Content Marketer, Optix
+ Stock Option Plan
2-3 days a week in office (Gastown, Vancouver)
Platform to manage coworking spaces
Open for applications
Platform to manage coworking spaces
21-100 employees
Open for applications
+ Stock Option Plan
2-3 days a week in office (Gastown, Vancouver)
21-100 employees
Company mission
To enable flex spaces with the best user experience.
Role
Who you are
- 2-3 years of experience in a content marketing role, preferably within a B2B SaaS environment
- A talented storyteller with excellent written communication skills, producing clear, concise, and engaging content
- Experienced in creating various forms of content, both written and other types of content – i.e. blogs, webinars, Youtube videos, podcasts, case studies, email campaigns, social media posts, and more
- Skilled in understanding technical concepts and translating them into accessible content for different audiences
- Familiar with SEO best practices and analytics tools like Google Analytics, SEMrush, or Ahrefs
- Detail-oriented with strong project management skills to manage multiple deadlines and initiatives
- Collaborative and able to work effectively with sales, customer success, and product teams to align messaging and content strategy
- A creative thinker who can brainstorm and execute innovative content ideas
- You are ambitious, yet humble and quick to support your fellow teammates
Desirable
- Experience using WordPress and/or Hubspot
- Experience with video creation and editing
- Knowledge of B2B SaaS marketing industry trends
What the job involves
- As a Content Marketer, you will own and drive the creation of compelling and engaging content that educates, inspires, and converts our target audience
- You’ll help to build Optix’s brand, educate our global audience on the latest flex space automation practices and trends, and support our B2B top-of-funnel growth through content development
- This is a fantastic opportunity for a content creator or marketer with a few years of experience in B2B SaaS to make an impact at an innovative and growing company
- Develop high-quality content tailored to our target audience
- Work with internal teams to produce case studies, customer success stories, and thought leadership pieces
- Optimize content for search engines and analyze performance metrics to continuously improve strategy
- Collaborate with sales and customer success to develop enablement resources that address customer pain points and drive conversions
- Ensure consistent brand messaging and tone across all content channels
- Monitor industry trends and competitors to identify opportunities for impactful content creation
Our take
Making the most out of your flexible workspace isn't easy. Optix helps ease this problem by connecting users with the community, resources, and services that workplaces have to offer.
As a spin-off of successful coworking space company ShareDesk, Optix has had an advantage over its competitors since the beginning. The company has attracted businesses like 1880, The Cloud Room, and Thrive.
The increase in remote and flexible workers has paid off for Optix, and the company is well-positioned to scale dramatically over the coming years. It will need to innovate its app and attract more coworking brands if it is to consolidate its progress.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (1 round)
Sep 2016
$2.6m
EARLY VC
Total funding: $2.6m
Company benefits
- Strong Employee Stock Option Plan offering
- Excellent health and dental coverage program provided by Sunlife
- Mission-driven workplace experience with a positive, collaborative and supportive team culture
- Personal and professional growth opportunities
- Healthy snacks and locally roasted coffee – slow pour is our jam
- Weekly team lunches and socials
- Annual health and fitness credit
- Fun offsite activities that allow us to reconnect as a team
- A beautiful, waterfront Gastown office and a flexible hybrid workplace plan
Company values
- We put users at the center of everything - We care about the user experience, both yours and your members
- Technology should elevate the workplace - Your tech stack should make life easier, not harder
- The future of work is flexible - Your members are transient. You need to move with them
- Solutions should be forward-thinking -We build for the future, not the past
- Our clients are our partners - When you thrive, so do we
Company HQ
Gastown, Vancouver, BC
Articles
Leadership
Kia Rahmani
(CEO)Previously founded StartupsXL, a coworking provider for tech startups.
Salary benchmarks
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