Marketing Operations Manager, Unanet
$92-106k
+ Equity + Discretionary bonus
ERP & CRM solutions for project-driven organizations
Posted today
ERP & CRM solutions for project-driven organizations
201-500 employees
Posted today
$92-106k
+ Equity + Discretionary bonus
201-500 employees
Company mission
To unlock productivity for project-based businesses.
Role
Who you are
- 5+ years’ experience in digital marketing and marketing operations
- Advanced HubSpot experience
- Strong critical thinking, problem-solving and communication skills
- Salesforce experience
- Experience with marketing technology platforms
- Knowledge of marketing principles and best practices
- Team player with the ability to work cross-functionally
- Ability to work independently and as part of a team
- Desire to learn and grow as part of our team
- Leadership and mentoring skills
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Project management skills
What the job involves
- Our Marketing Operations Manager plays a key role managing the marketing department's daily operations, and ensuring smooth execution of campaigns and ad hoc requests
- The role also includes the execution of event and webinar strategies, improving lead flow, and contributing to the development of marketing strategies
- This position requires an individual that knows the full capabilities of the HubSpot Marketing Automation environment, including solution integration, data manipulation, AI enhanced features and workflow optimization paired with proven technical/problem-solving abilities
- Operational Management: Overseeing all aspects of marketing operations, including planning and execution, automation and standardization
- Process Optimization: Identifying and implementing improvements to marketing processes to streamline workflows and enhance efficiency
- Cross-Functional Collaboration: Working with other departments like sales and customer service to align marketing efforts
- Campaign Management: Managing campaign execution, including planning, building, scheduling, and optimization
- Lead Management: Optimizing lead flow from initial engagement to qualification and handoff to sales
- Team Leadership: Leading and mentoring marketing team members
- In your First 30 Days, Tools and People
- You will familiarize yourself with our MarTech stack and get acquainted with our team and existing processes
- In your First 60 Days, Operational Support
- You will begin to take on a driving administrator role for our day-to-day marketing operations efforts, managing ad hoc requests
- In Your First 90 Days, Lead Flow and Campaign Support
- You will begin to support event, webinar and lead gen list processing and campaign execution
- You will have a robust understanding of our people and processes as well as work with our internal stakeholders to support their business needs and initiatives
Our take
At present, infrastructure, architecture, and engineering industries are under pressure from economic uncertainty, rising costs, and supply chain disruptions. Companies like Unanet work with firms and government bodies within these markets by providing Enterprise Resource Planning and Customer Relationship Management software products that assist in onboarding, data analysis, automation, and many other efficiency-maximizing processes, thus helping to keep companies flexible and responsive in their rapidly changing industries.
With more than 1850 clients across the architecture, engineering, and construction sectors, Unanet has grown exponentially since its founding in 1998 and still benefits from the investment. This is because it’s becoming increasingly clear that companies in engineering, infrastructure, and architecture that focus on tech and digital to propel their operations have an edge over the competition.
More sought after than ever, Unanet is using its 2022 funding, only the second round in its lifetime, to speed up its product development and continue to grow the company.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
8% employee growth in 12 months
Company
Company benefits
- Work from anywhere
- Equity ownership
- Health & Wellbeing
- 401(k) + employer match
- Open PTO & paid parental leave
- Culture Committee
- Pet Insurance
- Home office stipend
- Professional development
Company HQ
Dulles, VA
Leadership
Fran Craig
(Board of Directors)Currently a Private Investor at Corsha, Lead Inclusively Inc, Capture2Proposal, TenantBase and SourceScrub.
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