Growth Marketing, Chalk

• 4–8 years of growth, marketing, or GTM experience in a B2B SaaS environment, ideally focused on developer tools, ML infrastructure, or data platforms
• Familiarity with developer communities and a track record of engaging technical audiences through content, events, or outreach
• Experience using AI-driven prospecting and enrichment tools (e.g., Clay, Apollo, Clearbit, 6sense, etc.) to discover and prioritize accounts
• Strong understanding of sales-led GTM motions and how to partner with outbound teams
• Experience managing contractors, freelancers, and/or marketing agencies to deliver high-quality work on time
• An eye for design—you care about brand, clarity, and user experience in everything from landing pages to ads
• A track record of owning pipeline targets and building repeatable, measurable programs to meet them
• A mix of creativity and rigor: you can draft compelling copy and also obsess over conversion metrics
• Excellent communication and collaboration skills—you thrive in cross-functional teams
• A bias toward action, iteration, and fast learning—you love to test, ship, and optimize

Desirable

• We’re looking for a hands-on Growth Marketer to drive awareness, adoption, and revenue across both technical and enterprise stakeholders
• Reporting to the VP of Revenue, you’ll own full-funnel growth initiatives—partnering closely with sales, product marketing, and developer advocacy to build campaigns that reach the right people, with the right message, at the right time
• This role blends strategy and execution: you’ll ideate and launch campaigns, write landing pages and email flows, test channels, and dig deep into the data to understand what’s working—and what’s not
• You won’t manage SDRs, but you’ll collaborate closely with them on messaging, sequencing, and outbound experiments
• You’ll also manage external partners—including designers, writers, and agency contributors—to help scale our output without sacrificing quality
• Design and run multi-channel campaigns across outbound, content, events, and digital to drive pipeline and accelerate deals
• Partner with the developer advocacy team to engage technical audiences through community events, field activations, and meetups
• Collaborate with the SDR team on outbound strategy—helping shape messaging, sequencing, and targeting to optimize outreach
• Leverage AI-powered tools to identify high-potential accounts, enrich lead data, and uncover new prospect signals
• Manage external contractors and agencies—writers, designers, and specialists—to scale campaign execution and content creation
• Own full-funnel campaign performance: from channel mix and segmentation to messaging, execution, and reporting
• Build and optimize key growth workflows, including nurture tracks, retargeting, and ABM-style personalization
• Stand up reporting and attribution frameworks to measure ROI and guide future investment
• Serve as the connective tissue across marketing, sales, and developer advocacy