Paid Search Associate, Prose
Growth Marketing
$70-75k
+10% discretionary bonus
3 days a week in office (Williamsburg, Brooklyn, NY)
Personalized hair care
Open for applications
Personalized hair care
201-500 employees
Open for applications
$70-75k
+10% discretionary bonus
3 days a week in office (Williamsburg, Brooklyn, NY)
201-500 employees
Company mission
To create haircare that’s one-in-a-million.
Role
Who you are
- We're looking for a talented associate with a passion for performance marketing, user acquisition and a love for all things data
- B.A./B.S. preferred
- 3+ years of SEM, Paid Search, Google ads experience and/or Digital Marketing, preferably in DTC, subscription services, or at a media agency
- Experience managing Paid Search and Performance Max ads at scale, preferably for DTC or other CPG brands
- Technical, analytical mindset with strong critical thinking skills with a solution-oriented mindset
- High level of technical proficiency in Google suite, specifically Sheets and Slides
- Working knowledge of analytical and data visualization tools (Google Analytics 4, Looker Studio, Looker)
- Professional presence and communication skills with ability to multi-task across multiple priorities
- Curious, self-motivated and highly results-driven in a fast-paced environment
- Experience with shopping feeds and/or Youtube ads is an asset
- Google Certification is a plus
What the job involves
- Prose is looking for an Associate, Paid Search to join our Growth Acquisition team, and be responsible for the day-to-day management of our Google ads programs
- This candidate will support the team in all facets of media management and optimizations across multiple programs (Search, Pmax, Youtube ads, Demand Gen etc.)
- You will be trained in data-driven media buying, collaborating with many cross-functional teams, understanding the customer funnel from watching, searching and buying
- Develop and execute Google Ads and Bing ads marketing campaigns that exceed business goals
- Build and execute tests to optimize campaigns using data-driven insights
- Forecast, generate and maximize revenue opportunities for our product lines
- Help execute channel optimization including Performance Max, Google Search, Demand Gen and Youtube ads
- Track and report on campaign performance across all product categories and global markets to deliver actionable insights
- Work cross-functionally with various teams to drive customer growth
- Continuously seek to improve key customer acquisition and conversion metrics
- Stay up-to-date with industry trends, development in digital marketing and monitor competitive activities and strategies
- Maintain positive collaboration with external partners (Google, creative agencies)
- Continually strive to promote Prose’s mission and values
Our take
Prose's products stem from the recognition that each individual's hair is unique, with various types and textures. Embracing this diversity, the company believes in the power of personalization to ensure everyone can access the hair care they truly need. To combat the one-size-fits-all approach of the hair care industry, Prose offers bespoke hair care solutions.
Amidst a booming trend of health and beauty personalization, Prose stands out among its competitors in the bespoke hair care arena. What sets the company apart is its unwavering commitment to the environment. Having achieved a significant milestone by becoming the first carbon-neutral custom beauty brand, attaining climate neutrality in 2021.
Prose's success has attracted substantial investments and interest, underscoring the industry's confidence in its products. With increased funds, the company aims to scale its operations and reach a broader customer base. As the demand for personalized beauty products continues to rise, the market is expected to expand, offering Prose ample opportunities for further growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Company sponsored health care plan (medical, dental and vision plans)
- $125 monthly wellness allowance
- Free lunch in office, weekly and an abundance of office snacks
- A Competitive and flexbile PTO policy
- 401k + matching
- FSA and commuter benefits
Company values
- Intentional Inclusivity
- Connected Collaboration
- Driven, Together
- Humanity Always
Company HQ
Williamsburg, NY
Articles
Leadership
Arnaud Plas
(CEO & Co-Founder)Former VP of Digital and eCommerce Strategy at L'Oréal, where they previously also worked as Skincare Group Manager and as Styling and Mencare Group manager.
Nicolas Mussat
(CTO & Co-Founder)Previously CTO at Meilleurs Agents. Former R&D Engineer at Delos France.
Catherine Taurin
(R&D Advisor & Co-Founder)Former R&D and Purchasing Director at CTRC Jf Lazartigues. Previously R&D Manager, Dyes Products and Haircare Products at Ales Groupe.
Paul Michaux
(Product & Co-Founder)Worked as Special Projects Manager, Corporate Strategic Marketing for L'Oréal. Former Assistant Brand Manager, Marketing Development at Parfums Christian Dior.
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