ATTN: is a media company that creates short-form news content for social media, designed to engage Millenials and Gen-Z. It stands out by covering topics often overlooked or underexplored by traditional news outlets, such as drug policies, feminism, and income inequality.
While platforms like Vox Media and BuzzFeed mix entertainment with news, ATTN: has carved out a unique space focused on important issues and presenting them in an easily digestible format. With a blend of humor and pop culture references, ATTN: connects with young audiences, earning over 18M followers.
ATTN: has reached major milestones that position it for continued success. Its partnership with Instagram, which is typically reluctant to compensate publishers, is a breakthrough that will help drive impactful content. Additionally, the 2022 acquisition by Candle Media led to even greater growth, expanding ATTN:'s reach across multiple platforms while staying true to its core mission. In 2026, Candle Media sold a majority stake back to ATTN's co-founders, who will reinvest the profits back into the company, setting it up for a new phase of growth and an exciting future.
Freddie
Company Specialist at Welcome to the Jungle