Senior Performance Marketing Manager(EU), Muzz
Help us ramp up digital marketing in EU and/or Türkiye
£40-60k
plus Equity
Or EU and/or Türkiye.
World's largest Muslim dating and marriage app
Be an early applicant
World's largest Muslim dating and marriage app
101-200 employees
Be an early applicant
£40-60k
plus Equity
Or EU and/or Türkiye.
101-200 employees
Company mission
To transform how 2 billion Muslims around the world meet and marry.
Role
Who you are
- 4+ years’ experience in performance marketing, with a focus on mobile app campaigns across the EU and/or Türkiye
- Experience running campaigns across various ad platforms like Google, Facebook TikTok, Snap, Apple Search, and other social media advertising
- Demonstrable experience using MMPs like AppsFlyer, Adjust, or Branch for tracking and attribution
- Strong understanding of BI tools such as Tableau, Looker, or Power BI
- Good understanding of the online advertising ecosystem and how tracking works – both web and mobile
- A deep knowledge of the latest paid social and SEO trends – including an understanding of the technical side
- Good project management and communication skills. You will need to work with multiple stakeholders, both internal and external
- Eager to learn, you’ll bring passion and expertise to the exciting future we are building
- French, German or Turkish language skills
What the job involves
- Managing campaigns across Google, Facebook, TikTok, Snap and Apple Search Ads
- Creating a global paid strategy
- Working alongside an experienced team looking after Paid social and global PPC and organic search traffic across 14+ languages
- Running an experiment roadmap to help us understand what works best
- Working closely with our data science team to make smart decisions
- Using AI/ML tools to oversee campaign and budget management as well as feeding and working on our systematic experimentation framework
Application process
- 1. Apply
- 2. Initial chat (30min video call)
- 3. Technical exercise
- 4. Interview
- Offer!
Our take
Muzz is a dating app for Muslims, designed to help people "find their perfect partner while respecting their religious beliefs". Although it appears to operate in a highly competitive space, the Muzz app is unique in catering to those dating to marry, unlike more casual-leaning options such as Tinder.
Formerly known as Muzmatch (the company was forced to switch up its branding after losing a legal battle to match-making giant Match.com), Muzz supplies a modern but tradition-honouring alternative to arranged introductions and family-led courtship. Like most dating apps, it offers both a free and premium "gold" version that comes with advanced capabilities such as unlimited profiles and more in-depth search priorities. Many free features are tailored for Muslim dating, such as the ability to add a chaperone (Wali) to conversations, and religious filters for sect and how much they pray.
As members of the Muslim community continue to embrace more modern dating methods, Muzz has positioned itself well to serve the billions looking for love around the world. Despite its loss in the courts, the company appears positive in its rebrand - even adding new features alongside its new look - and it will be an interesting one to watch as it grows into the future.
Steph
Company Specialist at Welcome to the Jungle
Insights
42% female employees
Glassdoor (3.7)
Company
Company benefits
- 25 Days holiday + Bank Holidays/National Holidays + option to purchase more holiday
- Hybrid working
- Meaningful equity
- Regular socials - Mini golf, hikes, super competitive Catan nights - we’ve done it all!
- Twice a year we fly the whole global team to somewhere amazing to connect and have fun
Company values
- Here, the leads are approachable, the juniors all get ownership of important things, and together we’re all striving to build something that solves real problems!
Company HQ
Whitechapel, London, UK
Leadership
Shahzad Younas
(Founder + CEO)Left the world of Investment Banking to pursue a career as an Entrepreneur.
Diversity, Equity & Inclusion at Muzz
Shahzad Younas (CEO)
- At Muzz, we believe love knows no bounds. Our app celebrates the incredible diversity of muslim marriage around the world. Just like our success couples, we believe our greatest strength lies in the incredible diversity of our team. We're a vibrant tapestry woven from threads of different ages, genders, religions, ethnicities, and sexual orientations. Everyone brings their own rich experience that contributes to the product and team vibe. You can be sure no matter where you come from or what you look like there is a place for you at Muzz.
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