Business Developer, Flexion Mobile
Mobile Games Market
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Mobile games marketing company
Be an early applicant
Mobile games marketing company
101-200 employees
Be an early applicant
+ Share option schemes
101-200 employees
Company mission
To improve and change the mobile games industry forever.
Role
Who you are
- Senior Industry Background: 5+ years of high-level B2B sales or Business Development experience, with a proven focus on the mobile gaming markets
- Proven Closing Ability: A demonstrable track record of consistently exceeding significant revenue targets through independent, strategic sales efforts
- Executive Presence: Extensive experience in lead generation and negotiation at the C-suite and VP level within the gaming industry
- Deep Technical Acumen: Highly experienced in selling technical services (SDKs, APIs, or SaaS); capable of discussing complex mobile architecture and distribution strategies with authority
- Established Network: Possess a "black book" of existing senior-level relationships and contacts within the global and regional mobile gaming space
- Advanced Presentation Skills: A confident public speaker capable of delivering high-impact presentations to large audiences and industry panels
- Strategic Tooling: Advanced proficiency in CRM management (Monday.com or similar) and data-driven sales reporting
- Language: Full professional proficiency in English
- Strategic Visionary: You don't just follow a sales plan; you help create it, turning abstract market opportunities into actionable, high-revenue plans
- Exceptional Autonomy: You thrive in remote environments and possess the discipline to drive results without daily supervision
- Market Intelligence: You stay ahead of the curve, possessing deep knowledge of F2P game lifecycles, Go-To-Market strategies, and the evolving mobile landscape
- Collaborative Mindset: You are a senior leader who understands that closing a deal is a team effort, effectively involving Product and Operations to ensure long-term success
- Resilience and Agility: You are energized by a fast-paced, high-growth environment and can pivot strategies as the industry evolves
- Academic Foundation: Educated to degree level in Business, Engineering, or a related field, supplemented by significant hands-on seniority in the sector
What the job involves
- We are seeking a well seasoned Business Development Manager to lead our expansion efforts within the Business Development team
- With a focus on the mobile games market—you will be the primary driver for scaling the growth and adoption of Flexion Group’s patented game services
- As a senior individual contributor, you will operate with a high degree of autonomy, owning the entire commercial lifecycle from strategic prospecting to executive contract execution
- You are not just a salesperson; you are a market expert who will act as a high-level consultant to external partners and a strategic voice internally, influencing our product and operations roadmaps
- This role is ideal for a seasoned professional with deep roots in the mobile gaming ecosystem who can navigate complex C-suite negotiations and build long-term institutional partnerships
- Strategic Market Expansion: Lead the charge in the international region, identifying and securing partnerships with top-tier mobile game developers and publishers
- Executive Deal Orchestration: Own and manage the end-to-end sales cycle for high-value accounts, navigating complex negotiations from cold outreach to final C-suite sign-off
- High-Level Advisory: Serve as a trusted consultant for partners, developing sophisticated business cases that demonstrate the ROI of Flexion’s growth services
- Strategic Pipeline Management: Architect and maintain a robust, high-value sales pipeline, utilizing advanced outreach strategies to ensure consistent growth
- Cross-Functional Leadership: Collaborate at a senior level with Product, Marketing, and Channel Sales teams to align customer needs with internal development priorities
- Industry Ambassadorship: Represent Flexion as a thought leader at major international conferences and trade fairs, elevating our brand presence in the global market
- Partnership Evolution: Transition closed deals into long-term executive-level partnerships, ensuring continued value delivery and account health
Salary benchmarks
Our take
Most mobile games developers deploy their games to Google Play Store or the Apple Store, but they are leaving money on the table. Launching on alternative marketplaces such as Huawei App Gallery, Samsung Galaxy App Store or the Amazon App Store could add up to 10% of a game's lifetime revenue. However, the differing requirements of each of these stores are a hurdle to developers, who often see modifying their games features as a serious barrier to entry. Flexion Mobile exists to fix this, allowing developers to easily launch their games everywhere and reap the benefits.
Flexion is unique in this space, handling set up, maintenance, monetisation and compliance in numerous markets on behalf of their customers. While other firms will do this, Flexion's unique selling point is its automated enabling feature, which automatically optimises features from an app's Google Play version to ensure its compatibility with any other sales channel, a huge time saver for developers.
Flexion is working to develop its product through strategic acquisitions such as its 2022 purchase of Audiencly, allowing it to create new revenue opportunities for its customers. With a customer base which includes huge developers such as Top Games (Evony), Onemt (King's Choice) and Wargaming (World of Tanks), and a track record of generating double-digit revenue boosts for its customers, it is in an excellent position to extend its market lead.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
17% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2018
$10m
EARLY VC
Feb 2016
$0.1m
GRANT
Total funding: $12.6m
Company HQ
Chelsea Harbour, London, UK
Leadership
Jens Lauritzson
(CEO)Was previously Sales Manager UK for Aspiro and Sales Director UK with Elkware. Before that was a Managing Director for Popwire.
Per Lauritzson
(COO)Before co-founding Flexion Mobile, was Director at Scandinavian Business Partners Ltd, a Business Developer for Polyopoly and a Project Manager with the Swedish Trade Council.
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