Analytics Manager, Zeta Global
Data Cloud Intelligence
$100-115k
+ Equity
Cloud-based marketing technology
Open for applications
Cloud-based marketing technology
1001+ employees
Open for applications
$100-115k
+ Equity
1001+ employees
Company mission
To empower enterprises to thrive in a digital ecosystem with intelligence, individuality and integrity.
Role
Who you are
- 3-5 years of experience in a technical data-driven role with a focus on business intelligence and product development
- Proven success creating strategic plans by combining various creative/analytical skills with the ability to think tactically on the job
- A positive and confident demeanor and can effectively delegate in high-pressure situations
- An understanding of addressable/people-based marketing, digital, media and offline channels, conversion optimization, analytics and business intelligence with marketing technology
Desirable
- 3+ years of data-driven analytics using SQL and BI tools to build and present advanced analytics; modeling and/or data science a plus, but not required
- SQL fluency, translation, and technical writing ability; additional experience working with, analyzing, and writing from scratch large blocks of code
- Experience with Snowflake and Tableau preferred, AWS a plus
- Experience working with client-facing teams to understand and deliver complex data products and services
- Marketing (Digital, Integrated, CRM, or CDPs) experience a plus, emphasis in working with large transactional data sources
What the job involves
- Our Data Cloud group takes an innovative approach to help marketers identify insights and size opportunities, develop audiences/segments for targeting, construct media mix plans, partner with creative and messaging as well as test and measure the incremental impact of campaigns
- The role will help develop and refine the go-to-market approach for Zeta’s business units as well as partner with client services and sales teams to pitch and scope prospect opportunities
- In addition, the Strategy Manager will work closely work with internal stakeholders across operations, product, engineering and marketing teams to influence product roadmap as well as support the development of marketing and sales content
- The ideal candidate will bring a unique blend of project management, analytical and marketing/media expertise together with the aptitude to think tactically and execute both as an independent contributor and part of a larger team
- This role requires client-facing skills and the ability to convey complex concepts in a concise, easy-to-understand manner across stakeholders at various levels and disciplines
- Ideally, we would like for this individual to sit in one of our hubs: NYC, San Francisco, LA, Nashville, Chicago, Atlanta, Dallas, Denver, or Akron
- Identifying opportunities and offering analytics to the client/client teams with a focus on building and improving business intelligence capabilities
- Partner with product teams to ensure platform capabilities support client requirements and future revenue opportunities
- Work with the account, strategy, and operations teams to support client deliverables and data cloud products
- Lead a cross functional team as necessary to ensure successful project engagements, including developing and evolving team processes and client deliverables
Our take
Zeta Global is a cloud-based marketing technology company that specializes in marketing platforms and customer relationship management software. Its Zeta Marketing Platform uses proprietary data, predictive AI, and omnichannel technology to personalize interactions with customers at every point of contact.
Co-founded by David Steinberg and former Apple CEO John Sculley, Zeta works with more than one thousand customers including high-profile clients such as BMW, Samsung, CNN, and Volvo. While the company may not have the balance sheets of direct competitors such as Salesforce, Oracle, or Adobe, Zeta remains profitable having raised over $300M in funding.
Zeta's 2021 bid for IPO status was met with a lower-than-expected stock valuation, but it remains confident that its shift to the public sphere will help diversify its enterprise customers and further embed itself in the data industry. In 2022, it achieved carbon neutrality and launched a thought leadership campaign called Zeta NEXT in 2024, indicating its steps towards being a market leader.
Steph
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2017
$115m
SERIES F
Jul 2015
$125m
LATE VC
Total funding: $310m
Company HQ
Midtown South, New York, NY
Leadership
David A Steinberg
(CEO)Prior to founding Zeta and CAIVIS, they founded InPhonic, the largest seller of wireless phones and communications products and services on the Internet. InPhonic was #1 on Inc. 500 list of fastest growing companies in 2004
John Sculley
(Vice Chairman of the Board & Investor)Former CEO of Apple Computer. They joined Apple in 1983 when the Company had $600 million in revenues; by the time they left, Apple's revenues exceeded $8 billion.
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