Senior Product Marketing Manager, Swan
€55-75k
Embedded finance platform
Posted today
Embedded finance platform
201-500 employees
Posted today
€55-75k
201-500 employees
Company mission
To empower all kinds of digital companies to transform their UX and start embedding banking features within minutes.
Role
Who you are
- You have at least 4 years of experience in Product Marketing on complex tech products
- You excel at Product Positioning, with a proven ability to turn complex tech capabilities (APIs, financial tools) into clear benefits for both business and technical buyers
- You have a strong track record in GTM Execution, leading cross-functional product launches end-to-end from strategy to measuring impact
- You act as a true partner throughout the entire sales cycle, equipping Sales and Pre-Sales teams with the narratives, pitch decks, and collaterals they need to position the product and close deals
- You are data & insight-driven, comfortable using market trends, competitor intel, and sales feedback to refine messaging and prioritize projects
- You have full professional proficiency in English (C1/C2).
- Our ideal teammate: Empathetic. Skilled. Frank. We love to challenge each other, and we leave our egos at the door
- It’s okay if you don’t tick all the boxes - don’t let imposter syndrome prevent you from applying!
What the job involves
- As Product Marketing Manager, you will make Swan’s products easier to understand, easier to position, and easier to bring to market
- You will connect customer needs, market context, and product capabilities to create clear messaging and compelling product narratives.
- Working across Product, Marketing, Sales, and Account Management, you will help Swan communicate its value to prospects, partners, and customers, while giving internal teams the content and tools they need to engage effectively
- Build a strong understanding of Swan’s customer verticals, target audiences, business needs, and competitive environment
- Define clear, differentiated messaging and positioning for Swan’s products and capabilities
- Partner with Product and Marketing to prepare and execute go-to-market plans for new products, features, and releases
- Translate complex product and technical concepts into simple, relevant, and engaging stories
- Develop sales collateral and enablement materials for Sales and Account Management teams
- Support internal teams with the information and tools they need to present Swan’s products clearly and consistently
- Use customer feedback, market developments, and industry trends to improve our messaging and identify new opportunities
- Monitor the impact of product marketing initiatives and use insights to improve future launches and campaigns
- Reporting to Claire, Product Lead Manager, you will join the Marketing team at an important stage in its development
- Today, the team is made up of four expertises (Demand Generation, Partner Marketing, Content & Comms and Product Marketing) and will double in size over the next month!
- You will work alongside a small group of smart, committed, and ambitious people who are building the foundations of a marketing organisation that will scale quickly in the coming years
- You will also be a key partner and advisor to the Sales and Account Management teams. With your ability to describe products in simple, clear, and engaging ways, you will have a strong understanding of upcoming features and releases and bring them to life for our partners
Application process
- A 30-min intro call with Héloïse, Talent Acquisition Manager, to learn more about your background, understand your career expectations, and answer your questions
- A 60-min interview with Claire, Lead Product Marketing Manager, to dive deeper into your PMM expertise and past experiences
- A Take-Home Case Study, followed by a 60-min presentation and discussion with Claire and Vinicius (Product Manager)
- A 45-min peer interview with Lina, Strategy Manager, focusing on strategic alignment, market insights, and cross-functional collaboration
- A 45-min final interview with Julio, VP Sales & International, to discuss business impact, sales alignment, and long-term vision
Our take
Swan is a European fintech specialising in embedded banking, which believes it can transform businesses by adding a financial layer. The company's APIs enable companies to integrate banking services into their own digital product - embedded finance.
While not alone in the fintech industry, the company stands out by squarely targeting SaaS platforms, marketplaces, and other fintechs. It offers an end-to-end, integrated and multi-product experience, and owns the payment and fraud risk, which has garnered the attention of impressive clients including Agricap, Carrefour, Pennylane and Ride.
Swan continues to invest into accelerating its expansion in the European market, developing more banking features that are specialized for a variety of local EU markets. It continues to gain momentum and has raised plenty of funding to support its future growth.
Freddie
Company Specialist at Welcome to the Jungle
Insights
78% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jan 2025
$47.8m
SERIES B
Sep 2023
$42.1m
SERIES B
Total funding: $113.9m
Company benefits
- ESOP packages available
- Flexible remote policy
- Swan encourages you to have fun staying fit, thanks to partnerships with Classpass & Gymlib
- Twice a year we go somewhere gorgeous (a chateau, a mountain) where we reconnect, deep-dive into big topics, and relax
- The best health insurance
- We provide a Swile card to cover your meal on work days
- Extra holidays (RTT)
Company HQ
Porte-Saint-Martin, Paris, France
Leadership
Nicolas Benady
(President & Co-founder)Former CEO of the company. Previously co-founded Antelop Solutions and PriceMinister. Acted as Product Manager for French Market of VISA Europe, President of Limonetik, IT Project Manager for AXA Cessions, and was a Team Member for Endless Winter.
Nicolas Saison
(CPO & Co-founder)Previous experience as Vice President of Product for Payboost, Digital IT Manager for AXA France, Payment Project Director for Limonetik, and as a Developer and Risk Manager for AXA.
Camille Tyan
(CEO)Previously founded ConnectX, as well as co-founding Marble, Numeral and PayPlug (at the latter of which they were CEO).
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