Senior Business Development Manager, Applovin
eCommerce
$139-240k
Marketing platform for app developers
Job no longer available
Marketing platform for app developers
501-1000 employees
Job no longer available
$139-240k
501-1000 employees
Company mission
To grow the mobile app ecosystem.
Role
Who you are
- We are looking for a motivated and analytical demand-side business builder with experience in eCommerce marketing
- Top performer with experience in digital marketing and ad tech, particularly in the eCommerce sector; expertise with platforms like Shopify is a plus
- Excellent attention to detail and highly organized
- Balances operational, analytical, and sales skills, capable of acting both as an operator/analyst and an effective seller when necessary
- Ability to work independently and with a team in a fast-paced and dynamic environment
- BA/BS degree preferred with a strong academic record
- At least 5 years of client-facing experience working with digital marketers (ecommerce experience preferred)
- Understanding of the mobile ad & ecommerce ecosystems
What the job involves
- With our successful pilot completed, we are now ready to launch this product to market
- This role offers a unique chance to shape a new business line from its inception and drive significant growth
- In this prominent role, you will be crucial to the expansion of AppLovin's new eCommerce advertising initiative
- You will engage directly with eCommerce partners and participate in strategic discussions with digital marketers, focusing on identifying and capitalizing on opportunities to boost revenue across our platform
- Proactively contact new/existing e-commerce partners and educate, propose and secure buy-in for AppLovin’s new eCommerce growth solution
- Strong consultative sales approach to engage with CMOs/Head of Marketing
- Understand what matters most to your partners and drive an action plan for growth
- Partner with the broader AppLovin Business Development and Sales teams in the region
- Attend industry events and conferences to represent AppLovin and grow your industry knowledge
Our take
AppLovin operates a mobile ad network that helps advertisers target and deliver personalized ads to people who are similar to their existing user base. The company builds and acquires free-to-play mobile games and sells advertising space. Collectively, its portfolio attracts over tens of millions of users each day.
By 2026, the gaming industry is projected to be worth over $320B, and AppLovin commands a significant slice of this, with tools for building, monetizing and marketing apps towards increasing revenue for its users. The business has been profitable for some time and has received considerable investment, highlighting the potential that investors see in its product. It has also bolstered its offerings through numerous acquisitions, like German ad network Moboqo and Wurl, a high-growth software platform in the CTV market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 4 rounds)
Jul 2018
$400m
GROWTH EQUITY VC
Jul 2014
$4m
SEED
Total funding: $408.1m
Company benefits
- 100% company paid health benefits for employees & dependent
- Phone bill covered for business usage
- Access to mental health and wellness provider
- Employee stock purchase plan
- Flexible time off
- Retirement benefits with company matching
- Parental leave program
- Life and disability coverage
- Family forming & women's reproductive health benefits
- Team-centric company events and more!
Company HQ
Palo Alto, CA
Leadership
Adam Foroughi
(Co-Founder & CEO)Began his career as a derivatives trader. Over the next decade, he applied this knowledge to adtech at three companies he founded: Lifestreet Media, Social Hour, and AppLovin.
Andrew Karam
(Co-Founder & VP Product)Began his career in pharmaceutical research. He has since co-founded three different companies in the adtech space including StylePage and Social Hour, which sold to Playphone in 2012.
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