Senior Strategic Initiatives Analyst, Twilio

• Bachelor's degree in Business, Marketing, Analytics, or a related field
• 3 - 5 years of experience in program management, sales operations, or GTM strategy in a B2B environment
• You bring proven success in designing and executing high-impact initiatives and programs, preferably to drive revenue or growth
• You have excellent communication and stakeholder management skills
• You are excited about rolling up your sleeves and getting stuff done
• You are metrics driven and know how to leverage data insights to inform decisions
• You are curious and proactively seek out solutions to problems or inefficiencies with analysis and process/systems improvements
• You have familiarity with Salesforce, sales engagement platforms (e.g., Outreach, Salesloft), and project management tools (e.g., Asana, Jira)

Desirable

• Join the team as Twilio’s next Senior Analyst for our Go-to-Market (GTM) Strategic Initiatives team!
• The Strategic Initiatives team in our GTM Strategy and Operations function provides strategic, operational and analytical support to our Chief Revenue Officer and GTM leadership
• In this role, you will help plan and manage critical GTM initiatives, cross-functional projects and sales plays and programs from end to end
• We are looking for someone who thrives at marrying analytical thinking with sound program and stakeholder management to deliver results
• We are seeking a Senior Analyst to join our GTM Strategic Initiatives team to support the design, execution, and optimization of sales plays and strategic programs
• This role combines strong analytical rigor with program management expertise to drive sales effectiveness and revenue growth
• You will work cross-functionally with Sales, Marketing and Product teams to develop scalable growth plays and initiatives that support GTMobjectives
• Responsibilities
• In this role, you’ll:
• Sales Play Development: Design, implement, and optimize scalable sales plays aligned with business goals, targeting specific customer segments, industries, or product lines
• Program Management: Manage the lifecycle of sales programs—from strategy and planning through execution, measurement, and iteration
• Analytics & Insights: Use data to evaluate program impact, optimize sales motions, and provide actionable insights to stakeholders; develop dashboards and reports as needed
• Stakeholder Collaboration: Partner with Sales, Marketing, Enablement, Product, and Operations to align programs with GTM strategy and ensure successful execution
• Performance Tracking: Establish KPIs and success metrics for each program and monitor performance against targets
• Sales Enablement: Collaborate on content, training, and resources to ensure sales teams understand and effectively execute plays
• Continuous Improvement: Iterate on sales plays and program elements based on feedback, performance data, and market trends

• Applications for this role are intended to be accepted until June 16, 2025, but may change based on business needs