Segment Marketing Manager, Pax8
$88-101.2k
Salary applicable to the Denver Metro area. Plus Non-Commissioned Bonus Plans or Variable Commission, and equity
Marketplace for cloud-based business solutions
Job no longer available
Marketplace for cloud-based business solutions
1001+ employees
Job no longer available
$88-101.2k
Salary applicable to the Denver Metro area. Plus Non-Commissioned Bonus Plans or Variable Commission, and equity
1001+ employees
Company mission
To build the technology Marketplace of the future.
Role
Who you are
- At least five (5) years of relevant B2B Marketing or Revenue Marketing experience in proven campaign execution capabilities. Prior experience with Sales or Business Development is a plus
- Demonstrable experience managing competing projects in a cross-functional environment, with strong attention to detail
- Working understanding of revenue marketing tactics across the buyer journey funnel with an emphasis on differentiated treatment across journeys and successful campaign integration within those journeys
- Ability to prioritize tasks and lead projects from start to end, providing a clear framework, timeline, success metrics, and feedback loops by campaigns
- Strong analytical skills with experience setting campaign benchmarks, achieving performance attainment, and evaluating campaign performance
- Excellent verbal and written communication skills with proven experience working effectively with cross-functional teams
- Curious, self-motivated, team player who operates well in a dynamic, change-oriented environment; and seeks to make an impact
- Ability to adapt in a fast-moving, results-oriented environment
- B.A./B.S. in related field or equivalent work experience
- Prior Project Management experience, skills, or certifications a plus
What the job involves
- The Segment Marketing Manager is responsible for leading segmentation analytics and insights for America’s Marketing efforts
- They will gather, analyze, and leverage data-driven insights foster full life-cycle analytics of segments across the marketing funnel
- The Manager will be comfortable navigating a wide variety of campaign types, integrating campaigns into customer journey pathways, have experience executing campaigns that support multiple motions within the marketing funnel, and have strong working knowledge of successful marketing and sales integration focused on delivering tangible outcomes/results
- Participate in all campaign strategy calls with Marketing Directors-Americas and cross-collaborate to inspire creativity in execution, align on audience details, understand media plans, and campaign deliverables for success to be included within each campaign brief
- Create and optimize an inclusive campaign execution plan template to encompass full delivery and communication paths of each campaign into the market while orchestrating down-stream “always-on” plans and optimization paths to align to expanding customer journeys
- Research internal and external market trends and needs within the industry
- Accountable for campaign results and optimization strategy to maximize investment and ROMI
- Work closely with the Demand, Field Marketing, and Revenue Marketing teams to facilitate comprehensive campaign execution plans for each campaign to cover complete execution details
- Attend all weekly campaign POD calls and provide a weekly overview of highlights by campaigns in the America’s campaign POD
- Work closely with the Sales Enablement and Field Marketing teams to align on timing, assets, and resources needed to fully enable the sales and sales specialty teams to integrate the campaign into daily, workable actions to drive pipeline activity and new deals won
- Navigate execution of campaigns throughout customer journey pathways to curate targeted, meaningful experiences while meeting the performance criteria
Our take
Cloud computing facilitates access to software products without having the computer power required to use them, presenting great opportunities for enterprises to benefit from cutting-edge software. However, managing subscriptions to cloud products can be a convoluted process unique to each software product, presenting the need for a unified accessibility solution.
Pax8 provides an online marketplace for cloud-based software, allowing businesses to order, bill, manage, and provision cloud products within a single place. The marketplace contains a curated catalogue of cloud providers, a license management dashboard, demo infrastructure and tools for billing and invoicing, ultimately ensuring that users do not need to navigate outside the platform to manage their cloud software inventory.
Whilst many of the services provided by Pax8 are already included in cloud software applications, the company has made the smart move of partnering with software providers such as Bam Boom Cloud to unify all management tools into a single platform. By ensuring companies can browse, purchase, and manage cloud solutions within the marketplace, the company aims to increase accessibility and minimise complexities associated with cloud computing.
Steph
Company Specialist at Welcome to the Jungle
Insights
33% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Apr 2022
$185m
LATE VC
Jan 2021
$96m
LATE VC
Total funding: $336m
Company HQ
Greenwood Village, CO
Leadership
Scott Chasin
(CEO)Scott has been with the Pax8 team since 2021, joining as CTO before becoming CEO in 2024.
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