Data Scientist, Peaks
+ Stock Ownership Program
Simple investing for everyone
Job no longer available
Simple investing for everyone
21-100 employees
Job no longer available
+ Stock Ownership Program
21-100 employees
Company mission
To empower people from all walks of life to realise their financial ambitions.
Role
Who you are
- At least 5 years of engineering experience with an analytical mindset
- Solid understanding of architectures, design principles and engineering best practices
- Experience across all stages of the data pipeline: ingestion, transformations, mart creation
- In-depth technical knowledge of advertising technologies such as Appsflyer, Meta, Google & other
- Experience with our tech stack is a bonus: S3/Redshift/MySQL/Python/Go/Rust
- Knowledge of unit growth metrics
- Live in The Netherlands (Peaks is located in the heart of Amsterdam)
What the job involves
- You will play a key role in driving our business growth by managing the end-to-end process of data ingestion, modeling, and publication
- Your responsibilities will include designing and maintaining scalable data solutions, defining meaningful success metrics, and empowering non-technical team members with user-friendly, self-service analytics tools
- You will have to identify and implement solution to optimize ad networks performance and boost conversion rates throughout the sales funnel
- Ad Performance Analysis: Create dashboards and reports to measure ad effectiveness, ROAS, CAC, CAC-payback period, CLV
- Marketing Attribution: Build models to track customer journeys across multiple channels (e.g., last-click, multi-touch attribution)
- Data Integration: Ensure marketing platforms (Google Ads, Meta Ads, CRM, etc.) receive accurate and up-to-date data through ETL/ELT pipelines. You identify improvements and spot tracking issues on app and web across all our acquisition channels
- Customer Segmentation & Audiences: Transform raw data into structured customer profiles, enabling targeted campaigns and lookalike audiences
- Experimentation & A/B Testing: Provide clean datasets for measuring the impact of different marketing strategies
- Improving our architecture based on what brings the most impact to cost reduction and speed, applying software engineering best practices
Our take
The retail investor market is growing, thanks to investment apps like Robinhood and E*TRADE democratising access to the markets and empowering non-professionals to make their money work. It’s stimulated the fintech startup scene globally, too, and whilst many are chasing the hands-on retail investors, a niche has opened up for ‘small change’ investment apps for the hands-off customer. Peaks is one of these, allowing users to round up card payments and automatically invest it.
These apps are great for early-stage, short term investors, even though they will tend to work out more costly in the long run. As such, they tend to be directed at young Gen X and the emerging Gen Z markets - and here’s where Peaks has smartly distinguished itself from competitors like Stash and Acorn. Peaks is a values-driven app which only permits investments in sustainable ETFs. This is likely to play well with the younger generations, who expressly seek out brands and companies with the kind of eco-friendly ethos that aligns with their beliefs.
Steph
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (1 round)
Sep 2021
$5.9m
GROWTH EQUITY VC
Total funding: $5.9m
Company HQ
Grachtengordel-West, Amsterdam, Netherlands
Leadership
Tom Arends
(Co-Founder & CEO)Previously spent almost 7 years at Rabobank as the Head of Quantitative Investment Research and as a Lead Business Change Manager for Savings and Investments. They also spent 8 years at Robeco in various roles, including Team Leader for Product Research and Manager for Organisational Change.
Jeroen Mulder
(COO)Alongside Peaks, they are also a Managing Partner at Haerlem Capital. They previously spent over 2 years at UL Transaction Security in a number of roles, including Commercial Director of Europe (UL Transaction Security) and Global Product Manager of the Transaction Security Division.
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