Marketing Content Specialist, Axway
API management platform & IT infrastructure solutions
Be an early applicant
API management platform & IT infrastructure solutions
1001+ employees
Be an early applicant
1001+ employees
Company mission
To help businesses make good decisions about their digital strategy.
Role
Who you are
- The ideal candidate has demonstrated writing and communication skills, and they craft compelling content with their audience always top of mind
- Exhibiting strong writing skills and an ability to synthesize complex topics are critical to this position
- Bachelor’s degree in communications, marketing, IT, technical writing, or a related field
- 2+ years of experience in content marketing, multimedia journalism, PR & communications, or similar role, ideally within the B2B technology sector
- Strong writing skills and storytelling ability, ideally with a solid grasp of SEO and social media
- Familiarity with Wordpress, Drupal, and social media content planning platforms is helpful
- Video editing skills, preferably familiar with Adobe Premiere. Digital animation/design skills are a plus but not required
- Curiosity for B2B markets, industry trends, and the IT ecosystem
- French is not required, but it would be a perk given the company’s French origins and continued transatlantic presence
- Knowledge of the enterprise integration software industry is not a requirement, but plus if you have it
What the job involves
- We are looking for a new Content Marketing Coordinator to join Axway’s family
- In this role, you will effectively function as a brand journalist, developing written, video, and social media content that educates prospects, supports customers, and enhances Axway’s external positioning in the enterprise technology market
- As Content Marketing Coordinator, you would be primarily responsible for the day-to-day administration of the Axway blog, also supporting Axway’s presence on social media, including video (YouTube)
- Much like a journalist, this person is a fast learner and synthesizes research and interviews to become an “expert for a day” on the topic in question, then distills that information through an engaging story
- Write business-level, product-related, and thought leadership materials (primarily blog articles and videos, but this can expand to include lead magnets such as flyers, whitepapers, case studies, and other digital content) to strengthen Axway’s position as a leader in enterprise technology
- You’ll work with a dynamic international team spread throughout the Americas, EMEA, and APAC, and ultimately support Axway’s product management teams in bringing innovative B2B software to the market worldwide
- Manage day-to-day administration of the Axway Blog. Work with the content marketing team, writers, and subject matter experts, publishing articles via Wordpress and maintaining regular updates to refresh key content and optimize for SEO
- Edit, proofread, and improve posts; an eye to detail is essential
- Shoot and edit video as needed – much video recording is done remotely via a self-recording or live recording platform, and the content team drives their production and finalizes them for publication
- Develop social copy and videos and help manage content distribution to social channels to promote Axway messaging and increase web traffic
- Assist in other SEO and content projects as needed, to include possible internal communications projects designed to connect employees at Axway’s locations around the world
Our take
As the digital migration of enterprises accelerates, companies must be increasingly cautious about the safety and security of their data. As part of the transference of data, sensitive information must often pass across multiple old and new technologies, putting it at risk. Axway provides tools that integrate and move data securely.
Ahead of the digitisation curve, Axway’s 20 years of experience in the API management sector has helped it develop several key products. Its Amplify Platform helps companies reduce the complexity of APIs and encourages their adoption. While its Axway B2B Integration platform enables crucial EDI and API integration flows for multinational corporations - which are most at risk of lost, leaked or stolen data.
Through its secure, flexible and compliant tools, Axway helps large companies process tens of billions of dollars annually. Its consistency and ability to keep pace with tech developments is what has enabled Axway to maintain a strong post-IPO position within its sector.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Personal development plan and training plan
- Private medical insurance with dental included
- Flexible working hours when needed and remote work policy (60% remote work)
- Friendly working environment with experienced professionals
- Potential for growth in an international company
- Extra paid vacation days – 25 days/year
- Open games area – table tennis, sports and more!
- Benefits such as gym access, Bookster, Safari, Amazon – E-library, Udemy platform
- Team-buildings, Fun Day, Christmas Party etc.
Company values
- Teamwork
- Progress
- Trust
- A taste for innovations
- Excellence
Company HQ
Kierland, Phoenix, AZ
Articles
Leadership
Patrick Donovan
(Group CEO)Previously CFO at Axway, VP of Finance at iCrossing and Director of Finance at Quality Care Solutions and Optika. Was also a General Accounting Manager at Western Pacific Airlines.
Roland Royer
(Company CEO)Previously the Chief Customer Officer at the company. Before that, they were a Product Manager at sneda and Presales Consultant at COFET.
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