Content Lead, Ashby
Courses & Events
$140-180k
OTE
Plus equity; Salary is benchmarked on US rates and may vary by other locations
More information about location
All-in-one recruiting software
Be an early applicant
All-in-one recruiting software
101-200 employees
Be an early applicant
$140-180k
OTE
Plus equity; Salary is benchmarked on US rates and may vary by other locations
More information about location
101-200 employees
Company mission
To redefine the applicant tracking system (ATS) category, providing talent teams with analytics, workflows and automation.
Role
Who you are
- For this role, we’re looking for an ambitious content lead who enjoys owning presentation-style formats and is open to the challenge of a unique role at the intersection of brand, community, and content
- You’re a builder at heart. While there will be a roadmap of work to jump into, thriving at Ashby comes with an openness to tackle the unknown and build for the best outcome
- You love working in Google Slides and being a systems thinker to visualize important frameworks, concepts, and ideas for easy understanding
- You work autonomously while knowing when to raise a hand for help or brainstorming
- You are crafty at repurposing. Hopefully reading the main responsibilities already started turning your wheels on how you’ll repurpose content across your work and pull from what is already being done on the team to have the most impact while operating efficiently
- You embrace new technologies to enhance productivity and efficiency. This means not being afraid to use AI tools to enable you to be more productive
- You are able to develop a deep understanding of which topics resonate with the respective audience, and use personalization tools and strong writing to craft copy for various channels
What the job involves
- You will immediately own our monthly community webinars, take over and scale two courses, and own the development of our events content strategy
- You’ll start by owning our monthly community webinars
- These events are well-attended with a strong event duration rate
- This includes working across the editorial calendar to find the best topics for the best time to align with marketing initiatives as a whole, developing all the required assets from landing pages to email and social promotions, prepping speakers/running dry runs, and successfully hosting the event
- There’s untapped opportunities to work with our partnerships teams to draw new audiences to these events as well
- You’ll quickly jump into the full content roadmap and development of assets for our upcoming conferences and events
- This includes deeply understanding our target audience, pulling from our growing roster of internal and external experts for speakers, and ultimately building the end content that will be presented with brand design support from our in-house designer
- This responsibility isn’t simply executing on the creation of decks, but being the strategic owner of how Ashby’s library of content stays extremely relevant for the fast-moving industry and comes to life in a way that captives our community — a bar we have set and maintained across all content initiatives so far
- You’ll scale our existing program experiments for courses and certifications
- We often operate in sprints on our team to provide the headspace to tackle something big and new
- Recent sprints included the researching and running of our inaugural courses for two of our strongest ICPs
- We want you to scale these programs, keeping the content relevant each cycle, and engaging directly with our core community to provide valuable content resources regardless of whether they are using Ashby
- Develop a deep understanding of our customer
- Everyone on the team listens to customer calls weekly to be close to our ICP and ensure that our content reflects and directly supports their needs
- Follow your intuition over playbooks (it’s one of our 10 Operating Principles)
- We rarely follow traditional content playbooks or look at what competitors are writing about
- We believe in knowing our customer closely and evolving our work to meet their needs — even if that means trying something never been done or that historically hasn’t worked
- While it’s helpful to bring knowledge of past content programs you’ve run, we encourage you to think freely and build confidence in your intuition
- Own all the operational work around your content programs
- Everyone on the marketing team writes their own copy for social media, landing pages, emails, and beyond
- We expect you to be an end-to-end marketer who can strategically drive your work forward versus rely on others to fill in the gaps
- Work closely with Partnerships, Events, and Community on the marketing team
- Collaborate with team members to ensure alignment on goals, campaign approaches, and processes
Application process
- Deadline to Apply: December 6, 2024 at 5:00 PM UTC
- At Ashby, our team and interview process want to help you show your best self
- We’ll dive into past projects and simulate working together via project working sessions
- 30-minute intro call with Recruiting
- 45-minute interview with Anum Hussain (Hiring Manager)
- 30-minute interview with Harriet Johnston (VP, Marketing)
- 30-minute interview with Benji (CEO)
- A take home assignment which you’ll have 1 hour to discuss with the hiring team
- A virtual on-site of 1.5 hours with a panel of interviewers – this will be with Shannon, Community Lead, and Kat, Head of Partnerships
Our take
Reportedly, 50% of employers don’t use applicant tracking systems, largely because of blockers with implementation or insufficient buy-in from top management. Ashby's co-founder and CEO, Benji Encz, experienced first-hand how existing solutions failed to support hyper-growth hiring needs whilst working at PlanGrid, which is in part what led to the creation of the company.
Ashby is looking to redefine the ATS category - providing talent teams with analytics, workflows and automation - and intends to replace solutions from well-established vendors like Greenhouse and Lever with algorithms. The company's AI can schedule interviews and infer demographic data, which clients use for aggregate analyses of DEI hiring metrics.
The market for recruitment software could potentially reach $3.5 billion by 2030. Unsurprisingly, there is now a growing number of startups emerging to compete for a slice of it. Despite the crowded market and having only emerged from stealth in 2022, Ashby has already secured over 500 clients (including high-profile customers like Notion and Figma). The company has also attracted impressive funding which will be used to expand its product offering beyond what is typically expected from an ATS.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Many candidates hear
back within 2 weeks
32% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2024
$30m
SERIES C
Sep 2022
$21.5m
SERIES B
Total funding: $64.5m
Company benefits
- Unlimited PTO with four weeks recommended per year
- 10-year exercise window for stock options - you shouldn’t feel pressure to purchase stock options if you leave Ashby, do it when you feel financially comfortable
- Generous equipment, software, and office furniture budget
- $100/month education budget with more expensive items (like conferences) covered with manager approval
- Twelve weeks of fully paid family leave 🇺🇸
Company values
- Apply Principled Thinking Over Experience
- Reflect On And Optimize How You And Your Team Use Your Time
- Apply Thoughtful Communication
- Prioritize Ownership
- Be Frustratingly Patient About Hiring
- Optimize For The Long Term, But, Move With Urgency
- Aim High
- Push For Continuous Improvement
- Care Deeply About Our Customers
- Foster Constructive Debate And Feedback
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Benjamin Encz
(Co-Founder & CEO)Previously the Director of Engineering and Part-Time Recruitment Operations at PlanGrid. They also worked as a Software Engineer at Make School and was a Lecturer at Baden-Wuerttemberg Cooperative State University (DHBW).
Abhik Pramanik
(Co-Founder)VP of Engineer at Ashby. Previously a Senior Product Manager at Lob and a Senior Product Manager at PlanGrid.
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