Partnerships Director, Pulsate
$110-150k
+ Performance bonus
Mobile engagement platform for financial institutions
Be an early applicant
Mobile engagement platform for financial institutions
21-100 employees
Be an early applicant
$110-150k
+ Performance bonus
21-100 employees
Company mission
To drive the transformation of marketing to support the continued growth of Credit Unions through the delivery of personalized member engagement in an increasingly digital world.
Role
Who you are
- 5+ years of experience in either direct or channel sales to Community Banks and/or Credit Unions
- General knowledge of financial and/or payment solutions technology including systems, applications and banking practices
- Strong organisational and communication skills, with the ability to work as part of integrated teams
- Analytical skills are required to determine business needs and conduct reporting back to the partners and the business
- Requires the ability to establish and maintain effective working relationships with all levels of management (internally/externally), employees, clients and public
- Ability to work independently and show strong follow through on objectives
- Problem solving abilities
- Bachelor’s degree preferred or equivalent combination of education and experience
- Be available for US travel to work with partners/customers
What the job involves
- As part of our ambitious growth plans, we are recruiting a Partnership Director to join a high-performing Go-To-Market team, playing a pivotal role in building and shaping channel partnership programs, supporting our company's fast growth. Being measured on revenue related KPIs, you will have full responsibility and accountability for the success of the channel relationships; driving awareness, generating referrals and ultimately driving revenue via our reseller and broader partner relationships . The Partner Director will report directly to the VP of Sales and Partnerships
- Manage the strategic relationship with partners (e.g. QBR’s, strategic initiatives) and orchestrate the day to day relationship between the partner to relevant positions in the GTM organization
- Help define partner enablement requirements and certification path; collaborating with internal Pulsate stakeholders to build relevant materials
- Own the enablement of partnerships ensuring GTM readiness to incorporate sales training, asset distribution, co-marketing and all other initiatives as may be required
- Take a proactive approach to strategy, process, and procedure to seek continuous improvement in Pulsate’s channel strategy
- Ensure a continued growth in referrals and new logos with an emphasis on monthly & quarterly pipeline reviews
- Ensure effective engagement between partners and direct sales teams to maximise the value and return of each partnership
- Own end-to-end relationships with partners and drive decision making with executive stakeholders internally and externally
- Own presentation and reporting of partnerships KPIs and objectives to the company leadership team
- Build strong relationships and collaborate with cross-functional stakeholders across product, marketing and sales teams
- Create presentations that help communicate Pulsate’s impact and requirements to key stakeholders, gain organizational buy-in and drive forward execution
Our take
For many financial institutions, unlocking the value of location-based marketing is difficult and expensive. Pulsate solves that problem by delivering a marketing platform specifically tailored for community banks and credit unions.
Pulsate allows banks and unions to drive customer engagement and increase loyalty, in turn growing revenue considerably. The company is backed by finance giant PayPal, which is testament to the quality and value of its product. Pulsate now has customers in every US state, including OneUnited Bank and Arizona Federal.
Pulsate's main challenge will be differentiating itself from competitors such as Gimbal and Urban Airship. Its success across the US, its high-profile backers, and partnerships with digital banking platforms indicate that it will be more than capable of remaining competitive.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Glassdoor (5)
Company
Funding (last 2 of 4 rounds)
Feb 2024
$7.8m
SERIES A
Jul 2018
$0.3m
EARLY VC
Total funding: $10.8m
Company HQ
Madison, WI
Leadership
Sarah Martin
(CEO)Previously founded Mamabud, and served as its CEO. Was an International Commercial Consultant at Globaleze.
Salary benchmarks
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