Growth Analyst, MAJORITY
Office located in Wynwood, FL
All-in-one mobile banking platform for migrants
Be an early applicant
All-in-one mobile banking platform for migrants
101-200 employees
Be an early applicant
Office located in Wynwood, FL
101-200 employees
Company mission
To empower migrants to the United States to achieve their financial goals and thrive.
Role
Who you are
- Analytical & curious: You think in hypotheses, trade-offs, and systems, not just tactics
- Experimenter: You enjoy testing, learning, and iterating, and you’re comfortable with uncertainty
- Builder: You like creating frameworks and processes, not just operating within existing ones
- Strong communicator: You can explain complex ideas clearly to both technical and non-technical audiences
- AI-curious: You have early experience with or strong interest in using AI tools for analysis, optimization, or automation
- Customer-first mindset with a strong interest in understanding user behavior and motivation
- Strong analytical skills with experience in SQL, Python/R, Tableau, Looker, Power BI, or similar tools
- 1–3 years of experience in digital marketing, analytics, finance or growth-related roles
- Exposure to performance marketing platforms (Meta, Google, TikTok) is a plus, but deep execution expertise is not required
- Ability to manage multiple initiatives and operate in a fast-paced environment
- Bachelor’s degree
Desirable
- Professional working proficiency in Spanish
- Experience with SEO, GEO, ASO, CRM
- Experience applying AI tools in marketing or analytics
- Startup or fintech background
What the job involves
- We’re looking for a data-driven Growth Analyst to help drive and scale our digital acquisition efforts across the U.S. and Latin America
- This role reports directly to the Chief Growth Officer and sits at the intersection of growth strategy, analytics, and execution
- You will own performance at scale, allocate acquisition budget, design experiments, and turn insights into measurable customer and revenue growth
- You’ll play a key role in shaping how MAJORITY learns, scales, and invests across digital channels
- Identify high-impact growth levers through deep analysis of campaign performance, user behavior, and conversion funnels
- Design and evaluate structured growth experiments across channels, creatives, and landing pages
- Translate channel-level performance into business-level insights (CAC, payback, scalability)
- Inform budget allocation and scaling decisions through data, testing, and learning velocity
- Build reporting frameworks that enable fast, confident decision-making
- Planning and evaluation of acquisition efforts across Meta, Google, TikTok, and emerging platforms
- Help define what to test, why, and how success will be measured
- Collaborate with internal and external execution partners when applicable
- Contribute to scalable systems, playbooks, and processes that evolve as the growth organization matures
- Drive customer acquisition through an integrated approach spanning paid media, SEO, Generative Engine Optimization (GEO), and App Store Optimization (ASO)
- Collaborate closely with creative, product, and growth partners to align messaging, experimentation, and execution
- Translate complex data into clear, actionable recommendations for executive leadership and cross-functional teams
Our take
The challenges faced by migrants arriving in the U.S. are enormous, and one of the largest examples is the financial hurdles they face. Opening bank accounts, making international phone calls, and accessing payment systems are essential but complex processes, and these challenges are accentuated by increased costs for migrants.
MAJORITY provides a mobile banking service specifically targeted toward helping migrants set up their financial systems in the U.S. The service runs on a monthly subscription fee, giving customers access to fee-free bank accounts with overdrafts, debit cards, and international phone call plans. The service also provides customer service in the user’s native language to help aid in the user experience.
With over 1 million people migrating to the U.S. every year, MAJORITY has tapped into a huge market by recognizing the stresses of financial security upon arrival. Its focus has attracted substantial investment that will expand and enhance Majority's services. By providing easy-to-use services backed with native-language assistance, the startup presents a brighter future for migrants seeking financial solutions in the U.S.
Steph
Company Specialist at Welcome to the Jungle
Insights
18% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2024
$12.5m
SERIES B
Jun 2023
$9.8m
SERIES B
Total funding: $98.3m
Leadership
Magnus Larsson
(Co-Founder & CEO)They began their career as a Consultant before spending 3 years at Optimal Telecom and a further 3 at Tele2. While serving as CEO of Rebtel, Magnus co-founded MAJORITY, alongside being a Make Equal Board Member.
Johan Dahlqvist
(CTO)Having studied at Lund University, they worked for 2 years as an Anoto Software Engineer and spent 11 at Tele2. They co-founded MAJORITY in 2019 while serving as CTO of Rebtel.
Johan Granlund
(Co-Founder & COO)They worked at Wunderkind AB before spending 7 years at Tele2 and founding Inventa in 2010. They started working as COO of Rebtel in 2014, before co-founding MAJORITY 5 years later.
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