Senior Reporting & Analytics Analyst, FARFETCH
3+ days a week in office (Old Street, London)
Luxury fashion platform
Be an early applicant
Luxury fashion platform
1001+ employees
Be an early applicant
3+ days a week in office (Old Street, London)
1001+ employees
Company mission
To be the global technology for the luxury fashion industry, connecting creators, curators and consumers.
Role
Who you are
- You have experience in a data or analytics role, preferably in an e-commerce or retail media environment with an understanding of online consumer behavior
- Experience of audience targeting and segmentation technologies highly advantageous
- Strong analytical and quantitative skills, with a data-driven mindset and experience using data and metrics to test theories, confirm assumptions, and measure success
- Must have working knowledge of Excel, SQL and Python. Knowledge of R and Java script / Google Apps script highly advantageous
- A flexible, approachable attitude with good problem solving skills and able to communicate with a variety of stakeholders
What the job involves
- FARFETCH Advertising operates at the intersection of luxury e-commerce and advertising. As Reporting & Analytics Senior Analyst, you will take the lead on our Reporting & Analytics offering.
- This will involve designing and maintaining both externally facing reporting and internal analytical dashboards and tools on the front end, as well as the back end data infrastructure that enables these services.
- The data infrastructure spans a range of data sources aligned to our advertising products, including Onsite Sponsored Products, Onsite Display, CRM and Offsite Paid Social, as well as other critical data sources such as Salesforce and Monday.com
- We are seeking a highly motivated Reporting & Analytics Senior Analyst to join our dynamic team at Farfetch, reporting to FARFETCH Advertising’s AdTech Principal. You will be responsible for the delivery of high-quality Advertising Campaign reporting & analytics for a range of clients.
- These reports will cover both standard end-of-campaign reports as well as ad-hoc analyses to inform sales pitches, troubleshoot campaigns, answer client questions and analyse our Advertising’s overall performance to improve our offering.
- Working with the AdTech Principal, you will support on the strategic development and optimization of our Advertising Reporting & Analytics solutions to enhance our offering and maximise client satisfaction, operational efficiency, and support ambitious business growth
- Take responsibility for the delivery of Advertising Campaign reporting & analytics, from Report Setup, to QA & Troubleshooting, and ultimately ensuring that all Campaign Reports are successfully delivered on-time and to meet client expectations
- With internal and external stakeholder feedback, identify opportunities for further reporting improvements and changes that could help our business grow or increase client satisfaction
- Conduct ad-hoc analyses at the request of internal and external stakeholders to answer questions about the efficacy of our advertising campaigns and make recommendations for improvements or changes of strategy. These analyses may require the use of robust statistical and data methods
- Help ensure Process Documentation is clear and up-to-date, making suggestions where these should be updated
- Support the AdTech Principal in iterating and evolving our operational processes for maximum efficiency, effectiveness and scalability, flagging where resource is needed to do so. This may involve being the executional lead on growth areas including incrementality measurement & reporting, reporting automation and audience targeting technologies
Salary benchmarks
Our take
Farfetch differentiates from other fashion retailers by focusing on the higher-priced luxury goods market which was slow to embrace digital shopping. As an early mover in this space and one of the first to establish a marketplace for the luxury brands sector, Farfetch has garnered a strong reputation and customer base to match. Its online marketplace currently reaches customers in 190 countries with 1400 major brands and it maintains a physical presence in its acquisition of Violet Grey in Melrose Place, Los Angeles.
As the global economy enters a tricky period, Farfetch may find it has to adjust, with lower non-essential spending meaning that inventory in the fashion sector is piling up. This will require a sales-led approach, something that comes more easily to retailers at the lower end of the market. However all signs point to Farfetch being ready to take on the market with a leadership shakeup and strong promotional strategy.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jun 2017
$397m
LATE VC
May 2016
$110m
SERIES F
Total funding: $706.1m
Company benefits
- FARFETCH Equity plan and annual discretionary bonus
- Flexible benefits - Private Medical Insurance, Dental Insurance, Gym Memberships, Pension scheme and more
- Critical Illness Insurance and Life Assurance
- Access to Unmind: an independent and completely confidential digital mental health platform
- Flexible working environment and more!
Leadership
José Neves
(Chairman & CEO)Previously founded PLATFORME, an ethical fashion company, and José Neves Foundation, a philanthropic fundraising service. Also held a role as a Non Executive Director at the British Fashion Council.
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