Growth Marketing Associate, Pendo

• Proven experience in various marketing techniques, including online and traditional demand generation marketing, is required
• Attention to detail and the ability to manage and own projects from conception through follow-up are crucial
• 3+ years experience in a similar role
• 3+ years of event planning/management experience, both owned and third-party
• 1+ years experience working with Marketo
• 1+ years experience working with Salesforce
• Advanced use of Google Sheets/Excel, Google Slides/Powerpoint
• Meticulous tracking and organization skills
• Fluent in English
• Will you now or in the future require sponsorship for employment visa status (e.g., H-1B visa status)

Desirable

• Pendo is seeking an experienced Marketing Specialist to join our London-based EMEA marketing team on a 6-month fixed-term contract (with the possibility of a full-time contract if successful)
• In this role, you will help drive the marketing strategy and execution in EMEA to create demand and awareness for Pendo
• Collaborate with the global marketing and EMEA sales teams to design and execute targeted campaigns that drive demand and nurture leads through the marketing and sales funnel
• As a fast-growing company, you will have the opportunity to directly impact the company's success and see results from your efforts
• Manage all in-region events, including field events, webinars, and third-party conference sponsorships
• Partner with sales to gather feedback, communicate campaign updates, and ensure lead follow-up and conversion
• Oversee the creation of case studies and customer testimonials
• Coordinate direct mail initiatives, including swag inventory management
• Partner with finance to ensure timely invoice processing and payments
• Use Salesforce and Looker to create, update, and analyze dashboards to measure program effectiveness and ROI
• This role may require occasional travel or after-hours work for event set-up