Social Media & Community Engagement Manager, WEKA
AI-native data platform
Be an early applicant
AI-native data platform
501-1000 employees
Be an early applicant
501-1000 employees
Company mission
To power the possibilities of the future by eradicating the compromises of the past.
Role
Who you are
- The ideal candidate is a social media expert with a strong editorial mindset, capable of identifying and capitalizing on engagement opportunities while ensuring alignment with WEKA’s brand voice, messaging and campaign initiatives
- 5+ years of experience in social media editorial management, content strategy, or digital marketing - additional creative writing or journalism experience a plus
- Deep understanding of LinkedIn and X algorithms and features, engagement best practices, and emerging platform trends
- Proven experience developing and executing high-impact social media content aligned with brand voice and objectives
- Experience using popular task management tools (Asana, Adobe Workfront, etc.) for planning and coordinating social media content
- Strong analytical skills with the ability to translate social data into actionable insights
- Experience supporting employee or executive social media advocacy - via platforms like Bamboo/Sprout or Sprinklr - is a plus
- Experience working with graphic design tools (Figma, Canva, etc.) to iterate on creative and customize standardized image templates for use on social media
- Experience working with videos, including managing YouTube pages, optimizing metadata for increased performance, and producing other quick-turn TikTok-like videos for social
- Excellent collaboration and communication skills, with the ability to work cross-functionally across marketing and digital teams
- Experience with social media management tools (e.g., Sprout Social, Sprinklr, Hootsuite) and web analytics platforms to measure social traffic impact
What the job involves
- WEKA is seeking a dynamic and strategic Social Media & Community Engagement Manager to lead and elevate our organic social media presence (brand and employee advocacy), oversee our YouTube approach, and ensure WEKA remains at the forefront of emerging online platforms and digital watering holes within the tech community
- This role is pivotal in amplifying WEKA’s brand voice, fostering meaningful engagement with our audiences, and building out a vibrant online community of advocates, customers, and industry influencers
- As video consumption continues to skyrocket, the Social Media & Community Engagement Manager is also responsible for owning and maintaining WEKA’s YouTube page in collaboration with other internal Marketing partners
- This individual will develop a cohesive YouTube strategy fueled by a steady stream of optimized videos to showcase WEKA’s data platform, thought leadership, customer stories, and culture - all in an effort to maximize visibility, discoverability, and grow channel subscriptions
- This role requires close collaboration with our content marketing, PR, and digital marketing teams to deliver high impact messages and content that engages our target accounts and enterprise audiences, drives traffic to WEKA’s owned channels and events to increase prospectingand deal velocity
- Additionally, the individual will provide data-driven content recommendations and maintain a regular cadence of performance reporting to inform social, content, and campaign strategies
- Develop, schedule, and manage organic social media posts for our LinkedIn and X accounts, ensuring alignment with campaign and brand objectives
- Create compelling, high-quality content that drives engagement and delivers against defined marketing goals
- Routinely monitor industry trends, competitor activity, and social media platform updates/trends to inform campaign and content strategy
- Ensure alignment and consistency between organic social media content and other broader digital marketing efforts
- Manage WEKA’s employee social media advocacy program, equipping employees with social-ready shareable content to enhance brand visibility and foster engagement
- Oversee and manage WEKA’s YouTube page, including planning and coordinating new video content with marketing teams and SMEs/thought leaders
- Regularly identify and evaluate emerging social platforms and online communities relevant to WEKA’s mission and audience within the tech ecosystem (e.g., Discord, Reddit, LinkedIn Groups, Facebook Groups, Slack groups, or others)
- Attend select industry events in person to capture and share real-time social media coverage (at times, including video), ensuring timely and engaging content from key sessions, speakers, and networking opportunities
- Provide employee training, resources, and ongoing support to increase understanding and encourage appropriate social media adoption
- Monitor social media channels for engagement opportunities, responding to interactions in a timely and brand-appropriate manner
- Escalate and collaborate on responses to critical brand mentions or conversations as needed
- Analyze organic social media performance metrics and provide regular reporting on engagement, reach, and content impact. Use the data insights to recommend optimizations for content strategy and posting cadence
- Collaborate with internal stakeholders to refine messaging and adjust strategy based on performance trends
Our take
For data-driven organizations, WEKA supplies a platform for storing, processing and managing data across the cloud and on-prem. As an AI-native platform, it supports the transformation of data silos into pipelines capable of fuelling next-gen workloads like AI and HPC.
With traditional infrastructure often hindering data-led processes rather than helping them, WEKA is somewhat of a breath of fresh air for its customers. The company's comprehensive approach, alongside support for both Windows and Linux, enables it to serve many types of organization including those that are just taking off.
WEKA does have a few notable competitors, such as VAST Data, but has stood out thus far by delivering the fastest file system on the market. It has also raised considerable funding, the latest of which will support expanded product offerings, and has made notable partnerships such as with NVIDIA.
Freddie
Company Specialist at Welcome to the Jungle
Insights
22% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
May 2024
$140m
SERIES E
Nov 2022
$135m
SERIES D
Total funding: $465.1m
Company benefits
- Care package received upon hire: backpack, multiple shirts etc.
- 401(k)
- Stock options available
- Cellular phone plan coverage
- On and off-location meal perks
- Dental, vision, life & disability insurance
- Work-related travel reimbursement
- Flexible spending account
- Parental leave
- Professional development assistance
- A tech stack with Laptop or PC of choice, up to 2 monitors, office phone, headset
- Work from home opportunities
- Health insurance
- Career development
- At least one offsite event per quarter with spontaneous office gatherings regularly
Company HQ
Pruneyard / Dry Creek, Campbell, CA
Leadership
Liran Zvibel
(Co-Founder & CEO)Studied Mathematics and Computer Science at Tel Aviv University. Previously Software Engineer at InSightec for 1 year and Co-Founder & VP R&D at Fusic for 3 years.
Omri Palmon
(Co-Founder)Earned a BSc and a MSc in Pure Math from Tel Aviv University and a PhD in Computer Science from Stanford University. Previously Product Manager at ECI Telecom for 2 years.
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