Sales Manager, Kit (Formerly ConvertKit)
$230k
OTE
+ Equity and Profit sharing
Hubspot
Intercom
Zoom
Senior and Expert level
Remote from Canada, US
More information about location
Email-first operating system for creators
Be an early applicant
Email-first operating system for creators
21-100 employees
B2BMarketingContentCommunicationDigital MediaSaaSeCommerce
Be an early applicant
$230k
OTE
+ Equity and Profit sharing
Hubspot
Intercom
Zoom
Senior and Expert level
Remote from Canada, US
More information about location
21-100 employees
B2BMarketingContentCommunicationDigital MediaSaaSeCommerce
Company mission
To help creators grow and earn a living.
Role
Who you are
- Full-cycle B2B SaaS selling — you can run a deal from first touch through close, and you do it well
- Sales coaching — you know how to make other sellers better through deal reviews, call feedback, and pipeline discipline
- Pipeline management and forecasting — you bring rigor to what's real, what's at risk, and what's missing
- In-person selling and event presence — you're effective in a room, at a booth, and over dinner, not just on Zoom
- Inbound and PLG selling — you know how to convert product-qualified leads and inbound demand into closed deals, and how to prioritize across a territory
- AI fluency in sales workflows — you constantly use AI tools, agents, and workflows (for research, outreach personalization, deal prep, coaching) and are always looking for ways to work smarter
- 5+ years in B2B SaaS sales, with meaningful time as a top-performing individual contributor
- At least 2–4 years managing or formally coaching other sellers (even as a team lead, player-coach, or mentor — not necessarily a formal management title)
- Experience selling to SMBs and/or mid-market buyers
- Working within assigned territories or account-based models
- Strong bonus: experience in the creator economy, email marketing, or selling to creators, educators, or digital-first businesses
- You lead from the front. You don't ask your team to do anything you wouldn't do yourself
- You coach with specifics, not slogans. Your feedback is grounded in what you observed — a call, a deal, a pipeline review — not abstract advice
- You take initiative without waiting for permission
- You work in public. You share what you're learning — wins, losses, market observations — so the whole team can improve alongside you
- You hold a high bar for yourself and your team. Not perfection, but consistent follow-through, preparation, and care
- If you think you meet more than 50% of our requirements but fewer than 100% of them, please apply
What the job involves
- Kit's sales team is small but mighty — and it needs a leader who can sell alongside the team, not just manage from the sidelines
- We're looking for a Sales Manager to carry a personal quota, coach two Account Executives, and represent Kit at key events and prospect meetings
- This is a player-coach role for someone who's energized by working deals and making other sellers better
- You'll split your time between closing your own opportunities and developing your AEs — with travel for conferences, creator events, and in-person meetings a few times per quarter
- Kit's customers include creators like Andrew Huberman, James Clear, Tom Brady, Dua Lipa, Morgan Freeman, and Lil Jon, alongside many authors, course creators, podcasters, and newsletter operators who rely on Kit to run their businesses
- Our ICP leans toward professional creators — especially nonfiction authors and educators — who are serious about growing and monetizing their audiences
- A growing priority for this role is driving adoption of Creator Pro, Kit's premium tier
- As we ship powerful new capabilities — advanced attribution and cohort reporting, Subscriber Signals, A/B testing, dynamic send times, and premium integrations — you'll help position Kit as the professional-grade platform serious creators need, and grow expansion revenue through Pro upgrades
- Here's what the sales motion looks like today:
- Average sales cycle: 38 days in 2025
- Average sale price:
- Inbound: ~$264
- Sales-led: ~$616
- Full Migrations: ~$186
- Mini Migrations: ~$43
- Typical deal size range: Typical deal sizes range from ~$80–320 in MRR, with variation based on migration scope
- Mix: You’ll work across a mix of self-serve and sales-assisted customers. Some creators move through Kit fully self-serve, while others engage Sales and/or our Migration team for additional support
- The motion is driven by inbound demand and sales-led opportunities sourced through account-based marketing. You and your AEs will work assigned territories — converting product-qualified leads and engaging high-value accounts identified through ABM
- You'll report to Dave Altarescu, Kit's CRO, and collaborate closely with Marketing, Support, Creator Growth, Ads, Deliverability, Migrations, Product, and more. Your direct team is two Account Executives who cover the full range of Kit's sales motion — from product-led inbound to sales-led opportunities
- First Week: Dive into Kit's onboarding and product and meet the team through Get-To-Know-You (GTKY) calls. Get access to HubSpot, pipeline dashboards, and GTM tools like Gong and Intercom. Sit in on active deals with both AEs to understand where things stand. Start learning Kit's product, pricing, Creator Pro positioning, and the creator economy landscape
- First Month: Take ownership of a set of open opportunities and close deals. Get oriented on your territory and account assignments. Establish a coaching rhythm with your team members. Audit the current pipeline — identify what's real, what's stalled, and where the gaps are. Identify Creator Pro upgrade opportunities within existing pipeline and new prospects
- First Six Months: Carry and consistently hit or exceed your personal quota alongside your AEs. Establish a repeatable coaching cadence — deal reviews, call coaching, pipeline accountability. Travel a few times per quarter for conferences, creator events, and prospect meetings. Partner with Marketing on event strategy, ABM targeting, and follow-up. Identify what's working in the sales motion (PLG-to-sales handoffs, demo-to-close paths, territory coverage) and refine it. Build a pitch and positioning motion around Creator Pro that drives a higher percentage of Pro deals. Share learnings, playbooks, and what you're seeing in the market openly with the team
- First Year: Your team consistently hits and exceeds quota — individually and collectively. You've built a pipeline engine that converts inbound demand and ABM-sourced opportunities efficiently. Creator Pro makes up a meaningfully larger share of closed deals. AEs are demonstrably stronger sellers than when you started. You've built relationships at key creator economy events that generate real opportunities. You and Dave (CRO) have a clear picture of what the next phase of Kit's sales org looks like — whether that's segmenting, expanding into new motions, or scaling the Pro sales playbook — informed by what you've learned in the field and from working directly with creators
Application process
- Deadline to Apply: March 13, 2026 at 4:00 AM UTC
- A phone screen with our recruiter
- Hiring manager interview with our CRO
- Take-home assignment
- A panel interview
Our take
Kit, formerly ConvertiKit was founded in 2013 to help online creators and bloggers make money through email marketing. The company has amassed more than 550,000 creators that reach 590+ million fans.
Following a boost to email marketing engagement rates, Kit’s strong existing network put it in a good position to take advantage of it. Add to that the increasing shift towards eCommerce, and the company’s offering is increasingly looking like a smart solution for content creators looking to monetize.
Kit’s acquisition of musician marketing platform FanBridge sees the platform scooping up musicians looking to explore alternative revenue streams online following the pandemic throttling of tours and live gigs. With plans to add Spotify and BandsInTown integrations, as well as ‘tip jars’, this is an interesting direction to see the email marketing company expand into.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Company benefits
- Vacation time: 4 weeks of paid vacation plus 10 paid holidays a year
- Health: Excellent health, vision, and dental benefits. 2 weeks of paid sick leave per year, including mental health days
- Profit sharing bonus: We celebrate our hard work and success with twice yearly profit sharing distributions
- Parental leave: 12 weeks paid leave for all caregivers, plus flexible scheduling in your child's first year
- Supportive leave: We're here to support you when life takes a turn. You'll have up to 6 weeks (each) of paid bereavement leave, medical leave and natural disaster leave
- 401K: 401k match of up to 5% of your salary to help you save for the future
- Vacation bonus: We'll help pay for your trip with a $1,000 yearly "paid paid vacation" bonus
- Learning budget: Use your annual Learning & Development budget to buy books and courses to keep your skills sharp
- Yearly conference: We'll pay for your registration and travel expenses to the conference of your choice each year
- Team retreats: The team gathers twice a year in-person for fantastic team retreats where we strategize, connect and bond
- Equipment: $4,000 equipment allowance upon joining the team and then $3,000 every two years after that 🇺🇸
Company values
- Teach everything you know – We teach everything we know for the benefit of creators and the broader tech industry. We encourage our community to do the same
- Create every day – Our best days are the ones when we create. Every person on the team is a creator and can roll up their sleeves to help build a better product and company. We believe consistent progress every day leads to incredible results
- Work in public – We share everything from our soaring successes to our epic failures because it helps us learn together. Besides, if we aren’t willing to sign our names to our work and put it into the world, we’ll never truly reach our potential
- Default to generosity – We make an impact by generously serving others. We’re a team of people who care deeply about one another, the creator community, and the wider world around us
- Creator success is our success – Every project we choose, every feature we build, every story we tell — they should all tie back to helping creators succeed. When creators grow their audiences, earn a living, and support their families, we all win
- Do it with excellence – When we choose to do something, we set the bar high. We iterate our way to excellence. When we can’t, we say no. When we say yes, we go all in to reach our potential. We have fun while doing the best work of our lives
Company HQ
Downtown, Boise, ID
Leadership
Nathan Barry
(Founder & CEO)Studied Marketing and Graphic Design at Boise State University and worked as a freelance software designer. Worked as Senior UX Designer at Unity Media Group. Also founded iOS and web applications design company Legend.
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