Analytics Manager, Zeta Global
Data Cloud Intelligence
$100-115k
+ Equity
The AI marketing cloud
Job no longer available
The AI marketing cloud
1001+ employees
Job no longer available
$100-115k
+ Equity
1001+ employees
Company mission
To enable brands to build repeatable and scalable programs that accelerate business growth, efficiently, and effectively, and drive higher ROI on their marketing investments.
Role
Who you are
- 3-5 years of experience in a technical data-driven role with a focus on business intelligence and product development
- Proven success creating strategic plans by combining various creative/analytical skills with the ability to think tactically on the job
- A positive and confident demeanor and can effectively delegate in high-pressure situations
- An understanding of addressable/people-based marketing, digital, media and offline channels, conversion optimization, analytics and business intelligence with marketing technology
Desirable
- 3+ years of data-driven analytics using SQL and BI tools to build and present advanced analytics; modeling and/or data science a plus, but not required
- SQL fluency, translation, and technical writing ability; additional experience working with, analyzing, and writing from scratch large blocks of code
- Experience with Snowflake and Tableau preferred, AWS a plus
- Experience working with client-facing teams to understand and deliver complex data products and services
- Marketing (Digital, Integrated, CRM, or CDPs) experience a plus, emphasis in working with large transactional data sources
What the job involves
- Our Data Cloud group takes an innovative approach to help marketers identify insights and size opportunities, develop audiences/segments for targeting, construct media mix plans, partner with creative and messaging as well as test and measure the incremental impact of campaigns
- The role will help develop and refine the go-to-market approach for Zeta’s business units as well as partner with client services and sales teams to pitch and scope prospect opportunities
- In addition, the Strategy Manager will work closely work with internal stakeholders across operations, product, engineering and marketing teams to influence product roadmap as well as support the development of marketing and sales content
- The ideal candidate will bring a unique blend of project management, analytical and marketing/media expertise together with the aptitude to think tactically and execute both as an independent contributor and part of a larger team
- This role requires client-facing skills and the ability to convey complex concepts in a concise, easy-to-understand manner across stakeholders at various levels and disciplines
- Ideally, we would like for this individual to sit in one of our hubs: NYC, San Francisco, LA, Nashville, Chicago, Atlanta, Dallas, Denver, or Akron
- Identifying opportunities and offering analytics to the client/client teams with a focus on building and improving business intelligence capabilities
- Partner with product teams to ensure platform capabilities support client requirements and future revenue opportunities
- Work with the account, strategy, and operations teams to support client deliverables and data cloud products
- Lead a cross functional team as necessary to ensure successful project engagements, including developing and evolving team processes and client deliverables
Our take
Zeta Global is a cloud-based AI marketing platform helping companies acquire, grow and retain customers more efficiently. Its flagship Zeta Marketing Platform (ZMP) combines identity resolution, consumer intelligence, and omnichannel activation into a single platform. Using one of the industry's largest proprietary database and advanced AI, Zeta makes personalized marketing simple for enterprise brands worldwide.
Its platform is particularly valuable in today's privacy-first, data-driven marketing environment. It helps brands understand individual customers and deliver relevant experience across every channel, from email and SMS ot digital and social. Serving top advertisers and Fortune 500 companies, Zeta turns complex data into actionable insights, so markets have a deeper relationship with their customers and drive measurable results in a competitive landscape.
Recently, Zeta expanded its capabilities with acquisition of Marigold's enterprise software business, adding over 100 enterprise clients and new loyalty and engagement tools. This strenghten's Zeta's "One Zeta" model, creates cross-selling opportunities, and extends its footpirnt in EMEA and APAC. Also backed by strong AI investments, a massive proprietary identity graph, and consistent revenue growth, Zeta is in a good position to help brands deliver smarter, more personalized marketing at scale for years to come.
Steph
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2017
$115m
SERIES F
Jul 2015
$125m
LATE VC
Total funding: $310m
Company HQ
Midtown South, New York, NY
Leadership
David A Steinberg
(Co-Founder, CEO & Chairman of the Board)Prior to founding Zeta and CAIVIS, they founded InPhonic, the largest seller of wireless phones and communications products and services on the Internet. InPhonic was #1 on Inc. 500 list of fastest growing companies in 2004
John Sculley
(Co-Founder, Vice Chairman of ther Board & Investor)Former CEO of Apple Computer. They joined Apple in 1983 when the Company had $600 million in revenues; by the time they left, Apple's revenues exceeded $8 billion.
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