Partner Acquisition Channel Senior Manager, Gympass
$104.8-131k
Salary applicable in New York, California, Colorado, Massachusetts, and Washington
Employee fitness & wellness platform
Be an early applicant
Employee fitness & wellness platform
1001+ employees
Be an early applicant
$104.8-131k
Salary applicable in New York, California, Colorado, Massachusetts, and Washington
1001+ employees
Company mission
To ignite and fuel every journey to feel good, through its complete corporate wellbeing platform.
Role
Who you are
- Relevant Degree in Business, Marketing, Sales related field: Enables quick implementation of B2B marketplace strategies
- Proven experience in partnership management, business development, or a related field, ideally within the technology or fitness industry
- Strong understanding of customer acquisition processes and digital sales channels
- Stakeholder Management: Excellent negotiation and relationship management skills
- Ability to work and lead cross-functionally with multiple teams including Marketing, Finance, Tech, and Data Analysis
- Proactive & Ambitious: Ensures continuous effort towards meeting and exceeding targets for growth
- Strong Analytical & Problem-Solving Skills: Identifies improvements to optimize processes
- Excellent Communication & Collaboration: Supports seamless collaboration across internal teams like Technology, Operations, and Marketing
- Adaptability: Thrives in fast-paced environments, keeping ahead of market changes
- CRM & Automation Tool Experience: Essential for managing leads and tracking performance
- Data Analysis Skills: Helps identify trends and evaluate campaign effectiveness for continuous improvement
- For this specific role, please note that prior experience in partnership management, CRM platforms management and data analysis are mandatory requirements
What the job involves
- We are hiring a Partner Acquisition Channel Sr Manager to our Partner Sales team in Miami, Florida!
- We are looking for a hands-on Acquisition Channels Lead to generate warm, qualified leads and source, manage, and deepen existing relationships with one-to-many indirect channels (such as indirect acquisition channel providers and associations)
- This role is pivotal in leveraging these partnerships to drive traffic to our Self Sign-Up page, ultimately reducing customer acquisition costs (CAC) and increasing the rate of gym sign-ups
- You will also be supporting in the development of partnerships that create improved user experiences
- Our three overarching goals encompass the crucial aspects of the role, focusing on generating quality leads, optimizing costs, and strengthening partnerships to drive business growth
- You will be working in a high-performing team, looking at expanding our footprint of wellness providers at scale
- Collaborating with Marketing, Sales, Product Development, Operations, and Data teams will mean you will have significant cross-functional exposure
- Lead Generation and Conversion Efficiency
- Increase the number of warm and qualified leads generated through indirect acquisition channels
- Improve conversion rates of these leads into launches via the Self Sign-Up (SSU) page, ensuring leads are of high quality and likely to convert at a higher rate
- Achieve a lower Customer Acquisition Cost (CAC) through launching via Self Sign-Up compared to direct sales, demonstrating the cost-effectiveness of these indirect channels
- Measure the Return on Investment (ROI) for financial incentives and referral programs to ensure they effectively drive lead generation and conversion at an optimal cost
- Expand and deepen partnerships with indirect acquisition channel providers, enhancing the number and quality of partnerships
- Streamline the integration process of leads from indirect channels into SSU, reducing bottlenecks and improving operational efficiency
- Maintain high partner satisfaction and retention rates through effective relationship management and regular performance feedback
- Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance
Our take
Employees are demanding more of their workplaces, and fitness is one of the areas they think employers can do better. Wellhub, formerly Gympass saw this opportunity and offers corporate customers a benefit that will excite their employees - allowing them to try new sports such as yoga, pilates, spinning, and martial arts across a variety of locations.
Wellhub is able to offer top-of-the-line gyms and wellness plans or programs that would be otherwise unavailable to the employees at prices that are far below market rate. They have been able to succeed at this by focusing on strategic gym partnerships, and creating an ecosystem that can satisfy any type of customer.
Backed by several rounds of significant funding, the company doubled down on strategic acquisitions to ease its entrance into new markets and has been steadily expanding its teams and offerings to bring the company closer to global market domination. A recent collaboration with Apple Fitness+, which sees the app added to Wellhub's suite of fitness services, shows that the company is mindful of what modern employees want from their benefits packages.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
23% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Aug 2023
$85m
SERIES F
Jun 2021
$220m
SERIES E
Total funding: $795m
Company benefits
- Wellness resources - in addition to local healthcare programs, we offer Gympassers and their families membership to our platform
- Earned rewards - cash incentives tied to company and individual success, and the opportunity for top performers to participate in our equity program
- Hybrid work structure
- Home office stipend and monthly flexible work allowance to cover the costs of working from home
- Paid time off - minimum of 25 days of paid leave per year
- Generous parental leave
- Annual holidays (including an extra holiday on your birthday!)
- Unlimited sick/wellness time off
- Robust internal recruitment process for promotional and developmental opportunities
- Both online and in-person training and learning opportunities
Company values
- Constructive collaboration - Gympass is a team sport and we play for the team. We trust one another and work together to get the job done. The best idea wins.
- A-players - We believe that having the best people is the key ingredient for long term success. We focus on attracting and retaining the highest quality talent and developing them to become better than us.
- Proud and humble - We take pride in our mission and positive impact in the world. We have a service mindset, we act respectfully and we are always looking for opportunities to improve.
- Diversity - We believe that diversity generates long term value and creates an inclusive, joyful environment where anyone and everyone can drive.
- Focus on results - We don’t sit and wait for things to happen, we make them happen. We believe in setting clear goals, then executing relentlessly to achieve results.
- Ownership mentality - We make decisions and act as owners of the business. Owners think of the long term and don’t take shortcuts. The goal is to build a global, sustainable company.
- Lead by example - We believe that everyone can be a leader and that true leadership is earned through our actions, not given with our titles.
- Objective recognition - We truly believe in and practice meritocracy. We recognise, reward and celebrate outstanding performance.
- Integrity - Acting with integrity and within the highest ethical standards is a non-negotiable. We do what is right and always keep our promises.
- Ecosystem mindset - We make decisions that create value for our Gympass ecosystem and help us achieve our mission.
- Live the mission - We believe that physical activity is transformative and we value an active lifestyle. Our goal is to empower everyone to live our mission and we recognise that means different things for different people.
Company HQ
South Village, New York, NY
Articles
Leadership
Cesar
(CEO)Previously worked as a consultant at McKinsey. Head of Business Development for CVC (travel company in Brazil). Studied for an MBA at Harvard before dropping out to start Gympass
Joao Barbosa
(VP of Partners Brazil & New Business)Started their career as a risk analyst at Santander. Worked as a Senior Analyst then Coordinator of Business Performance at CVC.
People progressing
Joined as a Partnerships Specialist. Promoted to Partnership Executive after 1.5 years, then to Partnerships Manager. Is now Senior Partnerships Manager.
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