Director of Digital Marketing, Achievers
Recognition and rewards software for employees
Open for applications
Recognition and rewards software for employees
501-1000 employees
Open for applications
501-1000 employees
Company mission
To change the way the world works.
Role
Who you are
- This role is ideal for someone who thrives in a fast-paced, growth-oriented environment and is passionate about driving results through cutting-edge marketing techniques
- 8+ years of experience in digital marketing, with at least 4 years leading multidisciplinary marketing teams
- Proven success in leading demand generation, web marketing, and account-based marketing strategies
- Strong experience in building and scaling digital marketing teams, with a track record of developing high-performing teams, fostering collaboration, and leading leaders
- Demonstrated success in driving measurable growth, optimizing marketing funnels, and aligning marketing efforts with sales and revenue targets
- B2B marketing experience is required, particularly in tech, SaaS, or enterprise solutions
- Knowledge and experience with a range of marketing technologies, eg. Automation platforms, intent based engines
- Strong strategic thinking and problem-solving skills; proactive and results-oriented
- Excellent communication and interpersonal skills
- Ability to work effectively in a fast-paced, dynamic environment
- Analytical mindset with the ability to interpret data and make informed decisions
- Bachelor's degree in Business, Management, or a related field (Master's preferred)
What the job involves
- Achievers is seeking an experienced and dynamic Director of Digital Marketing to join our team and take the lead in driving revenue through high-impact demand generation, web marketing, account-based marketing, and cross-functional delivery initiatives
- In this pivotal role, you will be responsible for shaping the digital marketing strategy, optimizing the customer journey, and delivering measurable results that accelerate business growth
- As a marketing leader at Achievers, you'll bring your deep expertise in digital trends, data-driven decision-making, and innovative approaches to lead a talented team
- You'll have the opportunity to guide your team to success by identifying emerging trends, knowing when to pivot based on market changes, and empowering your team to execute with excellence
- In this leadership role, you will be expected to wear many hats: strategist, data analyst, team leader, and cross-functional collaborator
- The goal is to drive impactful and sustainable growth through digital channels while also providing the vision, expertise, and leadership to push the company’s marketing efforts forward
- Lead high-performing, cross-functional teams focused on demand generation, ABM, content creation, web optimization, and delivery
- Cultivate a culture of innovation, skill development, and problem-solving to tackle complex marketing challenges
- Inspire and motivate team members to achieve measurable OKRs aligned with global business goals
- Drive revenue growth through targeted digital marketing strategies that deliver measurable impact
- Collaborate with sales, product marketing, and other teams to ensure alignment with overall GTM strategy and brand positioning
- Oversee the execution and optimization of digital marketing campaigns, ensuring continuous improvement and alignment with business objectives
- Maintain operational efficiency across marketing processes, from lead generation to campaign delivery
- Partner with Sales, Sales Development, and Strategic Alliances to build and accelerate the revenue pipeline
- Collaborate closely with the CMO and other marketing leaders to drive high-priority initiatives with a high level of autonomy and strategic insight
Our take
Employees with a strong sense of belonging are twice as likely to be engaged, productive, and resilient. Achievers' platform aims to foster this belonging while delivering smart work experiences, guiding organisations towards an employee-powered culture. The platform uses personalised, mobile-first experiences and AI-driven content to boost employee participation.
Achievers caters to organisations ranging from 500 employees to large Fortune 500 companies like Marriott, Deloitte, 3M, and Microsoft. Annually, Achievers' members share tens of millions of recognition and celebration moments, highlighting its popularity and effectiveness. Continuous product enhancement is essential for maintaining its market leadership.
Recently, Achievers became available on Google Cloud Marketplace, enhancing its strategic partnership with Google Cloud. This expansion simplifies procurement and management for customers, providing a reliable, real-time global network for exceptional user experience and performance. Integrations with Google Chat and Gmail will ensure seamless recognition within the flow of work, demonstrating Achievers' commitment to empowering employee appreciation.
Freddie
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Sep 2011
$24.5m
SERIES C
May 2009
$6.9m
SERIES B
Total funding: $39.4m
Company benefits
- Parental Leave Top-up 👶🏼
- Health Benefits and Life Insurance Coverage Upon Your First Day 🩺
- RRSP Matching 🙌🏼
- Flexible Vacation 🏖️
- Employee and Family Assistance Program 🤝🏽
- Full access to the LinkedIn Learning Library 👩💻
- Internal Mentorship Program 🎓
- Employee-Led Employee Resource Groups 👏🏼
- A beautiful office space located in Liberty Village, Toronto 🇨🇦
- Participation in our Points-based Employee Recognition Program ✨
- Opportunities for professional development and career growth 📈
Company HQ
King West Village, Toronto, ON
Leadership
Jeff Cates
(CEO, not founder)Experience as Vice President of PSG Consumer at Hewlett-Packard for 3 years, and President and CEO of Intuit Canada for 8 years.
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