Senior Search Engine Advertising Specialist, Recharge.com
Offers relocation packages
Branded alternative payments
Open for applications
Branded alternative payments
101-200 employees
Open for applications
Offers relocation packages
101-200 employees
Company mission
Recharge's mission is to make online recharge of branded payments possible wherever it's needed in the world.
Role
Who you are
- You are on top of the latest trends in the paid search world, whether that’s running Hagakure campaigns or knowing the best usage and setup of Performance Max campaigns
- You have in-depth knowledge of smart bid strategies and know how to use seasonality bid adjustments to react to market changes
- Knowledge of advanced bidding tools and strategies is essential (campaign automation, bid management)
- Love for numbers, an analytical mindset and a data-driven approach to any task performed. You challenge the status quo, come up with new hypotheses and make plans to test them
- Good understanding of tracking & measurement
- Experience in campaign mass management & working with large budgets
- An open mind & love for change to embrace new ideas, new ways of working, new cultures in our awesome international workspace
- Bonus: Experience in advanced reporting tools (Example:Tableau or Powerbi) building your own dashboards and view
- You are on top of the latest trends in the paid search world, whether that’s running Hagakure campaigns or knowing the best usage and setup of Performance Max campaigns. You have in-depth knowledge of smart bid strategies and know how to use seasonality bid adjustments to react to market changes
What the job involves
- We need your support and talent to shape the future of a rapidly growing, global high-traffic B2C e-commerce platform and execute the online search strategies. Next to Recharge.com, our SEA specialists also run our local hero brands like beltegoed.nl, guthaben.de and recharge.fr
- As a Senior SEA Specialist, you will plan, manage, execute and measure the paid search campaigns for a set of markets across different search engines and languages
- You will plan and execute A/B tests, collect and analyse data, identify trends and insights in order to achieve a maximum return on investment on paid search campaigns
- Having a data-driven mindset enables you to translate data into understandable information, and review and design new optimisation processes to implement them within the team
- You are strategic, analytical, and results-driven with strong problem-solving capabilities. Using your soft skills, you develop outstanding relationships with various stakeholders and external partners
- You will be given full ownership of strategic projects that shape the future of our SEA team
Our take
Branded payments come in the form of gift cards, mobile call credit, vouchers, or prepaid payment cards, and have been in operation for decades - but they’re experiencing something of a boom these days. They offer a great budget management strategy, as well as an anonymous way of making purchases online, and are an increasingly popular gift as smartphone penetration deepens and alternative payment methods become more popular. Recharge is a branded payments scaleup that’s taking advantage of this increased interest.
Recharge focus predominantly on partnerships with leading entertainment and telecom giants like Playstation, Netflix, Apple, and Orange, which is seeing them secure a substantial user base in their European market. They are not the only player here, however - North American behemoth Blackhawk Networks enjoys strong international reach, and with a number of major acquisitions under their belt will be sure to give Recharge a tough run for their money.
Recharge are wisely looking to capture the consumer side of the $3 trillion-valued branded payments market in order to retain an edge. The D2C model has been yielding great results across various industries in recent years, and with consumers more actively involved in branded payments than ever before, Recharge has taken the step to launch a global marketplace that will be available to 180 countries in 2023. Interestingly, Recharge.com is promoting this in tandem with its Pay Now, Buy Later scheme, subverting the traditional notions of prepaid gift cards and keeping itself relevant to consumers in the process.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
-2% employee growth in 12 months
Company
Funding (2 rounds)
Sep 2021
$35m
SERIES B
Jun 2019
$22m
LATE VC
Total funding: $57m
Company benefits
- Flexible working hours
- MacBook Pro or PC
- Budget for noise-cancelling headphones, travel to and from the office, working-from-home and self-learning
- A daily allowance for a healthy lunch
- Regular parties, pub quizzes, bingo sessions, celebrations and other events
- Relocation packages available
Company values
- Make It Happen. If it needs to get done, it gets done.
- Act Like An Owner.
- Think Customers First.
- Make Smart Contributions.
- Focus & Embrace Change.
- Play As One.
Company HQ
Rijnbuurt, Amsterdam, Netherlands
Articles
Leadership
Günther Vogelpoel
(CEO)A Stanford University School of Business graduate who went on to work as Executive Vice-President of Tele2 AB, and then CEO of Emesa Nederland BV.
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