Director of Strategic Partnerships, Babylist
$160.4-209.2k
+ Commission + Equity + Bonus opportunities
More information about location
Online universal baby registry
Be an early applicant
Online universal baby registry
501-1000 employees
Be an early applicant
$160.4-209.2k
+ Commission + Equity + Bonus opportunities
More information about location
501-1000 employees
Company mission
To help expecting parents get exactly what they need for the arrival of their new baby.
Role
Who you are
- Exceptional people manager: 8+ years of experience managing and hiring senior, highly experienced, high-performing B2B media sales teams (5+ people)
- Proven track record in complex, relationship-driven sales cycles with strong revenue results
- Experience scaling revenue in the $50M–$100M+ range
- Deep understanding of media, advertising, or marketing services industries
- Advanced skills in pipeline management, forecasting, and CRM optimization
- Strong analytical thinker with ability to measure, communicate, and improve performance
- Results-oriented with a people-first leadership style that builds trust and drives outcomes
- Committed to diversity and inclusion in hiring and team building
- Comfortable operating in a fast-paced, high-change environment
What the job involves
- We’re hiring a Director, Strategic Partnerships to lead Babylist’s high-performing Media sales & partnerships team
- You’ll manage and mentor a group of experienced sellers across Baby, CPG, Health, and emerging verticals—owning revenue delivery, optimizing team performance, and refining how we go to market
- This role is responsible for scaling Babylist’s media revenue through strategic deal-making, operational rigor, and close partnership with teams in and across the business
- You will lead execution and partner across the business to shape how we drive growth through media partnerships and creative, audience-first programs
- This role reports to the VP of Strategic Partnerships and is a key part of the Revenue leadership team
- Lead a team of 7+ sellers across Baby, CPG, Health, and New Business verticals, driving consistent performance and team development
- Own sales strategy, pipeline management, and revenue delivery for a $XXM+ target
- Grow large strategic accounts through strong deal structuring, executive engagement, and partnership expansion
- Optimize team workflows, sales processes, and tools to scale with company growth
- Collaborate cross-functionally with Product, CRM, Brand, and Account Management and Revenue Operations to launch new ad offerings and deliver high-impact campaigns
- Coach your team through complex deals, renewals, and growth opportunities while fostering a collaborative, high-performing culture
- Represent Babylist in senior-level negotiations and contribute to broader revenue leadership discussions
Application process
- To support a fair and consistent hiring process, Babylist uses AI to transcribe all interviews
- Transcripts are confidential and used solely for evaluation purposes, in accordance with data privacy laws such as CCPA and GDPR. By applying, you acknowledge and consent to this use
Our take
Since its 2011 launch, Babylist has grown into one of the most highly rated baby registries in the US. The difference it offers is that it allows users to include products from any store in their registries. On top of this, the company’s model also focuses heavily on creating informational content, which allows it to generate ad revenue while building customer loyalty.
Originally scaled with fairly low venture funding, Babylist claims half of new parents in the US now use its services. This, given that the baby products industry is worth close to $90 billion, shows the immense growth of the company as well as speaking to the impact it has made in the space.
Babylist has seen strong funding in the past which fuelled projects such as the launch of virtual showrooms, and facilitated the company's expansion further into the market. The company acquired Expectful, a health and wellness tool, in 2023 with the long-term vision to combine the companies into a larger health and wellness media property, that can help people navigate all parts of parenthood from fertility to diapers.
Steph
Company Specialist at Welcome to the Jungle
Insights
67% employee growth in 12 months
Company
Funding (1 round)
Nov 2021
$40m
SERIES C
Total funding: $40m
Company benefits
- HAPPIER WEEKENDS – We work to live, not live to work. That means we generally don’t work nights or weekends, and we offer 10 paid holidays throughout the year, in addition to your paid time off.
- PAID TIME OFF THAT WORKS FOR YOU – Life is unpredictable. Use your time off for what you need, whether that’s a vacation, family event or a day to unplug.
- PARENTAL LEAVE – We offer a flexible, 12-week paid parental leave policy.
- FLEXIBLE BENEFITS – Choose from benefits that support your working style, whether that's remote, in the office or something in between.
- HEALTH & WELLNESS – Wellness benefits include 100% paid coverage for medical, vision and dental for full-time employees.
- BABYLIST STORE DISCOUNT – All full-time employees receive a generous Babylist Store discount.
Company HQ
Emeryville, CA
Leadership
Natalie Gordon
(CEO)Former Software Engineer at Amazon. Initially founded Babylist as a side project and has since taken the company to a market leading status.
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