B2B Event Marketing Manager, SPREAD AI
Decision intelligence layer for the world's most complex engineering organizations
Posted today
Decision intelligence layer for the world's most complex engineering organizations
21-100 employees
Posted today
21-100 employees
Company mission
To power the next era of software-defined product innovations by making product data for the most accessible, intuitive, and actionable for every engineer's mind.
Role
Who you are
- 3+ years in B2B event management or field marketing with heavy event ownership, ideally in SaaS, industrial tech, or other complex B2B environments
- Proven ownership of full event cycles across formats, including trade fairs plus smaller executive formats
- Strong project management. You structure work, manage dependencies, and stay calm when things change
- Commercial mindset with budget ownership, vendor negotiation, and comfort making trade-offs
- Pipeline thinking. You partner with Sales and set up lead capture and follow-up workflows
- Tooling confidence with spreadsheets, event platforms, and CRM or marketing automation such as HubSpot or Salesforce. Bonus points for Figma
- Fluent English plus at least B2 German. Berlin-based, happy to be hands-on on-site
Desirable
- Experience marketing to manufacturing, automotive, machinery, or defense audiences, or other engineering-heavy buyers
- Sharp eye for design and brand consistency in physical spaces such as booths, signage, and decks
- Comfort hosting executives, moderating, managing run-of-show, handling speakers, and managing stakeholders
- Light copywriting skills. You do not need to be a brand writer, but you can craft clear, conversion-focused invites
What the job involves
- As an Event Marketing Manager, you deliver pipeline outcomes by running the execution engine behind our field marketing program.
- You take ownership from brief to wrap up across trade fairs, executive roundtables, customer workshops, webinars, and invite-only dinners
- You ensure every event has a clear objective, a well-run attendee journey, and measurable impact
- This role is built for progression. As you master execution, you take on bigger ownership in the field marketing motion, including event portfolio planning, ABM plays, messaging, and program design. Over time, you can grow into a full Field Marketing scope
- Own end-to-end event execution, including project plans, timelines, budgets and forecasts, vendor sourcing and negotiation, logistics, on-site leadership, and post-event wrap-up
- Apply event-as-a-product discipline with a clear objective, ICP, and audience definition, experience design, communications plan, and measurable outcome for every event
- Partner with Account Executives, SDRs, and the Value Realization team to align on account priorities, meeting targets, lead capture, and follow-up SLAs
- Build the operational backbone using playbooks, checklists, run-of-show templates, and a repeatable process that scales across multiple events in parallel
- Coordinate promotion and the attendee journey with Content, Brand, and Digital, covering invites, landing pages, email sequences, reminders, and day-of communications
- Run measurement and reporting through campaign setup in CRM and marketing automation, pipeline influence tracking, post-mortems, and recommendations to improve ROI
- Manage assets and merchandise, including booth inventory, shipping, signage, swag, and partner collateral
- What success looks like in the first 6 to 12 months;
- Events ship on time, on budget, and with a consistently premium experience aligned to the SPREAD brand
- Clear visibility into performance across attendance, meetings set, influenced pipeline, and qualitative account impact
- A reliable operating system where stakeholders know the process and execution does not depend on heroics
Our take
The complexity of modern products, as well as the associated manufacturing processes, has increased over the past few decades. This growing complexity introduces three major challenges for engineers creating complex products. Firstly, the process is often inefficient, with engineers spending large amounts of time on non-productive things like coordination meetings. Secondly, information in this area is often difficult to find: engineers commonly spend around a quarter of their time searching for product information. Thirdly, creating cross-departmental understanding is often highly challenging. In short, things need to get better.
This is where SPREAD AI comes in. Its software streamlines the product design process at all stages, from providing access to part or component information to suggesting how a product can be assembled and even repaired. These high-level product insights aim to increase efficiency in the design process.
SPREAD AI has generated a lot of interest with a customer base including major manufacturers such as Audi, Ford, Miele and Porsche. This has led to the startup raising a significant amount of funding which it intends to use for early product development and growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (2 rounds)
May 2023
$16m
SERIES A
Jan 2020
$3.1m
SEED
Total funding: $19.1m
Company benefits
- Competitive Pay & Equity: We benchmark salaries against leading Berlin SaaS peers, review them annually, and add bi‑annual performance bonuses plus Share Options. When SPREAD’s graph tech scales, every employee shares the upside—delivering transparent, future‑proof total compensation you can actually plan around.
- Recharge Time: Enjoy 30 vacation days including a full company shutdown between Christmas and New Year. A “no Slack, no email” rule plus clear holiday hand‑overs mean you return rested, not buried, making real recharge part of our operating model.
- Hybrid Work with Pro Tools: Collaborate at our light‑filled HQ in the heart of Berlin, work remotely anywhere, or roam the EU for 90 days. Whatever you pick, you’ll get a MacBook—and if you’re based outside Berlin, an additional €500 remote-office budget so performance never depends on geography.
- Green Mobility Perks: Slash your commute footprint: ride Berlin with our subsidised Deutschlandticket and lease any bike or e‑bike through #SPREADWheels’ tax‑advantaged scheme. Stay fit, save money, and cut CO₂—whether you’re gliding to stand‑up or hitting weekend trails.
- Fitness & Wellness: #SPREADFit unlocks thousands of gyms, pools, yoga studios, and climbing halls via Urban Sports Club—from Munich layovers to Lisbon workations. Better focus, stronger bodies, healthier minds—all subsidised by SPREAD
- Continuous Learning: Tap €1,000 every year for courses, conferences, or cloud credits, sign up for weekly German classes to keep both your tech stack and your vocabulary expanding.
- Digital Pension Plan: #SPREADPension powered by DYNO turns retirement saving into a few taps: commission‑free ETF portfolios, live tracking, and tax‑advantaged contributions topped up by SPREAD and the state. Portable between employers, transparent on fees—the kind of FinTech simplicity SPREADsters expect.
- Team Weeks & Social Events: Bi-annually we fly everyone to Berlin for strategy deep dives, hackathons, and shared beer. Add a SommerFest, a legendary Christmas party, and regular remote‑friendly socials, and you get genuine bonds—minus forced fun or after‑hours schedule creep.
Company HQ
Mitte, Berlin, Germany
Leadership
Philipp Noll
(Co-Founder & Managing Director)Prior to co-founding SPREAD AI in 2019, Philipp was a Senior Management COnsultant at MHP (A Porsche Company) and a Production Engineer at Daimler.
Robert Göbel
(Co-Founder & Managing Director)Robert began his career in finance, working at Deutsche Bahn and IMB, before spending over 3 years in management positions at MHP.
Shane Connelly
(CPO)Prior to joining SPREAD AI in 2025, Shane was the Head of Product at Vectara and Director of Product Management at Kong.
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