Senior Marketing Analytics Manager, Medallia

• The ideal candidate is both strategic and hands-on; able to build dashboards, define metrics, and partner with senior leaders to improve performance
• 6–8+ years of experience in marketing operations, revenue operations, or analytics roles in B2B SaaS/enterprise tech
• Advanced knowledge of Salesforce, Marketo, Maketo Measure / Bizible, Demandbase and BI tools (e.g. Tableau)
• Proven ability to define KPIs, build dashboards, and analyze marketing performance across channels

Desirable

• Medallia is seeking a Marketing Operations, Senior Manager to lead analytics, reporting, and performance measurement for the global marketing organization
• This individual contributor will be responsible for turning data into insights that drive smarter decisions, stronger alignment with Sales and GTM, and clear visibility into how marketing drives pipeline and revenue
• You’ll play a critical role in helping marketing operate with precision, agility, and accountability
• Opportunity to shape marketing performance measurement in a high-growth enterprise SaaS company
• High visibility role with direct impact on revenue growth and executive decision-making
• Collaborative, innovative culture with a global reach
• Own the marketing analytics framework and reporting, from attribution through to pipeline and revenue contribution
• Develop and maintain executive-ready dashboards and scorecards (Salesforce, Tableau, etc.)
• Establish reporting approaches for campaigns, ABM efforts, SDR, and other sales and marketing programs
• Partner across the marketing organization (demand generation, field marketing, and content/social) to track performance of key activities
• Provide regular, consultative insights to Marketing leadership on what’s working, what’s not, and where to optimize
• Drive closed-loop reporting to ensure full visibility from lead to opportunity to revenue
• Collaborate with RevOps / Sales Ops, and IT to ensure data quality and integration across systems (Salesforce, Marketo, Bizible, Demandbase, etc.)
• Standardize reporting definitions, metrics, and taxonomies across the global marketing function
• Act as trusted advisor to Marketing and Ops leaders, providing data-driven recommendations
• Translate complex data into simple, compelling insights for executives on how to better optimize programs
• Support quarterly and annual planning processes with performance data and benchmarks
• Support ongoing meetings with needed reporting