Customer Marketing Manager, Commusoft
£42-45k
2-5 days a week in office
Job management software for field services
Job no longer available
Job management software for field services
21-100 employees
Job no longer available
£42-45k
2-5 days a week in office
21-100 employees
Company mission
To educate and empower field service companies to provide world-class customer journeys.
Role
Who you are
- Extensive experience in Customer Marketing role focused on adoption/upsell in an B2B environment
- HubSpot Expertise: Strong, hands-on experience building and managing complex multi-step email journeys and reporting within HubSpot
- In-App Messaging: Proven ability to segment and deploy communication via in-app messaging tools (or similar platforms like Userflow)
- Customer Comms: Direct experience managing customer announcements and lifecycle communications via tools like Beamer
- Event Management: Proven capability to manage the full logistics cycle for both in-person client events (venue sourcing, catering, attendance driving) and online events (managing technical execution for webinars)
- Expansion Expertise: Demonstrated success using specific campaign tactics or tools designed to facilitate upsell and cross-sell conversions
- Coordination & Ownership: Exceptional ability to manage complex cross-functional projects and drive results as a self-sufficient Individual Contributor
- Data & Financial Literacy: Comfortable analysing campaign metrics and managing a marketing budget responsibly
What the job involves
- A hands-on Customer Marketing Manager as a strategic Individual Contributor (IC), reporting to the Head of Marketing.
- You'll be the primary driver of post-sale revenue growth and deep customer engagement in our SMB B2B SaaS environment
- Your core focus will be Product-Led Growth (PLG), upsell/cross-sell initiatives, and ownership of key client engagements such as Connect and Preview.
- You need manager-level accountability, budget skills, and proven experience collaborating across departments
- Your role is to proactively engage existing clients to drive revenue and advocacy through targeted campaigns and major events
- Own PLG & Expansion: Design, execute, and measure all campaigns focused on Product-Led Growth (PLG) strategies, upselling existing clients to new features/add-ons, and cross-selling solutions
- Client Engagement Ownership: Directly manage and deploy all outbound customer engagement marketing initiatives, including:
- Connect and Preview: Full end-to-end ownership (logistics, venue, promotion, follow-up conversion strategy)
- Campaign Delivery: Executing targeted webinars, in-app messaging, Beamer posts, and multi-touch sequences for expansion
- Strategic Partnership: Serve as the primary marketing liaison, collaborating closely with Product Marketing (for value props), Content Marketing (for assets & testimonials), and Demand Generation to align promotional cadence for owned campaigns
- Adoption Support: Work with the Client Success and Knowledge teams to promote their adoption campaigns, providing the necessary assets and execution channels
- Leadership & Finance: Directly support the Head of Marketing by communicating execution plans, monitoring success metrics, managing the associated budget (creation, adherence, monitoring), and presenting findings/recommendations to leadership
- Please note that for the first month you will be required to come in full-time 8.30am-5.30pm
Salary benchmarks
Our take
Though field services companies are vital for the continued operation of just about everything, they have lagged behind other industries in having specialised solutions for managing their operations. Commusoft exists to change that, providing plumbers, electricians, builders, and trades companies of all stripes with a platform that allows businesses to plan and schedule jobs, provide costing and quotes to customers, and handle client communications from a single application.
While other companies are operating in the field, Commusoft stands out in the market with its focus on its simplicity and digital invoicing functionality which is far more flexible than that provided by competitors.
Commusoft was founded in the UK but in 2019 began its international expansion, opening an office in Chicago to grow into the North American market. Having established a strong presence in the UK its main objective is currently to grow its market share in the US, recruiting teams on both sides of the Atlantic to capture a piece of the enormous American field services sector.
Freddie
Company Specialist at Welcome to the Jungle
Insights
18% employee growth in 12 months
Company
Company benefits
- 23 days PTO + 8 UK bank holidays = 31 days off
- £50 monthly gym contribution
- Pension contribution
- Work laptop
- Drinks and snacks provided
- And you’d probably like to know that we have a hybrid working model (10 days a month in the office minimum) but it is an open door so feel free to come in more if you'd like!
Company HQ
London, UK
Leadership
Jason Morjaria
(Founder & CEO)Prior to founding Commusoft was a Consultant at Pay2bill. Also founded Oprillo.
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