support the VP of Growth in relentlessly driving growth in search across all of Minute Media’s properties, proactively looking for growth opportunities
Our take
Minute Media operates in the ever-evolving digital sports and entertainment landscape, where innovation is key to staying ahead. As traditional media struggles, digital platforms that focus on niche, engaging content - especially in sports - are thriving. And this is something Minute Media is capitalizing on, engaging global audiences across multiple channels, including social media, streaming, and interactive content.
The company owns and operates renowned sports brands, including Sports Illustrated, The Players' Tribune, FanSide, and 90min. Alongside this, it provides sports highlight rights through its acquisition of STN Video, a move that enhances its offerings of video content and distribution technology. Helping the company firmly establish itself as a leader in digital sports media.
On top of this, the company has recently made some big strategic moves, including its acquisition of VideoVerse, a leading AI-powered sports video platform, in a deal valued at over $200M. This move not only expands the company's global technology capabilities with a large team of AI developers in India, but also positions Minute Media to offer a fully integrated solution for creating, distributing, and monetizing sports content in real time. With its growing portfolio and a $1.4B valuation, the company is very much set to lead the next wave of innovation in digital sports media.
Steph
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 11 rounds)
Oct 2022
$25m
LATE VC
Sep 2021
$20m
LATE VC
Total funding: $205.8m
Company HQ
Hudson Square, New York, NY
Leadership
Asaf Peled
(Founder & CEO)Previously a Senior Manager of Corporate Development at Cisco Systems, Board Observer at Qumranet (Red Hat), and Senior Associate at Apax Partners MidMarket.
Dan Ben-Adi
(CFO)Prior to joining Minute Media in 2020, Ben spent over 6 years at Kenshoo as a Director/VP of Finance.
Philip McLeod
(Chief Corporate Development Officer)Philip joined Minute Media in 2018 as a VP of Corporate Development, moving into the role of Chief Corporate Development Officer in 2021. Previously, he spent 3 years at CredoVast as a Managing Director and 5 years at Goldman Sachs as an Associate and Executive Director.
Ayalla Barazany
(Chief Product & Strategy Officer)Ayalla is also the founder of Product 37 where she has served as the Principal Product Strategist since 2018. Previously, she spent 5 years at Complex Networks as a Senior Director of Product Management and as the VP of Product.
Liat Shahar
(CPO)Liat joined Minute Media in 2016 as an SVP of HR, moving into the role of CPO in 2020. Previously, she was the VP of People at Rogue Wave Software and Zend Technologies as well as a HR Manager at Intel for 10 years.
Boris Kalim
(CTO)Boris joined Minute Media in 2013 as an Android Developer, since then, he has held a number of roles and moved into the role of CTO in 2024.
John Riley
(CRO)John joined Minute Media in 2016 as a VP of US Sales, he then moved into the role of Global SVP of Sales in 2019, and CRO in 2021. Previously, he was the Head of US Sales at Revolution Golf and a Senior Account Executive at Turner Broadcasting and Belcher Report.
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