Marketing Science Business Intelligence Lead, Snap
$157-235k
+ Equity
4 days a week in office
Social media & camera company
Posted today
Social media & camera company
1001+ employees
Posted today
$157-235k
+ Equity
4 days a week in office
1001+ employees
Company mission
To empower people to express themselves, live in the moment, learn about the world, and have fun together.
Role
Who you are
- Ability to leverage data and analytics to deliver actionable insights and measurable outcomes with a strong emphasis on testing and GTM strategies
- Expertise in A/B testing, multivariate analysis, and statistical modeling
- Strong understanding of marketing principles, including attribution modeling, customer segmentation, and campaign measurement
- Communicate complex analytical findings and insights effectively to both technical and non-technical stakeholders
- Provide mentorship and thought leadership to foster a data-driven culture within the organization
- Excellent communication and presentation skills with the ability to influence and engage cross-functional stakeholders
- A self-starter mentality with a passion for solving complex problems and driving business impact through data
- Bachelor’s or Master’s degree in Economics, Statistics, Business Analytics, Data Science, or a related field
- 5+ years in marketing science, business intelligence, or analytics roles
- Proficiency in advanced analytics tools (SQL, Looker Studio, Python, R, Tableau, Power BI, or equivalent BI platforms)
Desirable
- Experience in launching new products and scaling adoption in a tech or SaaS environment
- Familiarity with cloud-based data platforms (e.g., BigQuery, Snowflake)
- Background in marketing or advertising for highly data-driven organizations
What the job involves
- The Ads Product team uses creativity, research, insights, and operational excellence to steer our product vision across Snap Inc
- This team of Designers, Scientists, and Product Managers works in a highly collaborative environment to build the products and experiences that innovate and improve the performance of Snap's advertising platform to drive value and success to our customers
- We’re looking for a Marketing Science Business Intelligence Lead to join our Measurement team at Snap Inc!
- Leverage expertise in Marketing Science, structured testing & learning, Go-to-Market product launches, and business intelligence to drive impactful decision-making and performance optimization
- Collaborate with Product Marketing, Product Management, and Engineering teams to define data-driven strategies for product launches, track adoption goals, and ensure new products achieve measurable success in the market
- Develop and maintain strategic frameworks for testing new products at Snap
- Lead the creation and execution of structured A/B tests and multivariate experiments to evaluate the effectiveness of both ad products and campaign strategies
- Build and maintain dashboards that consolidate data from multiple sources, delivering actionable insights across marketing, product, and business teams
- Create scalable reporting solutions to track Advertiser KPI health, product adoption metrics, best practice adherence, and campaign performance
- Partner with engineering and analytics teams to ensure the accuracy, reliability, and scalability of BI tools
- Support pre-launch alpha/beta testing by designing experiments, analyzing results, and providing recommendations for optimization
- Act as the bridge between Marketing Science, Product, and Business teams to ensure alignment on goals, metrics, and strategies
Our take
Snap is the social media giant that owns Snapchat, a social media mobile app released in 2011. Created to serve as a more emotive communication form than texting, the app has gained mass popularity, reaching upwards of 400 million daily users worldwide.
After rejecting a billion dollar acquisition from Meta (then Facebook) in 2013, Snap has found itself in competition with the social media giant, particularly with Instagram. Despite this, the company has marked a place for itself in the ever competitive social media space through developing features like a Discover tab, augmented reality lenses, in-app games, ads and monetisation options, as well as launching its paid service, Snapchat+.
Snap has so far not earned an annual profit since going public in 2017, but as Snapchat's user base has continually increased it has nearly closed the gap. Like other tech companies it suffered in late 2022 due to a surprise drop in advertising revenue, but has been rebuilding to its former trajectory since then. Given Snapchat's lasting popularity amongst young people, further success appears likely.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
May 2016
$1.8bn
SERIES F
Mar 2015
$200m
SERIES E
Total funding: $2.6bn
Company benefits
- Paid maternity, paternity and family caregiver leave
- Adoption, surrogacy, infertility and fertility preservation benefits
- Backup child care coverage, caregiver assistance and digital maternity care support
- Short-term disability, long-term disability, life insurance and AD&D insurance
- Comprehensive medical coverage, including PPO, HSA and HMO options
- Dental coverage, including orthodontia benefits
- Vision coverage, including LASIK benefits
- Gym perks and discounts
- Team fitness classes, hikes and races
- Sports leagues
- Cooking and nutritional workshops
- Generous time off and leave programmes
- Meditation and yoga classes
- Emotional and mental health support programmes and apps
- Social gatherings, team outings and volunteering programmes
- Speaker series, classes and subscriptions to educational programmes
- Snap Inc. provides a 401(k) plan that allows you to save on a pre-tax, Roth and after-tax basis for your retirement (yes, we even have the Mega Backdoor option!)
- Rocket Lawyer memberships
- Financial education programmes
- Compensation packages that let you share in Snap's long-term success!
- Have a teammate going through a tough time? Lend them a hand through our internal Snap-a-wish programme! We'll work hard to make sure they get the support they need.
Company HQ
Sunset Park, Santa Monica, CA
Leadership
Evan Spiegel
(CEO)Graduated from Standford with a BS in Product Design.
Bobby Murphy
(CTO)Studied Mathematical and Computational Science at Stanford.
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