Copywriter, Wpromote
$80-110k
More information about location
3 days a week in office
Digital marketing firm specializing in customer acquisition
Be an early applicant
Digital marketing firm specializing in customer acquisition
501-1000 employees
Be an early applicant
$80-110k
More information about location
3 days a week in office
501-1000 employees
Company mission
To drive transformational growth for brands who Think Like A Challenger.
Role
Who you are
- The ideal candidate understands the fundamentals of the written word, and strives to make clever, original things, all while collaborating with teammates across functions and departments, working most closely with an Art Director partner
- We’re seeking someone who is dedicated to making innovative work that stirs shit up, across the advertising industry and culture at large. The ideal candidate should have experience with integrated campaign work and bring holistic thinking to executions
- Most importantly, we are looking for someone who is ready to become a Spoon - to give a damn, try anything, and enjoy the people they are working with
- 1.5+ years of experience as a conceptual copywriter in a creative advertising agency
- Strong understanding of concepting, campaign architecture, and short form writing
- First successes in “big idea” generation for client brands
- Familiarity with and passion for conceptual thinking, campaign development, and cross-channel creative execution
- Highly organized and detail-oriented
- Effective written, verbal, and visual communicator
- Ability to collaborate creatively across departments and offices
- Ability to craft internal / external presentations and present in an engaging way
- Digitally connected, passionate about technology and innovation with an insatiable curiosity for how it applies to our industry
- Experience working with Google Suite (Gmail, Docs, Slides, Sheets) a plus
What the job involves
- We are looking for a Copywriter to touch every piece of the creative process and help develop culture-first work as part of the NY creative team
- From conception to production, you’ll be a steward of storytelling for our brand partners, bringing ideas to life through myriad formats and styles
- Collaborate with Art Director partner to ideate and create work that delivers on client goals, both strategically and creatively
- Work hand in hand with Art Director to create presentations, including the ideas as well as the messaging and written copy throughout the deck
- Ideate within the realities and parameters of what can be executed within the given timeline and budget and work with Production to present work that is cutting-edge but feasible
- Write advertising copy, inclusive of scripts, headlines, OOH, etc. in a variety of styles and have the ability to flex their voice to fit any and all clients
- Work alongside the Associate Creative Director team to actually make the work — overseeing and collaborating with the Production Department to keep the integrity of the creative
- Present the work to creative leads and internal teams whenever needed
- Be client-facing and be able to present work to clients, clearly verbalizing the essence of the ideas
- Become acquainted with your clients, understanding their marketing approach, the environment in which they sell, and the type of work they’re interested in making
Our take
Digital marketing campaigns are essential for scaling a business and acquiring new customers. Modern campaigns favour the use of proprietary data, but the siloed nature of existing marketing firms presents limitations, with strategies focusing too heavily on blindly meeting KPIs as opposed to providing accurate and optimised data insights.
Wpromote provides digital marketing services specializing in customer acquisition; aiming to provide holistic, customer-centric, omnichannel campaigns that maximize the efficacy of proprietary data. This is achieved through the platform Polaris, which features predictive modeling and other data analysis tools to extract actionable insights from otherwise siloed, inaccurate and inefficient data.
Whilst the company faces competition from digital marketing firms focused on future-proofing proprietary data, the company has a uniquely transparent approach in identifying the inefficiencies of its competitors and promising to solve them. Wpromote has made strategic acquisitions and been recognised as an innovator in the space, as well as gathering investment that it is using to accelerate growth and expand its offerings.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-12% employee growth in 12 months
Company
Company benefits
- Unlimited PTO
- Half-day Fridays every Friday
- 3 different medical plans to suit your needs, including a plan under $10 per month, as well as dental, vision, disability, and life insurance
- 401(k) with company matching
- Free, confidential Employee Assistance Program
- Free weekly virtual workout classes
- 100% paid parental leave policy for birth, adoption, and foster placement
- Medical and dependent care FSAs
- Wprotege mentorship program
- LinkedIn learning and access to internal training and development
- Organizational transparency - our c-suite and senior leadership are easily accessible to all employees, they share business updates, and recognize top employees through a monthly all-hands and a weekly CEO message
- Virtual experiences, from Slack cooking challenges to trivia tournaments and employee awards
Company HQ
El Segundo, CA
Leadership
Michael Mothner
(Founder & Board Member)Co-founder of CouponPal from 2010 to 2013. Co-founder of ScanDigital.com from 2007 to 2015.
Andrea Bendzick
(CEO)Previously CEO and President at Astreya, where they were also COO and CFO in prior years. Also worked at NTT Data Americas as CFO and SVP of Global Operations and Transformation.
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