Data Operations Analyst, Roku
$129-135k
+ Equity awards
Convenient and affordable TV streaming players
Be an early applicant
Convenient and affordable TV streaming players
1001+ employees
Be an early applicant
$129-135k
+ Equity awards
1001+ employees
Company mission
To provide its users with a more convenient and cost effective way of watching the programs they love.
Role
Who you are
- A Data Operations Analyst should not only have strong analytical skill but also excellent communication capabilities and experience working closely with client facing teams
- Analysts must be able to balance day to day responsibilities and tasks with long-term strategic data projects within a fast-paced environment
- 3+ years of experience in digital or television advertising in a data, inventory, revenue operations, data analytics, finance, or business analyst role
- Excellent command of Excel, SQL and working with large datasets
- Experience working in a close cross functional capacity with both sales and product teams
- Experience creating reports with data visualization platform like Tableau, Looker, etc
- Excellent written and verbal communication skills, and the ability to take complicated subject matter and communicate it clearly and effectively for any audience
- Self-starter, comfortable working autonomously in fast-paced, growing environment
What the job involves
- The Data Operations team owns the processes and analytics for all data usage within Roku's ad platform
- The position works closely with Client Services, Sales, Product, Partnerships & Engineering to drive data usage, maximize value of Roku's proprietary data and operationalize new data integrations and workflows
- The position will report to the Manager of Data & Inventory Operations, as part of the larger Revenue Operations organization and is based in New York or LA
- Manage data ingestion from external partners into the Roku ad platform and operationalize Roku's own data solutions
- Track data usage trends along with associated revenue and costs and provide analyses for internal stakeholders
- Work closely with client services and sales to provide data recommendations and troubleshooting assistance
- Partner with Product and Engineering teams to help develop tools and roadmaps to further business needs from the data operations perspective
- Provide data analyses as recommendations for financial forecasting and partner contract development
- Create documentation and dashboards to serve as resources for cross functional teams and reduce manual processes
- Manage outreach with vendors and publishers as needed
- Lead & support internal cross functional training on Roku's data capabilities and processes
Our take
According to Nielsen data, the average streamer spends over seven minutes searching for something to watch. Streaming services use customers' viewing history to make suggestions, but these are limited to programs licensed for that particular service.
Roku provides an integrated streaming service that offers TV channels, movies and third-party streaming services, resulting in an all-in-one streaming platform. The service can be accessed through a variety of customized subscription packages and fees.
Roku stands out in the streaming industry by bringing many competitors together in one package. The startup provides further innovative services such as a weekly TV series named 'Roku Recommends' which uses first-party data to recommend essential viewing to users. Alongside funding filmmakers through its "Change Makers Program", Roku also acquired its own original library of shows through its acquisition of now-defunct Quibi's library in 2021. After successful collaborations with TCL and Hisense, the first in-house "Roku Television" was released in 2023, further exemplifying the streaming company's wider ambitions in the media sector.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jan 2016
$45.5m
LATE VC
Nov 2015
$45.5m
SERIES H
Total funding: $247.8m
Company benefits
- Medical, wellness and financial benefits
- Unlimited paid time off policy
- Work from home opportunities
- Free snacks and access to the company fitness center
Company HQ
Newhall, San Jose, CA
Leadership
Anthony Wood
(CEO)Studied Engineering at Texas A&M before founding their first company in 1986. They held VP roles at both Adobe and Netflix.
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