Chief Marketing Officer, GenLayer
+ Equity
Trust infrastructure for the AI age
Job no longer available
Trust infrastructure for the AI age
21-100 employees
Job no longer available
+ Equity
21-100 employees
Company mission
To provide an unbiased, reliable, and efficient adjudication layer critical for digital commerce, enabling trustless interactions at scale in an increasingly AI-driven global economy.
Role
Who you are
- Proven track-record in a CMO or similar function at a blockchain company
- 5+ years of experience in marketing leadership roles, with a significant portion spent in the blockchain industry
- A crypto-native, with deep understanding of Layer 1 and Layer 2 blockchain protocols, with the ability to translate technical concepts into compelling marketing messages
- Proven track record of scaling companies from early-stage to success through effective marketing strategies
- Strong leadership skills with the ability to inspire and lead a diverse marketing team
- Exceptional communication and presentation skills, with a keen eye for detail
- Ability to thrive in a fast-paced, dynamic environment, with a proactive and results-driven mindset
- Established network within the blockchain community, with a track record of successful partnerships and collaborations
- Active and established X/twitter presence
What the job involves
- We are looking for a Chief Marketing Officer (CMO) to lead the development and execution of GenLayer’s marketing strategy to build the brand and shape our go-to-market narrative, ignite product growth, support user acquisition and build a community of GenLayer evangelists
- This is an executive-level role that requires a seasoned marketing expert with a track-record in building and scaling the marketing function at a blockchain company
- Backed by leading web3 investors, we are looking for a marketing visionary to help us unlock our full potential
- Develop and execute a dynamic marketing strategy that aligns with the company’s business goals and establishes position as a leader in the blockchain and AI industry
- Lead brand positioning and messaging to effectively communicate the company’s unique value propositions to different target audiences
- Oversee the creation of engaging marketing campaigns across multiple channels, including digital, social media, content, events, and influencer marketing
- Foster partnerships and collaborations within the blockchain ecosystem to enhance the company’s reach and influence
- Monitor market trends and competitor activities to identify opportunities for differentiation and growth
- Build and manage a high-performing marketing team capable of driving ambitious growth targets
- Establish key performance indicators (KPIs) and metrics to assess the effectiveness of marketing initiatives, providing regular reports to the executive team
- Collaborate with product and engineering teams to ensure alignment between marketing initiatives and product development
- Drive community engagement through innovative strategies to grow the user base and promote advocacy within the blockchain space
Salary benchmarks
Our take
AI agents are getting smarter and starting to run parts of the internet economy. But when things do wrong, there's no easy way to resolve disputes. Traditional courts are jus too slow and not built for machines making split-second decisions.
GenLayer is building a decentralized court system run by AI. Validators use different Ai models to vote on outcomes, and tough cases can be appealed with bigger juries. Think of it like a digital legal system built for the speed of machines.
It's still early days, but with its first testnet live and tools like Rally already running, GenLayer could become key in how AI-powered systems settle disagreements. As the AI economy grows, this kind of infrastructure may be a must-have.
Freddie
Company Specialist at Welcome to the Jungle
Company
Company HQ
Civic Center, New York, NY
Leadership
Albert Castellana Lluís
(Co-Founder & CEO)Also CEO at StakeHound. Previously a Founding Member of Centre Blockchain de Catalunya, Partner and Board Member at Olyseum and CPO at Radix DLT.
José María Lago
(Co-Founder & CTO)Previously co-founded Purple Dye where they served as CEO. Also a former Associate Professor at the Universitat Autònoma de Barcelona, and Researcher for Universitat Pompeu Fabra.
Edgars Nemše
(Co-Founder & CPO)Founder at Entropic Solutions and CTO at StakeHound. Previously a Product Engineer at Radix DLT, Lead Software Developer at Edurio and Software Developer at Arum.
Navi Brar
(COO)Previously Senior Vice President at Teneo. Was also Vice President of Sustainable Finance at RBC Capital Markets, Senior Manager of Social Impact at RBC and worked in Advisory at AccountAbility.
Share this job
View 3 more jobs at GenLayer