Product Marketing Manager, Conductor
$110-135k
More information about location
4 days a week in office
Search & content intelligence platform
Be an early applicant
Search & content intelligence platform
501-1000 employees
Be an early applicant
$110-135k
More information about location
4 days a week in office
501-1000 employees
Company mission
To transform marketing into a force for improving people’s lives.
Role
Who you are
- Minimum 4-6 years of relevant experience in product marketing, brand strategy, or agency/consulting roles
- Experience working in B2B SaaS; experience working on AI products and/or MarTech products preferred
- Track record of executing successful go-to-market strategies end-to-end
- A proven ability to turn complex concepts into clear, compelling messaging and effective collateral that stands out in the market
- Project management and collaboration skills in a high-paced, cross-functional environment
- Excellent hands-on skills, including compelling copywriting, building impactful presentations (e.g., Google Slides, PowerPoint), and familiarity with project management tools (e.g., Asana, Jira). Basic familiarity with design (e.g., Figma, Canva), product analytics (Heap, Pendo), and data analysis tools (e.g., Looker, Excel) is a plus
- Team player - has a deep sense of curiosity and a proactive, collaborative spirit
What the job involves
- As a Product Marketing Manager at Conductor, you will be a strategic partner to the business and the driving force behind our product’s success
- You’ll own the go-to-market strategy for one of our flagship products, from shaping the narrative to executing flawless launches
- You’ll join our high-performing marketing team and partner closely with R&D, Sales, and Customer Success to translate customer needs into compelling messaging and content that drives real business impact
- This is a unique opportunity to be at the forefront of an industry’s AI transformation, see your impact across every department, and help define what best-in-class marketing looks like in the age of AI
- In your first 30 days (Learn & Connect): You will focus on building foundational knowledge around our market, product, and audiences. You’ll meet with key partners in Product, Sales, and Customer Success, dive deep into our customer feedback and market research, and get hands-on with the Conductor platform to become a power user
- In your first 60 days (Analyze & Contribute): You will move from learning to doing. You’ll partner on your first feature release, conduct a fresh competitive analysis for your product area, and draft your first pieces of messaging and sales collateral. You will start identifying gaps and opportunities in our current go-to-market strategy
- In your first 90 days (Own & Influence): You will begin to take true ownership. You will be actively developing the go-to-market plan for a major upcoming launch, leading cross-functional planning meetings, and presenting your strategic recommendations to marketing and revenue leadership. You'll start establishing yourself as the go-to expert for your product area
- End-to-End Go-to-Market: Develop and execute comprehensive go-to-market strategies for your product area, from strategic positioning and messaging to launch execution and sales enablement
- Shape the Product Roadmap: Partner with Product and R&D to manage and communicate the external-facing product roadmap, ensuring internal teams and customers are aligned on our future direction
- Create Compelling Content & Collateral: Create and repurpose a wide range of high-impact materials—including web copy, datasheets, product demo videos, case studies, and competitive guides—to support the entire customer journey
- Educate and Enable Teams: Create effective sales enablement materials to empower our Sales and Customer Success teams with the knowledge and materials they need to win
- Be the Voice of the Customer: Translate deep customer insights and market data into a compelling narrative and clear value propositions that resonate in the market
Our take
The internet is increasingly becoming a walled garden, with content and vital market intelligence hidden away on social media sites, gaming environments and apps. And with increasing regulaion in the data protection space such as GDPR, it can be harder for marketing teams to gain insight into what potential customers exist, and what they want.
Conductor exists to change that. Taking advantage of the power of search ("No one ever lies to a search engine", in the words of the company's CEO and co-founder), it utilises data from search traffic to help marketing teams build more effective campaigns. Able to help optimize search results, track keyword rankings and measure performance, it has led to doubling the rate of conversions and site traffic among its customer base, which includes the likes of Citibank, athenahealth and Canon.
With a record of substantial funding and growing revenue from its customer base, Conductor is continuing to invest in its technology, making strategic acquisitions to help it expand. For instance its acquisition of ContentKing allowed it to add real-time website auditing and monitoring to its platform, and its 2023 acquisition of Searchmetrics is aimed at accelerating its growth in Europe. As the SEO space enters a period of consolodation it seems that Conductor is well positioned to remain at the top of the search results.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Nov 2021
$150m
LATE VC
Oct 2017
$7m
SERIES D
Total funding: $216.6m
Company benefits
- Child Care & Parental Leave Benefits
- Health Insurance & Wellness Benefits
- Perks & Discounts
- Professional Development Benefits
- Retirement and Stock Option Benefits
- Vacation & Time Off Benefits
Company HQ
Midtown South, New York, NY
Leadership
Seth Besmertnik
(CEO)Previously CEO of LinkExperts (market leader in link building for Fortune 500 brands).
Jeremy Duboys
(Founder)With a BA in Media Studies, they went onto become a Founder for many companies such as Professional Taste Printing, Prinly/All Business Cards and most recently RxGo.com/Medication Discount Card LLC.
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